Goodlettsville, Tenn.-based Dollar General Corporation is the nation’s largest small-box discount retailer. We make shopping for everyday needs simpler and hassle-free by offering a carefully edited assortment of the most popular brands at low everyday prices in small, convenient locations. Dollar General ranks among the largest retailers of top-quality brands made by America’s most-trusted manufacturers, such as Procter & Gamble, Kimberly Clark, Unilever, Kellogg’s, General Mills and Nabisco.

In Dollar General, you'll find a company that embraces substance and simplicity. Our mission is to serve others. And, we think our customers are best served when we keep it real and keep it simple.

Dollar General stands for convenience, quality brands and low prices. Dollar General's successful prototype makes shopping a truly hassle-free experience. We design small neighborhood stores with carefully edited merchandise assortments to make shopping simpler. We don't carry every brand and size, just the most popular ones.

We promote a spirit of involvement, and we carry Dollar General's mission to serve deep into the communities we call home. Through our charitable outreach, we strive for a real and lasting impact on individuals and their families.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Save Time. Save Money. Every day!
  • Self / Managed Service:
    Managed Service
  • Industries
    Retail
  • Key Differentiator
    Innovation. Precision. Reach. On DollarGeneral.com, your advertising will be part of a unique and customized experience that engages, informs and guides shoppers at just the right time. Reach your audience with content that is informative, useful and uniquely integrated. Track, optimize and gain valuable insight to the true impact of your campaign, beyond the click. Powered by Triad Retail Media Triad Retail Media is the leader in online retail media. We work with many of the world's largest retail e-commerce sites to unite brands with highly engaged shoppers at exactly the right time — while they're in the retail shopping mindset. We deliver exceptional results through innovative, multi-tactic, targeted and engaging online advertising that turns shoppers into buyers. Ways to Advertise on the Site IAB standard ad units Videos Brand showcases Recipe center integration Samples Coupons Annual programs Category exclusivity Custom programs
  • Owned / Operated Properties
    dollargeneral.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Todd Vasos
Greater Nashville Area, TN
Chief Executive Officer
Site Traffic
  • 11314 Global Rank
  • 1923
    United States
  • 6.81M Estimated Visits
Traffic Sources
  • Search
    48.70%
  • Direct
    42.52%
  • Mail
    5.03%
  • Referrals
    2.17%
  • Social
    1.33%
  • Display
    0.26%
Geography Breakdown
  • United States
    96.05%
  • Canada
    0.33%
  • Brazil
    0.24%
  • Mexico
    0.23%
  • United Kingdom
    0.23%
Powered by Similar web
Network Data
Email / Social Data
  • 3.28M
    Facebook fans
  • 70k
    Twitter followers
  • 15k
    Pinterest followers
Reviews
Online Marketing Manager
May 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Dollar General, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, Mexico, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Dollar General, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, Mexico, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Dollar General, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, Mexico, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Dollar General advertising reaches 6.81M visitors across desktop and mobile web, in countries such as United States, Canada, Mexico, United Kingdom. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Dollar General will allow you to reach consumers in industries or verticals such as Retail.

They are headquartered at 100 Mission Ridge Goodlettsville, TN 37072 United States of America, and have 1 advertising & marketing contacts listed on Thalamus.