About

Founded in 1987, CL has made an indelible mark in the Charlotte market by emphasizing quality writing, solid reporting, sharp criticism and the most complete events listings in the area. CL distributes more than 47,000 copies of its print edition each Thursday to more than 1,300 locations and reaches more than 276,000 readers.

CL Charlotte offers readers a valuable print alternative to the daily newspaper in this New South metropolis, as well as a website (CLCLT.com) that provides a steady stream of daily news and cultural analysis, arts and entertainment reviews, video reports and other forms of multimedia. In its 25 years as the dominant alternative weekly newsmedia outlet, CL has steadily upped its presence in the Charlotte area and has repeatedly won statewide journalism awards.

Creative Loafing Charlotte is part of Womack Newspapers, Inc., the parent company of Yes! Weekly, the Jamestown News, and the Adams Farm Gazette.

When readers pick up Creative Loafing, they know they’ll get a fresh perspective on news and social issues; authoritative commentary on local and national music, cuisine, arts and entertainment events; and the best guide to restaurants and things to do in the Charlotte area, from poetry readings, lectures and wine tastings to outdoor concerts, hip-hop competitions and sporting events. Creative Loafing readers have active lifestyles and curious minds. They work hard, play hard and look for new experiences, new ideas and new relationships. They care about their community and do what they can to make it a good, diverse place where everyone can work and play in harmony. Creative Loafing readers look to the paper’s articles, listings and ads to provide them with information on where and how to get out an experience life in Charlotte.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Creative Loafing is the best source for news on restaurants, concerts, theater, visual arts events in Charlotte.
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Dating, Entertainment, Food & Beverage, Health & Beauty, Healthcare, Sports, Travel & Leisure
  • Key Differentiator
    Few may realize the alternative newsweekly industry has been a vibrant voice for its readers for more than 50 years. Consistent in this rich history has been a fervent passion to serve as a reflection of, and a resource for, the active urban adult audience. Who reads us? The alternative newsweekly has grown with its audience. While the early years might have been characterized by social and political exploration, 50 years later, this audience has defined itself by exploring urban experiences – from civic activities to fine dining, music, entertainment, and other cultural attractions. As a resource for it’s community these papers have earned a loyal audience of both the Boomers, who have stayed with the paper over the years, and the twenty-something cultural creatives using the paper as a resource for consuming urban experiences. Circulation and Distribution Creative Loafing is available free to readers every Thursday via racks and boxes located throughout the Charlotte Metro Area. (Distribution begins on Wednesday afternoons.) Your Account Executive can provide you with recent circulation figures, circulation audit reports, and specific distribution points including area restaurants, nightclubs and retail establishments. We offer a variety of regional and localized circulation rate packages to fit your specific marketing needs. Creative Loafing Policies Classified Advertising: Our classified section offers traditional categories for real estate, rentals and employment ads as well as non-traditional sections for personals, metaphysical and back page advertising. Classified ads make a great complement to your display campaign. Call 866-946-5686 to speak directly to a classified rep. Credit Policies: Payment must be received by 3:30 p.m. on Friday before the publication date for all advertising unless a completed credit application has been approved and credit terms have been established through the accounting department. We accept MasterCard, Visa and American Express along with checks, money orders and check-by-phone as methods of payment. Advertising Deadlines: Deadlines are the week prior to the publication date, although deadlines may be moved up 24 hours in the event of holidays, special issues or early print deadlines. • Space reservations & ads requiring proofs: Wednesday, 5 p.m. • Final ad copy & layout (non-proofs): Thursday, 5 p.m. • Digital ads: Friday, 12 p.m. (noon) • Payment: Friday, 3:30 p.m. • All corrections: Friday, 5 p.m. Demographics: Updated demographic information showing our readership in hundreds of specific target markets is provided by Media Audit, a semi-annual survey published by International Demographics in Houston comparing audience profiles for local print, television, radio, outdoor and direct mail. Design & production: Creative Loafing employs a staff of design professionals dedicated to creating ads that generate response for our clients. We’ve established design criteria with this goal in mind and offer design assistance, clip art, stock imagery and a variety of font styles to help convey your message clearly. If you would like to provide us with your own artwork, photos, logos, etc., please supply high-quality images that will reproduce well on newsprint. There is no additional charge for our design services. Inserts: Preprinted Inserts are offered and can be circulated in up to 3 targeted zones throughout the Charlotte Metro Area. Costs are based per thousand with a minimum purchase of 10,000. Glossy paper inserts are not recommended. All inserts are subject to Publisher approval. Advertiser is responsible for delivering inserts to our printers by noon on Friday prior to publication. Placement of ads within Creative Loafing: Ads are placed by nature of content. Our readers can expect to find movie ads in the film section, restaurant ads in the food section, retail accounts in the news section, services and special events in the calendar of events section, etc. Speak to your Account Executive if you have questions regarding placement. We do not knowingly accept ads that intend to defraud or mislead our readers in any way. All advertising is subject to Publisher approval. Special issue schedule Throughout the year, Creative Loafing produces several special themed issues and supplements. Ask for an updated schedule to help plan your annual or seasonal advertising campaigns and take advantage of special coverage. Special issues include: • Best of Charlotte • Food Issue • Summer Guide • Fall Arts Previews Web advertising: Ask your Account Executive about online promotional opportunities including our “Free and Fun Stuff” giveaways, sponsorships, and more traditional online banner advertising.
Site Traffic
  • 1109478 Global Rank
  • 334104
    United States
  • 89.7 K Estimated Visits
Traffic Sources
  • Search
    68.74%
  • Direct
    22.62%
  • Social
    6.65%
  • Referrals
    1.99%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 272,778
9,742
Pakistan Rank 22,372
22,041
Pakistan Page Views 42.3%
1.5%
Top Countries
Top Search Keywords
  • Brain and CNS
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
Creative Loafing Charlotte
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
rubiconproject.com
reseller
13132
0bfd66d529a55807
yahoo.com
direct
55248
lijit.com
direct
244287-eb
fafdf38b16bf6b2b
lijit.com
direct
244287
fafdf38b16bf6b2b
sovrn.com
direct
244287
fafdf38b16bf6b2b
emxdgt.com
direct
1138
1e1d41537f7cad7f
appnexus.com
reseller
8738
f5ab79cb980f11d1
indexexchange.com
direct
190906
50b1c356f2c5c8fc
adform.com
reseller
768
openx.com
reseller
537145117
6a698e2ec38604c6
pubmatic.com
reseller
55990
5d62403b186f2ace
Creative Loafing Charlotte advertising reaches 89.7k visitors across desktop and mobile web, in countries such as United States, Canada, Vietnam, France, United Kingdom, India, Australia. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Creative Loafing Charlotte will allow you to reach consumers in industries or verticals such as Sports, Entertainment, Healthcare, Food & Beverage, Dating, Travel & Leisure, Health & Beauty, Clothing & Fashion.

