BabyNames-Advertising-Reviews-Pricing

Online since 1996, BabyNames.com is the #1 site for names and name information. Helpful for writers, expecting parents and researchers!

BabyNames.com receives over 2 million unique visitors a month and serves over 27 million pageviews.

Founded by sisters Jennifer Moss, Sue Moss, Kate Moss Glinsmann, Mallory Moss and their mother, Peggy Moss.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    the #1 source for baby names
  • Self / Managed Service:
    Managed Service
  • Key Differentiator
    BabyNames.com has many advertising opportunities to fit any budget. Choose from any number of ad programs or work with the staff to develop a new creative branding opportunity. Display Advertising Full HTML Email Blast Weekly Newsletter Sponsorship Content Integration/Advertorial Community Outreach And Response Mobile Ads BabyNames can Deliver to Your Target Market Over 2 million unique visitors a month Over 27 million page views a month 81% female 53% expecting parents 24% new parents 28% teens interested in naming Over 50% mobile The BabyNames.com Advantage Online since 1996 Popular, trusted brand Highly trafficked, target market Over 200,000 opt-in mail recipients, growing rapidly Consistently in the top 5 search engine results for the popular phrases "Baby" and "Baby Names" Ad Serving Capabilities Rich Media, Flash, Video, Graphic, Iframe, and HTML GEO targeting: country, city, metropolitan area Frequency capping Performance Advertisers with targeted messages for expecting and new parents have received 4 times the click through ratio on BabyNames.com than the internet average. Our advertisers have included Disney, The WB Network, Discovery Health Network, Nestle Carnation, Pampers (P&G), BabyCenter and Fisher-Price. Publicity BabyNames.com has been featured on CNN Headline News, FOX News, MSNBC, BBC Radio, National Public Radio and written up in major print publications including the Wall Street Journal, L.A. Times, New York Magazine and The Washington Post.
  • Owned / Operated Properties
    babynames.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Jennifer Moss
Founder & CEO at BabyNames.com
Mallory M.
Chief Operating Officer at BabyNames.com
Site Traffic
  • 119694 Global Rank
  • 45835
    United States
  • 687k Estimated Visits
Traffic Sources
  • Search
    60.24%
  • Direct
    30.26%
  • Referrals
    7.68%
  • Social
    1.44%
  • Mail
    0.28%
  • Display
    0.11%
Geography Breakdown
  • United States
    58.13%
  • United Kingdom
    6.98%
  • Canada
    3.32%
  • Australia
    2.45%
  • India
    2.07%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Canada
  • India
  • United States
  • United Kingdom
Email / Social Data
  • 200k
    Facebook fans
  • 4k
    Twitter followers
  • 1.5k
    Instagram followers
  • 100
    Pinterest followers
Desktop Display
  • 526k display total monthly uniques
  • 3.25M display total monthly impressions
Mobile Display
  • 1.03M mobile total monthly uniques
  • 5.23M mobile monthly overall impressions
55%
iOS
45%
Android
Audience Demographics
16% male
84% female
Age
18
15%
18-24
20%
25-34
30%
35-44
15%
45-54
10%
55-64
5%
65+
5%
Income
$0k-$50k
60%
$50k-$100k
25%
$100k-$150k
10%
$150k+
5%
Education
No College
45%
College
45%
Grad School
10%
Reviews
Online Marketing Manager
Feb 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BabyNames, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BabyNames, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BabyNames, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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