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1 DOB Lotto Contact
DOB Lotto
The daily date of birth lottery. Enter your date of birth to be in the daily free prize draw. The cash prize rolls over if no-one claims so join now by registering your date of birth.
Desktop Display, Social

The beginning
Authored by David Wright @ 11.38 on 14/06/2015

David WrightDavid Wright
As a fellow developer, I thought Chris Holbrook had a great idea when I discovered his site freepostcodelottery.com on the moneysavingexpert.com website.

I am sad to say that although I have been been logging in and religiously checking whether my postcode has been chosen unfortunately, as of yet it has not been drawn. I know I'm not the only one as reading the comments some people have been checking for over a year, hopefully those waiting long enough will eventually get their share of the pot at whatever value it reaches by then!

So it occured to me one day around lunch, just before the draw on freepostcodelottery.com, that everyone likes a nice suprise on their birthday, so why not offer a similar free draw, based on your birth date. Using the same principles and my own code, I could improve the odds of anyone playing both by offering another free money draw. A few days later and after a bit of planning doblotto.com was sketched out and ready to hit the wireframe stage.

I work for a digital agency near London as my day job so this is an evening/weekend project for me and unfortunately I don't have a marketing background. What this means for now is the prize money is coming out of my own savings, until they run out or I figure out how this advertising business works and can start breaking even. With new members and creating advertising partnerships the plan is to then begin to increase the starting pot value, lets all keep our fingers crossed for that to happen before I have to call it quits and move back home with the folks ;)

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    The daily date of birth lottery. Enter your date of birth to be in the daily free prize draw. The cash prize rolls over if no-one claims so join now by registering your date of birth.
  • Self / Managed Service:
    Managed Service
  • Industries
    Gaming, Non-Profit
  • Key Differentiator
    Advertise here The daily date of birth lottery gives away money each day to a lucky registered member. We email all members to remind them to check the draw and encourage members to invite friends and family to join to be included in the monthly referral pot. If you read this, so will your customers! Contact us » How it works Simply register your email and date of birth (dob) and each day check back to see if you can claim the lotto prize pot. If the money goes unclaimed the pot rolls over to the next day and on until it is claimed. The date of birth is randomly picked from registered users, not from any date possible. Where does the money come from? We generate revenues from site advertising and offering our special promotions we've organised with other companies. Advertise with us! With thousands of hits per hour, contact us to enquire about advertising on the site. We have good page impressions, but great click through rates! Unlike most sites, we have an excellent daily hit rate of new and returning members coming to check the draw(s) and also chat within the community. You can advertise with a typical medium rectangle, leaderboard ad, through a status update on our Twitter page or Facebook page or even place an ad in the daily notification email. Feedback We want to hear from you, your views, comments or site suggestions. Leave a comment on our feedback page, we reply to and monitor all feedback.
  • Owned / Operated Properties
    doblotto.com
Site Traffic
  • 477321 Global Rank
  • 38814
    United Kingdom
  • 148k Estimated Visits
Traffic Sources
  • Direct
    74.62%
  • Mail
    18.96%
  • Referrals
    4.81%
  • Search
    1.22%
  • Social
    0.39%
  • Display
    0.00%
Geography Breakdown
  • United Kingdom
    88.08%
  • Spain
    4.74%
  • Brazil
    1.92%
  • Germany
    0.95%
  • United States
    0.93%
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    Facebook fans
  • 531
    Twitter followers
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