They are headquartered at Charlotte, NC, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Creative Loafing Charlotte inventory partners include: rubiconproject.com, yahoo.com, lijit.com, sovrn.com, emxdgt.com, appnexus.com, indexexchange.com, adform.com, openx.com, pubmatic.com, connectad.io, sonobi.com, districtm.io, aol.com, advertising.com, richaudience.com, improvedigital.com, conversantmedia.com, google.com, axonix.com, rhythmone.com, e-planning.net, luponmedia.com, consumable.com, telaria.com, tremorhub.com, spotx.tv, spotxchange.com, adtech.com, contextweb.com, onetag.com, brightroll.com, oath.com, altitudedigital.com, vertamedia.com, altitude-arena.com, media.net, freewheel.tv, fyber.com, outbrain.com, gumgum.com, aolcloud.net, ezoic.com, lkqd.net, lockerdome.com, adcolony.com, admixer.net, webeyemob.com, adingo.jp, teads.tv, yieldmo.com, pubnative.net, infolinks.com, xad.com, 33across.com, coxmt.com, yldbt.com, aps.amazon.com, lkqd.com, publishers.teads.tv, platform.videologygroup.com, sfx.freewheel.tv, smartadserver.com, rubicon.com, bizzclick.com, video.unrulymedia.com, triplelift.com, smaato.com, audienciad.com, onomagic.com, brightcom.com, beachfront.com, synacor.com, engagebdr.com, my6sense.com, revcontent.com, vidazoo.com, ad-generation.jp, springserve.com, vindicosuite.com, ucfunnel.com, aralego.com, bidtellect.com, criteo.com, undertone.com, 152media.com, avantisvideo.com, amxrtb.com, audience.media, yieldnexus.com, smartyads.com, loopme.com, advangelists.com.

