AALBC.com (the African American Literature Book Club)
Launched in 1998, AALBC.com is the largest, most frequently visited website dedicated to books and film by or about people of African descent.
About

We are in the process of a massive website overhaul. We are migrating thousands of pages of static content, and incorporating new information, into a customised content management system. This will allow us to provide readers with a wide variety of rich content related to Black literature. This website, AALBC.com, will become the new AALBC.com. We plan to complete our upgrade during the spring of 2016. Please forward any suggestions or comments to us at troy@aalbc.com.

Explore AALBC.com and immerse yourself in the richness of the African American literary tradition.
AALBC.com (African American Literature Book Club) is the oldest, largest, and most frequently visited, web site dedicated to books by or about people of African descent. Started in 1997, AALBC.com is a widely recognized source of author profiles, book and film reviews, book recommendations, event information, discussion forums, writer resources, interviews, articles, videos, and more.

Mission & Goals
Promote literature and literary nonfiction from Africa and the African Diaspora to readers of all backgrounds and ages
Satisfy readers’ book buying needs
Serve as a resource and vehicle of expression for aspiring and established writers
Provide a forum for the exchange of opinions on Black literature and culture (aalbc.com/tc)
Foster an appreciation for reading and literacy
Assess and report on the reading habits of African Americans
Advocate for web equality and independence
Services
Advertising & Author Promotion
AALBC.com offers multifaceted opportunities for advertising on our website and eNewsletter which includes free social media promotion. We deliver content to over 250,000 visitors each month. More than 5 million advertisements are served to our visitors in a variety of formats including, many of the standard banner ad sizes, our unique very large book covers, video, and a very sophisticated ads formats. Leverage our unique position to reach our large, targeted audience.

We also collaborate with several important media properties that serve to extend our reach.

Small budget? No problem. AALBC.com offers a range of services with price points to meet every budget and maximize exposure per dollar spent. Learn more about advertising on AALBC.com.
Book Sales
We sell a lot of books. Since 2010, more than 5,600 unique titles were sold -- the majority of which were written by authors of African-descent. We sell books directly, for authors and through affiliate programs.
Book Reviews
Our highly desired book reviews offer candid critiques of both fiction and nonfiction books. Learn how to have your book reviewed by AALBC.com.
Film Reviews
Check out our film reviews and news on films from independent filmmakers and the major studios.
Manuscript Editing
Edit 1st Manuscript Editing Services (www.edit1st.com) : We provide a full range of editing services, including, proofreading, copy-editing, developmental editing and more.
Speaking
As the founder and webmaster of AALBC.com, Troy Johnson is a public speaker in demand. He holds a degree in electrical engineering from Syracuse University, a MS in Information Systems Engineering from Polytechnic University, and an MBA from New York University's Stern School of Business. He has also completed Stanford University's Publishing on the Web Course. Troy speaks on a wide variety of topics including the Black publishing industry, independence on the web and Internet marketing (including SEO and social media). Click here to see a list a upcoming events.
One-On-One Internet Consulting
The array of new and rapidly changing applications, websites, social media, and tools that comprise the modern Internet can be overwhelming. Building and managing websites since 1996, Troy Johnson, is uniquely qualified to help you establish or better manage your online presence.
Website Information
Website Statistics
AALBC.com Demographics
Advertising Rates
Advertiser Login (monitor your advertising campaigns in real-time)
Testimonials
How to Contact Us
Frequently Asked Questions
AALBC.com Branded Products
AALBC.com Media Clips
AALBC.com References in Published Books
Site Map
Discussion Boards
African-American Literature Discussion Board (Thumper’s Corner)
Culture, Race & Economy Discussion Board (Cynique’s Corner)
AALBC.com Poet's Discussion Board (The Poetree)
Press Releases - New Books and Related Topics (Share Your Press Releases With Us)
Visit Our Discussion Board Archives (Conversation from November 2002 to January 2010)

