About

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Driver Database
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Consumer Packaged Goods, Entertainment, Gaming, Healthcare, Sports, Technology, Travel & Leisure, eCommerce
  • Key Differentiator
    There are a few different options to promote your brand at Driver Database. Static or rotational? There are two types of banner ads available. The static and the rotational. A rotational banner rotates between different advertisers (up to five). This is a cheaper alternative than the static banner which only shows one advertiser. For teams For racing teams we offer three types of packages: Static, Rotational and Press releases. Static 1 – €290 / month 160x116 static banner (located either in the right side column or below the navigation bar depending on page layout) Team presentation page (under Teams in the navigation bar) All press releases published on the front page and the team's driver's profile pages Full width banner on up to eight of team's current or previous driver's profile pages Static 2 – €140 / month 150x50 static banner (location varies – from middle to bottom of page) Team presentation page (under Teams in the navigation bar) All press releases published on the front page and the team's driver's profile pages Full width banner on up to eight of team's current or previous driver's profile pages Rotational – €95 / month 150x50 rotational banner (location varies – from middle to bottom of page) Team presentation page (under Teams in the navigation bar) All press releases published on the front page and the team's driver's profile pages Full width banner on up to eight of team's current or previous driver's profile pages Press releases – €39 / month All press releases published on the front page and the team's driver's profile pages For championship organisers For championship and race organisers we also offer three types of packages: Big, medium and small. Static – €1900 / season 160x116 static banner (located either in the right side column or below the navigation bar depending on page layout) Use of DriverDB API to get access to results, statistics and driver profiles for your own webpage Championship presentation page (under Championships -> Current in the navigation bar) Full results coverage of the championship All press releases published on the front page (and in case of driver news also on the driver's profile page) Static 2 – €800 / season 150x50 static banner (location varies – from middle to bottom of page) Use of DriverDB API to get access to results, statistics and driver profiles for your own webpage Championship presentation page (under Championships -> Current in the navigation bar) Full results coverage of the championship All press releases published on the front page (and in case of driver news also on the driver's profile page) Rotational – €650 / season 150x50 rotational banner (location varies – from middle to bottom of page) Use of DriverDB API to get access to results, statistics and driver profiles for your own webpage Championship presentation page (under Championships -> Current in the navigation bar) Full results coverage of the championship All press releases published on the front page (and in case of driver news also on the driver's profile page) Press releases – €400 / season Full results coverage of the championship All press releases published on the front page (and in case of driver news also on the driver's profile page) Banner advertising For all racing related businesses it's possible to get banner space on a monthly basis. Rotational 810x100 – €290 / month Static 160x116 – €220 / month Static 150x50 – €120 / month Rotational 150x50 – €80 / month The placement of these banners are the same as for the Team and Organiser packages. Traffic, pageviews and demographics Driver Database serves around 260,000 pages of content per month to close to 100,000 visitors. 56% of the visitors come from North America, with 32% of the visitors coming from Europe. Get in touch (andreas@driverdb.com) to get a PDF report with more data.
Site Traffic
  • 249318 Global Rank
  • 144968
    United Kingdom
  • 202 K Estimated Visits
Traffic Sources
  • Search
    79.70%
  • Direct
    15.83%
  • Referrals
    3.82%
  • Social
    0.64%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 114,855
3,964
Netherlands Rank 5,125
647
Netherlands Page Views 54.6%
15.6%
Top Countries
Top Search Keywords
  • News Services
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
DRIVERDATABASE
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
reseller
pub-3761824150816651
f08c47fec0942fa0
google.com
reseller
pub-4396642442527865
f08c47fec0942fa0
DRIVERDATABASE advertising reaches 202k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Netherlands, Germany, Australia. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on DRIVERDATABASE will allow you to reach consumers in industries or verticals such as Automotive, Entertainment, eCommerce, Technology, Travel & Leisure, Gaming, Healthcare, Consumer Packaged Goods, Sports.

They have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, DRIVERDATABASE inventory partners include: google.com.

DRIVERDATABASE works with Advertising technology companies such as DoubleClick.Net, Google Ad Partner Services, Amazon Associates, Webgains, Google Adsense, Evidon, Media Innovation Group, Mediaplex, Korrelate, Integral Ad Science, Atlas, Aggregate Knowledge, PointRoll, Yahoo Small Business, AppNexus, Infolinks, Openads/OpenX, Conversant, Commission Junction, Turn, Link Share, Google Adsense Asynchronous, X Plus One, DoubleClick Bid Manager, The Trade Desk, Google Publisher Tag, Advertising.com, Adap.TV, Flashtalking, Walmart, SpotXchange, Choice Stream, StickyAds TV, DoubleVerify, GetIntent, nToggle, Index Exchange, Adform, Rubicon Project, Adify, AdBlade Embed, Adblade, Google AdSense Integrator, Ads.txt, Google Direct, Research Now, Google Reseller, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, Yahoo Direct, PubMatic Reseller, Consent Management Platform API v 2.0, Pubmatic, Twitter Ads, AppNexus Direct, Improve Digital Direct, Lijit Direct, OneTag Direct, PubMatic Direct, Rich Audience Direct, RubiconProject Direct, Sovrn Direct, Triple Lift Direct, AppNexus Reseller, IndexExchange Reseller, OpenX Reseller, RubiconProject Reseller, SmartAdServer Reseller, Yahoo Reseller.