Bicyclebluebook.com-Advertising-Reviews-Pricing
1 Bicyclebluebook.com (Bicycle Book, LLC) Contact
Bicyclebluebook.com (Bicycle Book, LLC)
The world’s only trusted online bicycle valuation and shopping destination for the used bicycle sales. Buy and sell with confidence on BicycleBlueBook.com.

BicycleBlueBook.com is a first of its kind valuation authority, designed to provide cycling enthusiasts with the safest and the easiest way to assess the value of a bike. The company was founded in 2011 by a group of bicycle enthusiasts who shared a common interest in the secondary bicycle market. The common theme that the founders always asked themselves was "What’s this bike worth?" To answer that question they set out on a journey acquiring bicycle sales data and forming technology partnerships, along the way created BicycleBlueBook.com. Now cyclists everywhere can find out what their bike’s worth.

As cycling enthusiasts and members of the community, BicycleBlueBook.com is interested in making sure that the secondary online bicycling experience is a complete success from the time consumers look for a potential bike to the time they are ready to purchase. With tools such as the BicycleBlueBook.com Value Engine, consumers are given bicycle data based on millions of actual sales transactions.

The Marketplace was created to provide a safe and secure destination where consumers can purchase bikes. Consumers don't need to look anywhere else but BicycleBlueBook.com, a one-stop online valuation and shopping destination for the used bicycle market.

Co-Founders:

Jeff Farrell, President
Jeff Farrell is the president of BicycleBlueBook.com. He founded the company based on his two main loves: bicycling and the Internet. Jeff has been an avid mountain bike rider for over twenty years and still currently out there on the trails as a recreational rider. Prior to BicycleBlueBook.com, Jeff has been involved in many startups including retail (Pet Supply Superstores), media content and technology companies. Jeff is based in San Jose, CA.

Bill Ruffner, Vice President of Operations
Bill is the vice president of marketing for BicycleBlueBook.com overseeing the company's marketing direction along with its retail partner program. With over 30 years' experience of managing and owning bike shops, Bill possesses an acute understanding of the secondary bicycle market. When BicycleBlueBook.com was formed in 2011, Bill ran the internal test used bike shop where the company bought and sold used bikes in order to develop a better understanding of the market. He is a former triathlete that now competes on the company's master amateur road race team: BicycleBlueBook.com Racing. In his spare time, Bill keeps his mechanic skills sharp by tuning and repairing the team bikes as well as servicing bikes for his family and friends.

Ryan Yee, Vice President
Ryan provides BicycleBlueBook.com valuable industry connections and guidance that are necessary to be accepted and succeed. Ryan’s experience as a professional cyclist, National race promoter, Professional Cycling Team General Manager, and Editorial Journalist, all assist with the business development and operations of BicycleBlueBook.com. Ryan also brings industry credibility to the company, which has helped us create a strong brand in less than three years. Ryan oversees all website advertising and works closely with Bill and Jeff on both day-to-day operations and the future updates for the Value Guide and Marketplace.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    The world’s only trusted online bicycle valuation and shopping destination for the used bicycle sales. Buy and sell with confidence on BicycleBlueBook.com.
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Sports, Technology, Travel & Leisure
  • Key Differentiator
    Why BicycleBlueBook.com? As the valuation authority BicycleBlueBook.com provides cyclists with the easiest way to assess the value of a used bicycle and the safest way to either Buy or Sell online. In some markets BicycleBlueBook.com even offers cyclists an opportunity to Trade-In their current bike for a new one through their local retailer. Traffic to BicycleBlueBook.com is growing rapidly (up 235% from prior year), offering brands a cost effective way to actively engage with cyclists. Visitors use our site to research their bikes or transact in our marketplace. What’s more our visitors are constantly customizing their bicycles with aftermarket parts and components, and upgrading to newer, higher-end models. In many cases we offer the first touch point for an up-sell opportunity. Available Advertising Options and Creative Dimensions Wallpaper: 2000x1157 (WxH) The safe zone for content is 450x1157 (WxH) on both sides. Page Take Over Top Banner: 960x180 (WxH) Skyscraper: 120x600 (WxH) Page Take Over Skyscraper: 300x600 (WxH) Top Banner: 960x90 (WxH) Monthly Site Analytics per Google Analytics As of August 2015 Visits: 574,000 Uniques: 372,000 Percent US Traffic: 90% Page Views : 3.0 million Projected Q1 2016 (based on growth trend) Visits: Over 740,000 Uniques: 480,000 Page Views: 4.0+ million For more information and pricing please contact Ryan Yee Ryan Yee ryee@bicyclebluebook.com (805) 207-5120
  • Owned / Operated Properties
    BicycleBlueBook.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 54405 Global Rank
  • 12051
    United States
  • 1.42M Estimated Visits
Traffic Sources
  • Search
    82.13%
  • Direct
    12.38%
  • Referrals
    3.19%
  • Social
    1.41%
  • Mail
    0.84%
  • Display
    0.06%
Geography Breakdown
  • United States
    69.07%
  • Canada
    8.07%
  • Australia
    3.76%
  • United Kingdom
    2.01%
  • Brazil
    1.37%
Powered by Similar web
Network Data
Email / Social Data
  • 18.7k
    Facebook fans
  • 697
    Twitter followers
Desktop Display
  • 372k display total monthly uniques
  • 574k display total monthly impressions
Reviews
Online Marketing Manager
May 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bicyclebluebook.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bicyclebluebook.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Bicyclebluebook.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
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Creatives
Bicyclebluebook.com advertising reaches 1.42M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Bicyclebluebook.com will allow you to reach consumers in industries or verticals such as Technology, Sports, Automotive, Travel & Leisure.

They have 1 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Bicyclebluebook.com inventory partners include: pub-9410898324843960, google.com, 10525, aolcloud.net, adtech.com, advertising.com, aol.com, 143015, criteo.com, 6163, 184446, indexexchange.com, 178372, 1944, appnexus.com, reseller, 55068, t.brand-server.com, pub-9043743823008922, 537140693, openx.com, 537078401, 10736, rubiconproject.com.