Creative Loafing Charlotte works with Advertising technology companies such as Digilant, Rocket Fuel, Eq Ads, AppNexus, Dstillery, Criteo, AdMeld, DoubleClick.Net, Google Adsense, AdRoll, Google Publisher Tag, Google Adsense for Search, The Trade Desk, Aggregate Knowledge, AOL-Time Warner Online Advertising, Media Innovation Group, Tapad, Bizo, Drawbridge, RadiumOne, 161Media, Brilig, SiteScout, AdGear, Datonics, Zenovia, Adap.TV, IponWeb BidSwitch, MyBuys, Twitter Ads, Chango, Brandscreen, Yahoo Small Business, AdPredictive, Connexity, SpotXchange, Videology, Atlas, DemDex, AppNexus Segment Pixel, Commission Junction, Google Adsense Asynchronous, Evidon, DoubleVerify, DoubleClick Bid Manager, Centro, BlueKai DMP, AcuityAds, MyBuys MyAds, eyeReturn, Integral Ad Science, TagCade, Yahoo Ad Sync, Jivox, Tribal Fusion, Adhigh, GumGum, Adobe Audience Manager Sync, Flashtalking, CampusAve, Google Inteactive Media Ads, Innovid, Google Matched Content, Ezoic, Ads.txt, Google Direct, DistrictM Direct, AppNexus Reseller, Google Reseller, Sonobi Direct, RhythmOne Reseller, ContextWeb Reseller, Comet Cox Media Reseller, FreeWheel Reseller, RubiconProject Reseller, ORC International Direct, Converstand Media Reseller, Converstand Media Direct, OpenX Reseller, AOL Reseller, IndexExchange Reseller, PubMatic Reseller, Sovrn Direct, Sovrn Reseller, Lijit Direct, Lijit Reseller, GumGum Reseller, OpenX Direct, Outbrain Direct, Tremor Video Reseller, Teads Reseller, SpotXChange Reseller, LKQD Reseller, Media.net Direct, Media.net Reseller, Genesis Media Reseller, Genesis Media Direct, adtelligent Reseller, Oath Reseller, BrightRoll Reseller, SmartAdServer Reseller, Videology Group Reseller, Amazon Direct, DistrictM Reseller, YieldBot Reseller, Comet Cox Media Direct, 33 Across Reseller, Bidtellect Reseller, Criteo Direct, Outbrain Reseller, Revcontent Reseller, Smaato Reseller, SpringServe Direct, Synacor Reseller, Connectad Direct, IndexExchange Direct, PubMatic Direct, Improve Digital Reseller, Adform Reseller, Lockerdome Direct, RubiconProject Direct, Vidazoo Reseller, Yahoo Direct, Yahoo Reseller, AOL Direct, Google AdSense Integrator, Rubicon Project, AppNexus Direct, Synacor Direct, ucfunnel Reseller, Fyber Reseller, SpringServe Reseller, AvantisVideo Direct, RhythmOne Direct, Amazon Ad System, Amazon Transparent Ad Marketplace, 152 Media Direct, Undertone Direct, Amazon Associates, Advertising.com, Beeswax, Clickagy, ContextWeb, Media.net, Turn, BidSwitch, Pubmatic, StackAdapt, Burst Media, Adelphic, Outbrain, Technorati Media, Openads/OpenX, Simpli.fi, ORC International Reseller, LoopMe Reseller, SmartyAds Reseller, Sonobi Reseller, Undertone Reseller, OneTag Direct, Revcontent Direct, Beachfront Reseller, my6sense Reseller, Brightcom Direct, Fatchilli Direct, LKQD Direct, Triple Lift Direct, Infolinks Direct, OneTag Reseller, Prebid, RhythmOne, Consumable Direct, ContextWeb Direct, SpotXChange Direct, Telaria Direct, Tremor Video Direct, Adform Direct, E-Planning Direct, Rich Audience Direct, Yieldmo Direct, fluct Direct, Teads Direct, Admixer Reseller, comScore Activation, AdMan Direct, ucfunnel Direct, ShareThrough Direct, ShareThrough Reseller, AdMan Reseller, GumGum Direct, Triple Lift Reseller, 33 Across Direct, saambaa Direct, ad.plus Direct, Admixer Direct, AdTrue Direct, Between Digital Direct, Improve Digital Direct, pixfuture Direct, SmartAdServer Direct, Taboola Direct, Between Digital Reseller, Criteo Reseller, GroundTruth Reseller, Tappx Reseller, AdYouLike Direct, Ezoic Direct, adtelligent Direct, Chocolate Direct, Stroeer Direct, SunMedia Direct, AdYouLike Reseller, vidoomy Direct, The MediaGrid Reseller, The MediaGrid Direct, E-Planning Reseller, Infolinks Reseller, Yieldmo Reseller, LoopMe Direct, Nativo Direct, Smaato Direct, Connectad Reseller, Imonomy Reseller, Rich Audience Reseller, Connatix Direct, Telaria Reseller, Index Exchange, EMX, Roku, Improve Digital, Yieldmo, DistrictM, TripleLift, Sharethrough, AerServ Reseller, Mobfox Reseller, Beachfront Direct, Aniview Reseller, FreeWheel Direct, RTB House Direct, Seedtag Direct, Viralize Direct, Yieldlab Direct, Chocolate Reseller, Quantum Native Solutions Reseller, Smartstream Reseller, vidoomy Reseller, Yieldlab Reseller, Kargo Direct, Sonobi, Amazon Reseller, Adform, Appier, Engage BDR, Federated Media Publishing, Taboola, Exponential, Loopme, Header Tag by Index Exchange, OneTag, Neustar AdAdvisor, PLAYGROUND XYZ, Bidtellect, AdBlock Acceptable Ads, Narrative, MaxPoint Interactive, OnAudience, AdTheorent, Semasio, Zedo, MGID Direct.