BACKPACKING-LIGHT-Advertising-Reviews-Pricing

Backpacking Light hosts the world's most passionate core community of lightweight wilderness travelers. We are a membership-based cooperative that offers:

Our Mission: "To promote multi-day, backcountry travel in a self-supported ("backpackable"), lightweight style."

What is Backpacking Light?

ARTICLES: Exclusive access to technical content, test reports, product reviews, research reviews, and state of the market reports.

COMMUNITY: A civilized, appropriately-moderated, and respectful community of like-minded outdoor enthusiasts in the Internet's most active forums about lightweight backpacking.

SHOP: A gear shop containing a focused selection of gear for ultralight backcountry travel, including gear and apparel designed and manufactured by our staff specifically for our members.

WIKI: The Internet's fastest growing community-driven encyclopedia about lightweight backpacking.

SCHOOL: A wilderness education program that offers in-depth instruction and outdoor adventure for all experience levels.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: BackpackingLight.com - The Community of Lightweight Hiking and Backcountry Travel
  • Key Differentiator
    Backpacking Light hosts the world's most passionate core community of lightweight wilderness travelers. We are a membership-based cooperative that offers: ARTICLES: Exclusive access to technical content, test reports, product reviews, research reviews, and state of the market reports. COMMUNITY: A civilized, appropriately-moderated, and respectful community of like-minded outdoor enthusiasts in the Internet's most active forums about lightweight backpacking. SCHOOL: A wilderness education program that offers in-depth instruction and outdoor adventure for all experience levels. Backpacking Light Gear Testing Laboratory Backpacking Light takes product testing seriously, and aims to publish the most technically advanced reviews of shelters, stoves, packs, insulation, and other outdoor gear available anywhere. How is Backpacking Light Different from Other Magazines and Websites? Backpacking Light publishes comprehensive gear reviews that are critical, honest, and founded on both sound technical analysis and rigorous field use. In its most distilled form, the answer to that question is simple: we question everything. From the marketing claims we find on hang tags to the (sometimes outrageous) recommendations we read in other outdoor magazines, we are skeptics at heart. We believe in the intelligence of the consumer - you - and prefer to educate you by delivering sound, judgment-based, and evidence-based information rather than capitalizing on gullibility and feeding you a shallow stream of consciousness that will only satisfy you when you get bored of reading SkyMall on your next flight. Passionate and respectful community. Everyone is welcome here. Except for people that don't play nice, and don't respect each other. We believe that the real value of the Internet is in fostering community in a way that helps, and not hurts, society. Trolls, spammers, fools, bigots, and idiots are aggressively moderated in our forums so the rest of us can actually learn from each other
  • Owned / Operated Properties
    backpackinglight.com
Site Traffic
  • 85768 Global Rank
  • 26112
    United States
  • 1.03M Estimated Visits
Traffic Sources
  • Search
    79.92%
  • Direct
    15.60%
  • Referrals
    2.15%
  • Mail
    1.28%
  • Social
    1.05%
  • Display
    0.00%
Geography Breakdown
  • United States
    65.29%
  • United Kingdom
    6.33%
  • Canada
    5.18%
  • Australia
    2.18%
  • France
    1.97%
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Reviews
Online Marketing Manager
May 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BACKPACKING LIGHT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BACKPACKING LIGHT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BACKPACKING LIGHT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
BACKPACKING LIGHT advertising reaches 1.03M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, France. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on BACKPACKING LIGHT will allow you to reach consumers in industries or verticals such as .

They have 1 advertising & marketing contacts listed on Thalamus.