About

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    The new Black view
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Government & Politics, Health & Beauty, Healthcare, Sports
  • Key Differentiator
    The New York Amsterdam News was started more than a century ago, with a $10 investment. It has gone on to become one of the most important Black newspapers in the country and today remains one of the most influential Black-owned and -operated media businesses in the nation, if not the world. On Dec. 4, 1909, James H. Anderson put out the first edition of the Amsterdam News with six sheets of paper, a lead pencil, a dressmaker’s table and that $10 investment. The Amsterdam News was one of only 50 Black newspapers in the country at that time. Copies were sold for two-cents a piece from his home at 132 W. 65th St. in Manhattan. The paper was named after the avenue where Anderson lived in New York’s San Juan Hill section of Manhattan. By 1910, as Blacks began the Great Exodus from the South, moving into big cities like Chicago, Philadelphia and New York’s Village of Harlem, so grew the success of the Amsterdam News, so much so that An- derson soon moved the paper uptown to 17 W. 135th St. Still growing, the AmNews moved again in 1916 to 2293 Seventh Ave. The next move came in 1938 to 2271 Seventh Avenue until, in the early 1940s, it relocated to its present address at 2340 Frederick Douglass Blvd. in Harlem. In 1926, publisher Edward Warren’s wife, Sadie, purchased the paper. It struggled for survival until 1935, when it was bought by two of the nation’s foremost Black entrepreneurs, Dr. Cielan Bethan Powell and Dr. Phillip M.H. Savory of the Powell Savory Corporation. Powell assumed the role of publisher. During Powell’s tenure, the Amsterdam News expanded its reach, reporting not only on local stories that were important to the Black community, but national news stories as well. The AmNews reported on the fight for equality during the Jim Crow era, the events of the Civil Rights Movement, the Montgomery Bus Boycott and the Freedom Riders, among other stories, making it by by far the most influential and most frequently-cited Black weekly in the country.
Site Traffic
  • 330050 Global Rank
  • 97883
    United States
  • 303 K Estimated Visits
Traffic Sources
  • Search
    69.30%
  • Direct
    22.81%
  • Social
    5.69%
  • Mail
    1.27%
  • Referrals
    0.94%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 269,216
8,463
United States Rank 85,703
67,027
United States Page Views 67.6%
0.7%
Top Countries
Top Search Keywords
  • Carriers
  • Life and Health
Ad Intelligence
  • Native
    0.00%
  • Standard
    97.51%
  • Direct
    2.49%
Ads Seen Recently
361
Longest Running Ad
Amsterdamnews
Device
Desktop
Dimensions
other
Amsterdamnews
Device
Mobile
Dimensions
300x250
Amsterdamnews
Device
Mobile
Dimensions
728x90
Amsterdamnews
Device
Desktop
Dimensions
728x90
Amsterdamnews
Device
Desktop
Dimensions
300x250
Amsterdamnews
Device
Desktop
Dimensions
728x90
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
taboola.com
reseller
1152039
c228e6794e811952
rubiconproject.com
reseller
17104
0bfd66d529a55807
openx.com
reseller
539356765
6a698e2ec38604c6
indexexchange.com
reseller
185863
google.com
reseller
pub-5874599704080407
f08c47fec0942fa0
appnexus.com
reseller
8540
contextweb.com
reseller
561668
89ff185a4c4e857c
gumgum.com
reseller
12932
ffdef49475d318a9
rubiconproject.com
reseller
14410
0bfd66d529a55807
openx.com
reseller
537141219
6a698e2ec38604c6
rockyou.net
reseller
ry303642
Amsterdamnews advertising reaches 303k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Italy, Canada. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on Amsterdamnews will allow you to reach consumers in industries or verticals such as Government & Politics, Education, Entertainment, Sports, Health & Beauty, Healthcare.

