Business Standard is the country's most respected business daily, being the first choice of serious business readers. It is published in colour from 12 centres in India - Mumbai, New Delhi, Kolkata, Bangalore, Chennai, Ahmedabad, Hyderabad, Chandigarh, Lucknow, Pune, Kochi and Bhubaneswar. The newspaper believes in free, fair and independent journalism and strives to inculcate these values in its editorial staff. The journalism practised by Business Standard lays equal stress on quality, credibility and accuracy. Business Standard has the country's best economic journalists and columnists working for it. It is edited by T.N. Ninan, perhaps India’s best-known business journalist.

Apart from a business newspaper, BSL publishes several periodicals, including BS Motoring, Indian Management, Asian Management Review, a quarterly publication, and Business Standard in Hindi . The Hindi newspaper is published simultaneously from seven centres – Mumbai, Delhi, Chandigarh, Lucknow, Bhopal, Patna and Kolkata. Business Standard also has a regional language business website – www.bshindi.com

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: India News, Latest News Headlines, Financial News, Business News & Market Analysis on Indian Economy
  • Key Differentiator
    Business Standard is the preferred choice of serious business readers. The newspaper is published from 12 centres - Mumbai, New Delhi, Kolkata, Bangalore, Chennai, Ahmedabad, Hyderabad, Chandigarh, Lucknow, Pune, Kochi and Bhubaneswar. A Hindi Business Standard is published from eight centres across northern India: Mumbai, Delhi, Kolkata, Patna, Lucknow, Bhopal, Chandigarh and Raipur. Its content can be accessed at bshindi.com. The newspaper believes in free, fair and independent journalism. The journalism practised by Business Standard lays equal stress on quality, credibility and accuracy. With an average page-count of 20 every day (Monday through Saturday), readers get indepth coverage of the corporate sector, banking and finance, markets and business, apart from the most influential group of editorial writers and columnists. Special focus sections in the newspaper include bi-weekly sections on Personal Business (on money, saving, spending and investing), and the tri-weekly Creative Business (which deals with businesses like media, entertainment, and non-traditional services). Business Standard also offers two weekly supplements along with the newspaper Management and Marketing - The Strategist on Monday's BS Weekend - Leisure, lifestyle, Enterprise, Books etc on Saturday's Widely seen as a CEO's newspaper, Business Standard is widely read by corporate executives and professionals from a wide spectrum of industries and business functions. The brand has a huge and loyal patronage amongst readers for its sharp, unbiased and credible reportage and serious, incisive and insightful analyses.
  • Owned / Operated Properties
    business-standard.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Balram Singh
New Delhi Area, India
Marketing Development Officer at Business Standard
Vijay Kadu
Mumbai Area, India
Vice President - Sales at Business Standard
yatendra sharma
New Delhi Area, India
Ad-Operations at Business Standard
Site Traffic
  • 13550 Global Rank
  • 731
    India
  • 6.98M Estimated Visits
Traffic Sources
  • Search
    67.10%
  • Direct
    22.94%
  • Referrals
    5.56%
  • Social
    3.55%
  • Mail
    0.78%
  • Display
    0.07%
Geography Breakdown
  • India
    84.45%
  • United States
    5.99%
  • United Kingdom
    1.23%
  • Canada
    0.88%
  • United Arab Emirates
    0.69%
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Reviews
Online Marketing Manager
May 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Business Standard, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as India, United States, United Kingdom, Canada, United Arab Emirates. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Business Standard, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as India, United States, United Kingdom, Canada, United Arab Emirates. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Business Standard, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as India, United States, United Kingdom, Canada, United Arab Emirates. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Business Standard advertising reaches 6.98M visitors across desktop and mobile web, in countries such as India, United States, United Kingdom, Canada, United Arab Emirates. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Business Standard will allow you to reach consumers in industries or verticals such as .

They have 3 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Business Standard inventory partners include: google.com, openx.com, brightcom.com, contextweb.com, pubmatic.com, rubiconproject.com, emxdgt.com, districtm.io, sekindo.com, rhythmone.com, sonobi.com, appnexus.com, insticator.com, beachfront.com, freewheel.tv, thetradedesk.com, switchconcepts.com, advertising.com, bidsxchange.com, vi.ai, tremorhub.com, tidaltv.com, lkqd.com, lkqd.net, spotx.tv, spotxchange.com, teads.tv, lijit.com, sovrn.com, media.net, 33across.com, synacor.com.