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Email, Social, Desktop Video, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Launched in 1998, AALBC.com is the largest, most frequently visited website dedicated to books and film by or about people of African descent.
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Non-Profit
  • Key Differentiator
    AALBC.com (the African American Literature Book Club) is uniquely positioned to display your online advertisement in front of a large and highly targeted audience of readers of books by, or about, people of African descent and those interest in African American culture. Launched in 1998, AALBC.com is the largest, most frequently visited, website of its kind. Review AALBC.com’s visitor demographics. Contact Us Today! If you have any additional questions or call us at 347-692-2522 (please leave a message) or email us (best option) for more information. AALBC.com 1325 5th Ave Suite 2K New York, NY 10029
Site Traffic
  • 299511 Global Rank
  • 61160
    United States
  • 178 K Estimated Visits
Traffic Sources
  • Search
    72.20%
  • Direct
    21.37%
  • Referrals
    4.78%
  • Display
    1.36%
  • Mail
    0.29%
  • Social
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 170,701
3,234
United States Rank 80,084
16,913
United States Page Views 96.4%
21.0%
Top Countries
Top Search Keywords
  • Reading Groups
  • Readers of Black Literature
Ad Intelligence
  • Native
    0.00%
  • Standard
    99.83%
  • Direct
    0.17%
Ads Seen Recently
2,929
Longest Running Ad
AALBC.com (the African American Literature Book Club)
Device
Desktop
Dimensions
other
AALBC.com (the African American Literature Book Club)
Device
Mobile
Dimensions
other
AALBC.com (the African American Literature Book Club)
Device
Mobile
Dimensions
other
AALBC.com (the African American Literature Book Club)
Device
Mobile
Dimensions
other
AALBC.com (the African American Literature Book Club)
Device
Mobile
Dimensions
other
AALBC.com (the African American Literature Book Club)
Device
Desktop
Dimensions
320x50
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-7755914545527196
f08c47fec0942fa0
AALBC.com (the African American Literature Book Club) advertising reaches 178k visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Brazil. Pricing models they offer are CPM on channels such as Display, Email, Social, Video, Mobile Advertising on AALBC.com (the African American Literature Book Club) will allow you to reach consumers in industries or verticals such as Entertainment, Non-Profit, Education.

They are headquartered at New York, NY, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, AALBC.com (the African American Literature Book Club) inventory partners include: google.com.

AALBC.com (the African American Literature Book Club) works with Advertising technology companies such as AdvertPro, AdvertServe, Amazon Link Enchancer, Commission Junction, ShareASale, Chango, The Trade Desk, Neustar AdAdvisor, Dstillery, Turn, AOL-Time Warner Online Advertising, Google Adsense, DoubleClick.Net, Media Innovation Group, Resonate Insights, AppNexus, Atlas, BlueKai, DemDex, Amazon Associates, Link Share, BuySell Ads, Google Adsense for Search, Chitika, Facebook Exchange FBX, AppNexus Segment Pixel, Perfect Audience, Facebook Custom Audiences, Yahoo Small Business, SkimLinks, Impact, Google Adsense Asynchronous, Aggregate Knowledge, Openads/OpenX, Evidon, Ezakus, Advertising.com, Google AdSense Custom Search Ads, BlueKai DMP, DoubleClick Bid Manager, Mediaplex, Google Matched Content, Flashtalking, DoubleVerify, Adap.TV, SpotXchange, Index Exchange, Integral Ad Science, Teads, IponWeb BidSwitch, Bidtellect, Vidible, StickyAds TV, Adconion, Ad4mat, Zanox, Appier, AdBlade Embed, Adblade, Rubicon Project, VINDICO, Nuviad, AcuityAds, Drawbridge, Walmart, Google AdSense Integrator, Ads.txt, Google Direct, RhythmOne Reseller, Sovrn Reseller, Lijit Reseller, RubiconProject Reseller, AppNexus Reseller, OpenX Reseller, Converstand Media Reseller, 33 Across Reseller, AOL Reseller, ContextWeb Reseller, DistrictM Reseller, PubMatic Reseller, IndexExchange Reseller, Sonobi Reseller, GumGum Reseller, Amazon Ad System, Lockerdome Reseller, Tapad, MicroAd, Pubmatic, Innovid, Google Inteactive Media Ads, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, AOL Direct, Aniview Direct, Converstand Media Direct, IndexExchange Direct, PubMatic Direct, RhythmOne Direct, RubiconProject Direct, ShareThrough Direct, Yahoo Direct, Comet Cox Media Reseller, Google Reseller, Media.net Reseller, Smaato Reseller, SpotXChange Reseller, Synacor Reseller, Yahoo Reseller, comScore Activation, Roku, DynAdmic, Sharethrough, MaxPoint Interactive, Rocket Fuel, Yahoo Ad Sync.