They are headquartered at New York, NY, United States, and have 9 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Amsterdamnews inventory partners include: taboola.com, rubiconproject.com, openx.com, indexexchange.com, google.com, appnexus.com, contextweb.com, gumgum.com, rockyou.net, rockyou.com, beachfront.com, pubmatic.com, btrll.com, freewheel.tv, advertising.com, spotxchange.com, coxmt.com, aolcloud.net, adtech.com, synacor.com, lijit.com, sovrn.com, spotx.tv, tremorhub.com, springserve.com, ucfunnel.com, aralego.com, rhythmone.com, districtm.io, fyber.com, pilotx.tv, smartadserver.com.

Amsterdamnews works with Advertising technology companies such as PointRoll, Videology, Resonate Insights, Dstillery, DemDex, Google Publisher Tag, ADTECH, AdGear, Connexity, Optimax Media Delivery, Bizo, Chango, Rocket Fuel, Pulse 360, Neustar AdAdvisor, Google Adsense, Advertising.com, AOL-Time Warner Online Advertising, Yield Manager, Rubicon Project, AdMeld, Pubmatic, Yahoo Publisher Network, Atlas, DoubleClick.Net, Zedo, Adify, Turn, eXelate, BlueKai, AppNexus, Index Exchange, Accuen, Criteo, The Trade Desk, Digilant, MyBuys, Facebook Exchange FBX, Brandscreen, ContextWeb, Openads/OpenX, X Plus One, SiteScout, Aggregate Knowledge, SpotXchange, Eq Ads, Zenovia, Adap.TV, Experian, Evidon, DoubleVerify, RadiumOne, Integral Ad Science, Proclivity, 161Media, Simpli.fi, AcuityAds, IponWeb BidSwitch, Mediaplex, Korrelate, AudienceScience, Spongecell, OneScreen, Yahoo Small Business, MBuy, Drawbridge, Tapad, Datonics, Adconion, AppNexus Segment Pixel, Flashtalking, Upfront Digital Media, LiveRail, Twitter Ads, SkimLinks, Burst Media, Improve Digital, Collective Media, Smart Adserver, BlueKai DMP, Undertone, GumGum, Yahoo Ad Sync, Research Now, Nativo, Eyeota, Adobe Audience Manager Sync, VideoAmp, Google Remarketing, Facebook Custom Audiences, Google Adsense Asynchronous, Google Inteactive Media Ads, Prebid, Sovrn, Taboola, BidTheatre, GetIntent, Adhigh, OnAudience, Media.net, Sonobi, Switch Ads, BrightRoll, Semasio, Smartclip, Geniee, OpenX Reseller, Ads.txt, PubMatic Reseller, Sovrn Reseller, GumGum Reseller, Lijit Reseller, Bidtellect, StackAdapt, MyBuys MyAds, Tribal Fusion, Magnetic, AdMeta, Amazon Ad System, eyeReturn, Beeswax, RUN Ads, Visible Measures, Amazon Associates, Admedo, Adbutler, ClickCertain, Appier, Affectv, Avocet, Google AdSense Integrator, AdTheorent, Exponential, MicroAd, AdMatrix, Ad Tech Japan AOL, EMX, Synacor Reseller, Google Reseller, AOL Reseller, Comet Cox Media Reseller, IndexExchange Reseller, AppNexus Reseller, SmartAdServer Reseller, PilotX Reseller, FreeWheel Reseller, Fyber Reseller, DistrictM Reseller, RhythmOne Reseller, Rock You Reseller, SpotXChange Reseller, Tremor Video Reseller, RubiconProject Reseller, ucfunnel Reseller, SpringServe Reseller, BrightRoll Reseller, ContextWeb Reseller, Beachfront Reseller, Taboola Reseller, Outbrain, Adelphic, PLAYGROUND XYZ, MaxPoint Interactive, AdTech Studio, bRealtime, So-net Media, Clickagy, Cinarra, Freebit Admind, Blis, Admixer, AdStanding, Technorati Media, BidSwitch, IAB Tech Lab, Between Digital, Adform, Federated Media Publishing, Roku, comScore Activation, FLoC, Google Direct, IndexExchange Direct, Lijit Direct, Media.net Direct, OpenX Direct, Revcontent Direct, ShareThrough Direct, Sovrn Direct, Triple Lift Direct, LKQD Reseller.