87240.9701 websnapshot

AppNexus is a technology company that provides trading solutions and powers marketplaces for Internet advertising. Its open, unified, and powerful programmatic platform empowers customers to more effectively buy and sell media, allowing them to innovate, differentiate, and transform their businesses. As the world's largest independent ad tech company, AppNexus is led by the pioneers of the web's original ad exchanges. Headquartered in New York City with 22 global offices, AppNexus employs more than 800 of the brightest minds in advertising and technology who believe that advertising powers the Internet. For more information, follow us at @AppNexus or visit us at www.AppNexus.com

Capabilities
  • Desktop Display
  • Mobile Display
  • Social
  • Desktop Video
  • Mobile Video
  • Desktop Display, Mobile Display, Social, Desktop Video, Mobile Video
  • CPA, CPC, CPM, Flat Rate
  • Ad Technology Provider, Demand Side Platform, Other
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure, eCommerce
  • Owned / Operated Properties
    mediaglu.net, optimusstats.com
  • Data Partners
    LiveRamp, Bluekai, Peer39, Crystal Semantics, Brilig, Exelate, Lotame, Proximic, uKnow
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    MobileApp Tracking by TUNE, Kochava, Adjust, AppsFlyer
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Ryan Christensen
SVP & GM at AppNexus
Lisa Kalscheur
Vice President, Global Marketing at AppNexus
Nigel Gilbert
Vice President Sales, EMEA at AppNexus
Site Traffic
  • 84179 Global Rank
  • 35367
    United States
  • 499k Estimated Visits
Traffic Sources
  • Referrals
    39.81%
  • Direct
    37.22%
  • Search
    11.39%
  • Mail
    8.30%
  • Social
    2.79%
  • Display
    0.48%
Geography Breakdown
  • United States
    34.92%
  • Viet Nam
    10.48%
  • United Kingdom
    5.38%
  • India
    4.59%
  • Netherlands
    4.43%
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Network Data
Country Breakdown
  • United States
  • United Kingdom
  • Canada
  • France
  • Germany
  • Australia
  • Singapore
Reviews
3 out of 5 stars
Agency Media Planner
Mar 31, 2015
Direct Response, CPM, CPC and CPA
I found the inventory quality control to be lacking but Appnexus is probably the one platform where you can buy programmatic inventory on CPC & even CPA. Again, the quality of traffic may not be as good but if you are not ready to run a CPM campaign and want to play safe, Appnexus might be the platform of choice since it does a very large reach
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