DNAinfo is a digital news service covering stories vital to New York and Chicago's neighborhoods. Our professional journalists produce and publish concise, objective multimedia stories. We combine original content with the best aggregation to bring our audience all the news from the neighborhoods. We also publish top-notch freelance writers and bloggers who are fully immersed in their communities. We will deliver all of this across web and mobile platforms.

The inspiration, funding, and strategic vision for DNAinfo.com come from entrepreneur and Ameritrade founder, Joe Ricketts.

Mission
We are guided by the following beliefs:

1. News stories should be told by journalists who
rely on facts, not spin.

2. News reporting should be useful, fun, and
fearless.

3. A nimble news operation available across all
digital platforms can attract viewers and make
money.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Desktop Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Neighborhood News
  • Industries
    Education, Entertainment, Food & Beverage, Government & Politics, Healthcare
  • Key Differentiator
    DNAinfo.com is New York's leading neighborhood news source. We deliver up-to-the-minute reports on entertainment, education, politics, crime, sports and dining across all five boroughs. Our award-winning journalists find the stories - big or small - that matter most to New Yorkers. DNAinfo.com New York gives businesses the ability to reach New york residents on a more personal and engaged level, with the ability to target readers by borough and by neighborhood.
  • Owned / Operated Properties
    dnainfo.com
Site Traffic
  • 101179 Global Rank
  • 22816
    United States
  • 882k Estimated Visits
Traffic Sources
  • Search
    78.97%
  • Direct
    9.73%
  • Referrals
    6.73%
  • Social
    4.32%
  • Mail
    0.19%
  • Display
    0.07%
Geography Breakdown
  • United States
    84.01%
  • Canada
    2.31%
  • United Kingdom
    1.92%
  • Australia
    0.72%
  • Germany
    0.67%
Powered by Similar web
Network Data
Email / Social Data
  • 40k
    Twitter followers
  • 600
    Pinterest followers
Reviews
Online Marketing Manager
Apr 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on DNAinfo, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on DNAinfo, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on DNAinfo, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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Creatives
DNAinfo advertising reaches 882k visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on DNAinfo will allow you to reach consumers in industries or verticals such as Entertainment, Food & Beverage, Education, Government & Politics, Healthcare.

They are headquartered at 810 Seventh Avenue New York, NY 10019 United States, and have 4 advertising & marketing contacts listed on Thalamus.