Daum (Korean: 다음; KRX: 035720) is a web portal in South Korea, like Naver and Nate. Daum offers many Internet services to web users, including a popular free web-based e-mail, messaging service, forums, shopping and news. On August 2, 2004 Daum announced the purchase of Lycos for $95.4 million, but sold Lycos for $36 million in August 2010 to Ybrant Digital, an internet marketing company based in Hyderabad, India.

Daum's main services included free email service, hanmail and community forum, Daum Cafe, news and user created contents, media daum and agora. In 2006, they started a blogging service Tistory.com and it became one of top 5 sites in Korea. They also made "tvPot", video sharing service and "skyview" aerial photography on the map service.

  • Company Name:
    Daum
  • Headquarters:
    2181, Youngpyongdong Jeju-city, Jeju 690-140 Korea (Republic of)
  • Office Locations:
    HQ: Seochodong Korea.
  • 1001-5000 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Search
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video, Search
  • Mobile App Publisher, Web Publisher
  • Headline:
    Web Portal: Korea
  • Self / Managed Service:
    Managed Service
  • Industries
    eCommerce
  • Owned / Operated Properties
    Daum.net
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Lee JaeHyung
Korea
Media Business & Marketing
SONGYI HAN
Korea
Media Service Planner / Webtoon PD
Site Traffic
  • 129 Global Rank
  • 3
    South Korea
  • 332M Estimated Visits
Traffic Sources
  • Direct
    65.63%
  • Search
    24.56%
  • Referrals
    6.31%
  • Social
    3.02%
  • Mail
    0.44%
  • Display
    0.03%
Geography Breakdown
  • South Korea
    74.41%
  • United States
    8.11%
  • Japan
    2.77%
  • China
    2.43%
  • Canada
    1.67%
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Reviews
Online Marketing Manager
Apr 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Daum, they have a Rate Card Cost and Pricing Models of with ad inventory in countries such as South Korea, United States, Japan, China, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Apr 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Daum, they have a Rate Card Cost and Pricing Models of with ad inventory in countries such as South Korea, United States, Japan, China, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Apr 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Daum, they have a Rate Card Cost and Pricing Models of with ad inventory in countries such as South Korea, United States, Japan, China, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
Creatives
Daum advertising reaches 332M visitors across desktop and mobile web, in countries such as South Korea, United States, Japan, China, Canada. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Daum will allow you to reach consumers in industries or verticals such as eCommerce.

They are headquartered at 2181, Youngpyongdong Jeju-city, Jeju 690-140 Korea (Republic of), and have 12 advertising & marketing contacts listed on Thalamus.