BAROMETRIC-Advertising-Reviews-Pricing

Barometric is the most advanced cross-environment media tracking and attribution solution in market. Originally developed as an internal tool for AdTheorent’s data-driven digital ad network, Barometric currently processes 3-4 billion ad calls per day. Since 2011, Barometric has served, tracked, and organized petabytes of data for use by AdTheorent’s predictive modeling platform, delivering unparalleled accuracy. Barometric is now offered as an independent hosted service offering for use with all media allowing marketers to leverage Barometric’s transparent, multi-environment methodology to measure cross-channel engagement in real-time, allowing for ongoing optimization and campaign management. Barometric is the only solution capable of collecting mobile IDs across all environments -- such as web, app, rich media, video and brand studies -- and matching these multiple IDs to a single user, resulting in superior attribution.

  • Company Name:
    BAROMETRIC
  • Headquarters:
    315 Hudson St 9th Floor New York, NY 10013
  • Office Locations:
    New York
  • 11-50 employees
Capabilities
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Mobile Display, Social
  • CPI
  • Ad Network
  • Headline:
    The most advanced cross-environment tracking and attribution platform.
  • Industries
    Technology, Mobile App Installs
  • Key Differentiator
    Over the last five years the advertising ecosystem has begun to recognize the need for transparency and accountability against the $250 billion spent the US. The challenge lies in tracking a multi-channel, multi-exposure, multi-metric environment where the need to unify consumer identity is only one piece of solving puzzle. Agencies and brands have begun to measure new metrics in recent years such as fraud, viewability and physical location visits in an effort to close the gap in accountability. However, for the most part, media channels, conversion environments and media metrics are measured in silos and then stitched loosely back together via agency analysts. The result is an aesthetic measurement view for brands that comes at a high cost via multiple partners that in the end provides very little value. With these challenges, Barometric has seized the opportunity to unify measurement across channels, environment and metrics at economies of scale that result in actionable insights and data that create media efficiency. Barometric is the most advanced cross-environment media tracking and measurement solution in market. Originally developed as an internal tool for AdTheorent’s data-driven digital ad network, Barometric currently processes 3-4 billion ad calls per day. Since 2011, Barometric’s technology has served, tracked, and organized petabytes of data for use by brands to understand cross environment activity and gain actionable insights. Barometric is now offered as an independent hosted service offering for use with all media allowing marketers to leverage Barometric’s transparent, multi-environment methodology to measure cross-channel engagement in real-time, allowing for ongoing optimization and campaign management. Barometric is the only solution capable of collecting mobile IDs across all environments — such as web, app, rich media, video and brand studies — and matching these multiple IDs to a single user, resulting in superior attribution.
  • Owned / Operated Properties
    barometric.com
  • Mobile App Install Tracking Partners
    Kochava
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
155 Avenue of Americas, New York, NY 10013
Matt Fusco
Greater Boston Area
Senior Vice President, Business Development and Operations
Omer J.
Greater Boston Area
Vice President, Brand Partnerships
Site Traffic
  • 17776367 Global Rank
  • 3826545
    United States
  • 216 Estimated Visits
Traffic Sources
  • Direct
    66.53%
  • Search
    33.47%
  • Mail
    0.00%
  • Social
    0.00%
  • Referrals
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    100.00%
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Network Data
Country Breakdown
  • United States
Reviews
Online Marketing Manager
May 24, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BAROMETRIC, they have a Rate Card Cost and Pricing Models of CPI with ad inventory in countries such as United States. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
May 24, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BAROMETRIC, they have a Rate Card Cost and Pricing Models of CPI with ad inventory in countries such as United States. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
May 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on BAROMETRIC, they have a Rate Card Cost and Pricing Models of CPI with ad inventory in countries such as United States. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Files
Creatives
BAROMETRIC advertising reaches 216 visitors across desktop and mobile web, in countries such as United States. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on BAROMETRIC will allow you to reach consumers in industries or verticals such as Technology, Mobile App Installs.

They are headquartered at 315 Hudson St 9th Floor New York, NY 10013, and have 6 advertising & marketing contacts listed on Thalamus.