Allrecipes, the world’s largest digital food brand, receives more than 1 billion annual visits from family-focused women who connect and inspire one another through photos, reviews, videos and blog posts. Since its launch in 1997, the Seattle-based social site has served as a dynamic, indispensable resource for cooks of all skill levels seeking trusted recipes, entertaining ideas, everyday and holiday meal solutions and practical cooking tips. Allrecipes is a global, multi platform brand providing insights into the lives of women everywhere based on activity from 18 websites, 18 mobile sites, 11 mobile apps, and 14 eBooks serving 23 countries in 12 languages. Allrecipes is part of Meredith Corporation, the leading media and marketing company serving American women.

Allrecipes is the publisher of Allrecipes Dinner Spinner and Allrecipes Dinner Spinner Pro, the #1 food apps with a variety of apps for the iPhone, iPad, Android, Kindle Fire and Window's Phone including versions in the U.S., UK, Australia, France, Germany, China, and Quebec. Allrecipes has also published 14 eCookbooks for the most popular digital readers.

Allrecipes has 18 international sites around the world providing insights into the kitchens and cooking passions of home cooks everywhere. These localized versions reach cooks in Argentina, Australia & New Zealand, Brazil, Canada, China, France, Germany, India, Italy, Japan,Korea, Mexico, Netherlands, Poland, Quebec, Russia, SE Asia, United Kingdom & Ireland.

  • Company Name:
    AllRecipes.com
  • Parent Company Name:
    Meredith Corporation
  • Headquarters:
    413 Pine St Suite 500 Seattle, WA 98101 United States of America
  • Office Locations:
    HQ: Seattle.
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • iOS
    • Android
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Social, Email
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Food, friends, and recipe inspiration
  • Self / Managed Service:
    Managed Service
  • Industries
    Food & Beverage
  • Key Differentiator
    40MM UV, 55MM pieces of food-focused content created. 18 Sites, 16 Apps, 23 Countries, 12 Languages.7MM registered members, 700,000 community shared recipies, 6MM recipe ratings, 850,000 community shared photos, 2000 blogs, 35,000 community conversions, 135MM monthly recipe PV. (Mobile) 15MM app downloads- world's most downloaded recipe apps. (Email) 5MM email subscribers.
  • Owned / Operated Properties
    kraft.com, AllRecipies.com, KraftRecipies.com, allrecipes.com, kraftfoods.com, cookingwithkraft.com, kraftbrands.com, kraftrecipes.com, kraftcheese.com, getyourcheftogether.com, wienermobilerun.com, kraftbrands.com, kraftfirsttaste.com, mantestedrecipes.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Kelsey Sweeney
Bend, Oregon Area
Account Manager
Carrie Mills Dill
Greater Denver Area
Regional Sales Manager
Jennifer St Cin
Greater Los Angeles Area
Regional Sales Manager
Site Traffic
  • 1035 Global Rank
  • 239
    United States
  • 83.8M Estimated Visits
Traffic Sources
  • Search
    72.37%
  • Direct
    17.52%
  • Referrals
    5.78%
  • Social
    2.26%
  • Mail
    2.02%
  • Display
    0.04%
Geography Breakdown
  • United States
    74.44%
  • Canada
    8.45%
  • United Kingdom
    2.07%
  • Germany
    1.63%
  • Australia
    1.02%
Powered by Similar web
Network Data
Email / Social Data
  • 1.78M
    Facebook fans
  • 55k
    Twitter followers
  • 166k
    Instagram followers
  • 489k
    Pinterest followers
Desktop Display
  • 40M display total monthly uniques
Reviews
Online Marketing Manager
Feb 24, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on AllRecipes.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Feb 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on AllRecipes.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Feb 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on AllRecipes.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
Creatives
AllRecipes.com advertising reaches 83.8M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on AllRecipes.com will allow you to reach consumers in industries or verticals such as Food & Beverage.

They are headquartered at 413 Pine St Suite 500 Seattle, WA 98101 United States of America, and have 34 advertising & marketing contacts listed on Thalamus.