Dad-or-Alive-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    ADRIAN - As a child, I remember waving good-bye to my Mom from the school bus on my first day of kindergarten, going fishing with my Dad on the weekends and spending summers at the Jersey Shore. I collected Legos, joined the Boy Scouts and knocked my front tooth out chasing a fly ball. I was baptised in my parents church and became an older brother twice. I touched the Liberty Bell and made the front of the local newspaper planting a tree on Arbor Day. As a teenager I worked on a farm and rode endless miles on my BMX bike. I ran cross-country, got into my first fistfight and learned a second language. I got my drivers license, became an editor of my high school yearbook, kissed my first girlfriend while wearing braces, wore a varsity jacket and went to the prom. Shortly after, I left for college, pledged a fraternity and toured with Phish. I broke my nose twice and was mugged in Mexico. I gave the eulogy at my best friends funeral and crawled out of a burning apartment that took everything I owned. I left Pennsylvania at age twenty-one after totaling my truck on a snowy highway. I spent four days on a one-way train from Philadelphia to Los Angeles and learned how to surf in the Pacific Ocean. I bought a 1969 Volkswagen, lived in a warehouse and bought a dog. I’ve stood on the Hoover Dam, climbed a 10,000+ foot peak and walked miles in waist-deep snow in the Smoky Mountains. I’ve slept at the base of a Sequoia Tree, worn a tuxedo to the American Comedy Awards, shaken hands with Buzz Aldrin and smoked a cigar with Dave Matthews. I worked for Adam Sandler for 7 years and flipped a jet ski at my bachelor party. I’ve booked comics on ‘The Late Late Show’ for CBS, spent a year working for Chelsea Handler and was married 30 stories above Boston’s North End. Recently I endured the loss of my 1-year old niece, killed by a careless driver. We picked up and moved the crew from LA to DC, a new place with no friends. If that weren’t enough, I’m now experiencing my biggest challenge, as an unexpected, full-time stay-at-home Dad, taking care of my 4 year-old daughter, Ava, two year-old son, Charlie and newborn, Mason. This past year, I’ve written and published a comedic memoir for New American Library/Penguin Publishing, produced ‘Modern Dads’ for A&E and am working with Sony Pictures Television & Happy Madison Productions on a scripted TV show, based on Dad or Alive. JEN – As a child, I remember playing school in my parent’s garage, going to Brownies, collecting waterbugs at the creek (I hate bugs) and watching every episode of All My Children with my mom. I babysat constantly, read every issue of Sweet Valley Twins, played the flute a grade ahead, and had my beautiful pink coat trashed by a bully the first day I wore it. As a tween, I lost a brother during pre-term birth, loved and supported my parents, and decided I was destined to be a mom. I won three international awards for videos I produced, hosted our school’s news magazine show, and had a crush on a douchebag named “Alan G” who spit in my hair. In high school, I drove my mom’s Ford Aerostar (I will never own a mini-van), wore braces with hot pink rubber bands, played on the tennis team and learned French. I interned for Aaron Spelling, won a theatre scholarship, and was accepted into a prestigious film program. I remember my mom leaving me at college, feeling true independence for the first time and becoming a new person. I highlighted my hair, started working for The Florida Lottery and became a barista at Aristotle’s Coffee Garage. As an adult, I’ve moved across the country twice, met my best friends, raised three Boston Terriers, worked on Emmy-Award nominated shows, and was at the final season taping of Friends. I’ve worked at Comedy Central, created a show with Susan Lucci (talk about coming full circle), met my husband in a bar and never stepped foot into the Pacific Ocean even though I lived on the beach for 11 years. I’ve become an aunt five times, lost my baby niece to a careless driver, grieved as a family and explained heaven to my two-year old daughter. I’ve grown three amazing lives in my own belly, birthing three children in four years. They are by far my biggest accomplishment. Now I’m experiencing my biggest challenge–I’ve become a working executive wife and mom, developing and producing reality TV shows. I pump during conference calls, in edit bays, and on Acela rides to NYC. I show up “just in time” for play groups, gym class and pediatrician visits, while negotiating a constant stream of new development deals. I aim to be supermom, writing the monthly preschool newsletter, making homemade Valentine’s and baking a new cookie every week. I’ve given over reigns of the bills, grocery shopping and housekeeping (partially to a housekeeper) and taught my husband how to accessorize our daughter. I’ve made mistakes, had huge successes and ginormous failures and I’m truly happy in my own skin. But I’ve realized that as much as we try to make it look easy–it sure as hell ain’t. AVA - Ava has spent most of her four+ years under the cover of a flowered hat or headband. When she was six weeks old, the dog ate her belly button while dad was napping. She started walking at ten months and her first word was Dada. Her interests have evolved from bracelets, lipstick, Buzz Lightyear and collapsing her body while screaming in the middle of the grocery store to earrings, nail polish, Doc McStuffins and taking pride in being the ‘big sister’. Her hobbies include getting her little brother Charlie in a headlock, pretending to ride Charlie and also throwing things at Charlie. She loves to defy her mommy, which allows daddy to occasionally swoop in and play the hero, until she then defies daddy–causing both of her parents to pull their hair out in clumps. Her vocabulary is ever-expanding, she’s a great singer and attends pre-school for half-days, three times a week. She’s a master of going to the bathroom by herself and loves to play dress-up. She thinks she has ‘Frozen’ powers in her hands and after a rash of pocketing toys from school, has her parents worried that they’re raising a kleptomaniac. Ava hopes to one day ‘go to work and do the emails’, just like mommy. CHARLIE – Charlie has spent his first two+ years allowing his big sister to speak for him. Recently, he determined that ‘enough was enough’. Considering he is almost the same height and weight of Ava, he speaks up for himself and if that doesn’t work, he tackles his sister to the ground and sits on her. His dad thinks he’ll end up as a defensive lineman, professional wrestler or an enforcer for the mafia. His karate chops can cost you an appendage if you’re not paying attention. He likes robots, baseball and will not stop yammering about the Teenage Mutant Ninja Turtles. He thinks he’s Mikey. His long buttcrack has made the news and he frequently laughs after passing gas. He’s a foodie and recently had his first haircut. He’s not receptive to potty-training just yet, but dad is still giving it a go. We’ve had several accidents, including him taking a dump on top of the heating vent on the floor in the living room in the dead of winter–what an aroma! He loves fruit snacks, his iPad and wears socks on his hands whenever he can. MASON – Mason is the ‘new guy’. He’s only six weeks old, but learning fast. Surprise! He’s also a boob man and I’m pretty sure he’s given me the finger while feeding. He’s our first child that lost their hair a few weeks after birth. Not just that, but he lost it in a male-patttern baldness horseshoe shape, inspiring us to nickname him ‘Costanza’.
  • Owned / Operated Properties
    dadoralive.com
Site Traffic
  • 4733065 Global Rank
  • 2307093
    United States
  • 8k Estimated Visits
Traffic Sources
  • Referrals
    62.49%
  • Mail
    21.40%
  • Social
    9.93%
  • Search
    6.18%
  • Direct
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    48.90%
  • United Kingdom
    29.10%
  • France
    14.53%
  • Canada
    4.83%
  • Russia
    2.63%
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Reviews
Online Marketing Manager
May 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Dad or Alive, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, France, Canada, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Dad or Alive, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, France, Canada, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Dad or Alive, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, France, Canada, Russia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Dad or Alive advertising reaches 8k visitors across desktop and mobile web, in countries such as United States, United Kingdom, France, Canada, Russia. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Dad or Alive will allow you to reach consumers in industries or verticals such as .

They have 1 advertising & marketing contacts listed on Thalamus.