Bauer-Publishing-Advertising-Reviews-Pricing

The Bauer Media Group is one of the most successful media companies in the world. More than 600 magazines, over 400 digital products, and 50 radio and TV stations reach millions of people around the globe. The company's portfolio also includes printing companies, postal services and services in the fields of distribution, marketing and media sales. The Group's turnover is stable at more than two billion euros. With a new global positioning strategy, the Bauer Media Group underscores its passion for people and brands. The claim "We think popular." highlights the Bauer Media Group's perception of itself as a publisher of popular media and provides inspiration and motivation to its more than 11,000 employees in 17 countries.

Having entered the U.S. market in 1981 with the successful launch of Woman’s World, Bauer Publishing U.S. now consists of 10 magazines across several distinct consumer segments: celebrity/entertainment, women’s, teen and science/technology.

Bauer now sells more magazines at retail in the U.S. than any other magazine publishing company. Our magazines are sold at a wide range of supermarkets, drug stores, supercenters, convenience stores, bookstores and newsstands across the country. We deliver more shoppers – more efficiently – than any other magazine publisher.

  • Company Name:
    Bauer Publishing
  • Headquarters:
    270 Sylvan Avenue Englewood Cliffs, NJ 07632 United States of America
  • Office Locations:
    HQ: New York. Also: Plano, Philadelphia, Chicago, Los Angeles, Gross Pointe.
  • 201-500 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    Click-to-video, Click-to-Call, Click-to-Image, Click-to-Mobile-Site
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video
  • CPM
  • Web Publisher
  • Headline:
    Entertainment, Teens, Women
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Clothing & Fashion, Entertainment, Food & Beverage, Health & Beauty, Healthcare, Non-Profit, Sports, Technology, Travel & Leisure
  • Key Differentiator
    Our titles connect with a nationwide audience of readers across several diverse editorial segments: celebrity/entertainment (In Touch, Life&Style, Closer), women’s (Woman’s World, Celebrate, First for Women, Soaps in Depth), tweens and teens (J-14, Girls’ World, QuizFest, Animal Tales) and science and technology (iD – Ideas & Discoveries). Bauer Magazines deliver pure circulation driven by consumer demand. Our titles are sold at a wide variety of retail venues reaching active, engaged shoppers across a range of product categories. To be a part of the largest retail publishing company in America – as a reader or an advertiser – click on any of our popular titles to learn more.
  • Owned / Operated Properties
    sweepon.com, am-online.com, westsoundradio.com, cfmradio.com, radioborders.com, zootoday.com, northsound1.com, forth2.com, wave105.com, clyde2.com, northsound2.com, (Entertainment, Network), LifeandStyleMag.com, InTouchWeekly.com, FHM.com., (Teen, Network), J-14.com, MMM-Mag.com, TwistMagazine.com, 4TNZ.com, QuizFest.com, MissLiterati.com., (Women's, Network), FirstforWomen.com, WomansWorldMag.com, SoapsInDepth.com, lifeandstylemag-promotion.com, theequaliser.com, bauer-media.com.au, womansworld.com, cosmopolitan.com.au, m-magazine.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
John Geoghan
Nat'l Dir Sales & Marketing at Bauer Media Group
James Laughland
National Sales and Marketing Director
Site Traffic
  • 15463 Global Rank
  • 3580
    United States
  • 6.14M Estimated Visits
Traffic Sources
  • Search
    40.88%
  • Referrals
    26.61%
  • Direct
    23.72%
  • Social
    6.91%
  • Mail
    1.80%
  • Display
    0.07%
Geography Breakdown
  • United States
    73.51%
  • Canada
    4.74%
  • United Kingdom
    3.22%
  • Australia
    1.44%
  • Germany
    1.40%
Powered by Similar web
Network Data
Email / Social Data
  • 14.2M
    Facebook fans
  • 766k
    Twitter followers
Desktop Display
  • 15.2M display total monthly uniques
  • 137M display total monthly impressions
Reviews
Online Marketing Manager
Feb 10, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bauer Publishing, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bauer Publishing, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bauer Publishing, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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