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9 Placecast Contacts
Placecast
Mobile Ad Network: Leading enterprise platform for monetizing location & user data on mobile
Mobile Display, Mobile Video

Placecast’s Data Management Platform (DMP) unlocks location data to create mobile advertising audiences for better targeting and effectiveness.

Placecast was founded on the principle that location and time are powerful signals for understanding interest and intent on mobile. Placecast is an enterprise mobile DMP with deep expertise in location that delivers robust mobile audience segments for ad targeting. The platform aggregates location data with over a hundred other data sources, to build data-rich audience segments that can be targeted on mobile through Placecast’s demand side platform.

The mobile DMP can be used as a stand alone service to build data rich audiences, or combined with our mobile Demand Side Platform (DSP) to execute mobile ad campaigns. We leverage a combination of first, second and third-party data sources to derive high-performing mobile ad segments, and provide analytics and insights about consumer behavior in the real world.

  • Company Name:
    Placecast
  • CEO Name:
    Alistair Goodman
  • Headquarters:
    165 Page Street, San Francisco, CA 94102
  • Office Locations:
    San Francisco, New York, Atlanta, Philadelphia, London
  • 11-50 employees
Capabilities
  • Mobile Display
  • Mobile Video
  • Mobile Display, Mobile Video
  • CPM
  • Ad Network, Ad Technology Provider, Demand Side Platform, Other
  • Headline:
    Mobile Ad Network: Leading enterprise platform for monetizing location & user data on mobile
  • Self / Managed Service:
    Managed Service & Self-Service
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Entertainment, Financial Services, Food & Beverage, Health & Beauty, Retail, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    Placecast is the only end-to-end, enterprise solution that monetizes unique location and user data assets for brands, agencies, telcos and financial institutions. Placecast has over six years of experience running thousands of location-based mobile ad campaigns with millions of geofences, for over 300 brands. For enterprises, Placecast offers a secure, privacy-first solution for monetizing user data through mobile advertising. Our customers recognize the value of their data and have unique requirements for privacy, security and scalabilty. Placecast is the trusted data processor for several of the world's largest telco and financial services enterprises.
  • Owned / Operated Properties
    placecast.net
  • Programmatic Integrations & Publisher / Inventory Partners
    Placecast works with most of the major mobile ad exchanges with access to PMPs as well.
  • Targeting

    Past purchase, location behavior, digital behavior, demographic, geofencing, CRM retargeting

  • Data Partners
    LiveRamp
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    IAS, MOAT, Nielsen, DoubleVerify
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek, Celtra, Aarki, Medialets, Flashtalking
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Sarah Din
San Francisco Bay Area
Director of Marketing at Placecast
Autumn Brown Garibay
San Francisco Bay Area
Account Manager at Placecast
Thomas Conti
Greater New York City Area
Advertising Account Manager at Placecast
Site Traffic
  • 1162376 Global Rank
  • 418959
    United Kingdom
  • 72.3k Estimated Visits
Traffic Sources
  • Direct
    70.07%
  • Search
    15.76%
  • Referrals
    14.18%
  • Mail
    0.00%
  • Social
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United Kingdom
    64.93%
  • United States
    25.56%
  • India
    3.61%
  • Belgium
    2.54%
  • Taiwan
    2.10%
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Country Breakdown
  • United States
  • United Kingdom
  • Georgia
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