About

Eat This, Not That! (eatthis.com) is the country's most trusted authority on nutrition, with 4 million monthly unique visitors, content partnerships with Yahoo! and MSN, segments on Good Morning America, a quarterly Meredith magazine and a series of best-selling books that have sold 18 million.

The franchise is owned and operated by Galvanized, the award-winning media company based in New York, which works with ABC News, Meredith, Bonnier, American Media and Random House to define the new era of healthy living via life-changing content. We own and operate Eat This, Not That!, created by Galvanized founder David Zinczenko, the best-selling author of Zero Belly, The Abs Diet, The 8-Hour Diet, and Eat It To Beat It. Dave is also is the editorial director of Men’s Fitness and Shape.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Email, Social, Desktop Video, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Eat This, Not That! No-Diet Weight Loss, Nutrition Tips and More
  • Self / Managed Service:
    Managed Service
  • Industries
    Food & Beverage, Health & Beauty, Healthcare
  • Key Differentiator
    Eat This, Not That! is the world’s leading authority on what’s in your food, and which brands are healthiest, so you can make smart choices about your diet—whether you’re in a supermarket, your favorite restaurant or curious about the latest news and trends. By making informed choices, you can lose weight and reshape your body—without restrictions or fads! Eat This, Not That! is the country’s most extensive source of nutrition information for your favorite restaurants and supermarket foods. You'll find the categories of Weight Loss, Health, Restaurants, Supermarkets, Family and Recipes. We add new stories, roundups and comparisons daily. Check back often!
Site Traffic
  • 3691 Global Rank
  • 868
    United States
  • 26.4 M Estimated Visits
Traffic Sources
  • Search
    75.88%
  • Direct
    12.78%
  • Referrals
    9.46%
  • Social
    1.48%
  • Mail
    0.35%
  • Display
    0.05%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 433
21
United States Rank 153
18
United States Page Views 59.0%
6.7%
Top Countries
Top Search Keywords
  • Canals
  • Businesses
  • Trips and Charters
Ad Intelligence
  • Native
    42.16%
  • Standard
    57.69%
  • Direct
    0.15%
Ads Seen Recently
46,184
Longest Running Ad
Eat This, Not That!
Device
Desktop
Dimensions
other
Eat This, Not That!
Device
Desktop
Dimensions
300x600
Eat This, Not That!
Device
Mobile
Dimensions
300x250
Eat This, Not That!
Device
Mobile
Dimensions
320x50
Eat This, Not That!
Device
Desktop
Dimensions
300x600
Eat This, Not That!
Device
Desktop
Dimensions
728x90
Eat This, Not That!
Device
Desktop
Dimensions
other
Eat This, Not That!
Device
Mobile
Dimensions
none
Eat This, Not That!
Device
Mobile
Dimensions
other
Eat This, Not That!
Device
Desktop
Dimensions
other
Eat This, Not That!
Device
Desktop
Dimensions
none
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
liveintent.com
direct
45960
liveintent.com
direct
45734
liveintent.com
direct
45726
liveintent.com
direct
45586
liveintent.com
direct
45585
liveintent.com
direct
45412
liveintent.com
direct
45371
liveintent.com
direct
45370
liveintent.com
direct
44795
liveintent.com
direct
443
liveintent.com
direct
3749
Eat This, Not That! advertising reaches 26.4M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, India, Australia. Pricing models they offer are CPM on channels such as Display, Email, Social, Video, Mobile Advertising on Eat This, Not That! will allow you to reach consumers in industries or verticals such as Health & Beauty, Food & Beverage, Healthcare.

They have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Eat This, Not That! inventory partners include: liveintent.com, yieldmo.com, yahoo.com, video.unrulymedia.com, trustx.org, triplelift.com, themediagrid.com, teads.tv, sovrn.com, sonobi.com, solvemedia.com, smaato.com, sharethrough.com, rubiconproject.com, rhythmone.com, pubmatic.com, nativo.com, mobfox.com, media.net, lijit.com, kargo.com, indexexchange.com, gumgum.com, google.com, emxdgt.com, districtm.io, coxmt.com, conversantmedia.com, contextweb.com, aps.amazon.com, appnexus.com, adtech.com, aax.media, 33across.com, vi.ai, spotxchange.com, beachfront.com, advertising.com, vidillion.com, spotx.tv, outbrain.com, openx.com, lkqd.net.

Eat This, Not That! works with Advertising technology companies such as Google Adsense, Adify, ContextWeb, Yield Manager, Turn, Accuen, Index Exchange, BlueKai, Pubmatic, Yahoo Publisher Network, DoubleClick.Net, Dstillery, iCrossing, AppNexus, Integral Ad Science, Media Innovation Group, DoubleVerify, Yahoo Small Business, Evidon, Atlas, The Trade Desk, Adconion, AppNexus Segment Pixel, SpotXchange, Mediaplex, Google Publisher Tag, SkimLinks, Facebook Custom Audiences, Sovrn Direct, Amazon Direct, Smaato Direct, Comet Cox Media Direct, PubMatic Direct, Google Direct, Lijit Direct, LiveIntent Direct, AppNexus Reseller, Ads.txt, Spoutable Direct, Yieldmo Direct, RubiconProject Direct, bRealTime Direct, OpenX Direct, YieldBot Direct, DistrictM Direct, Google Reseller, Kargo Direct, Triple Lift Direct, AppNexus Direct, TrustX Direct, ContextWeb Direct, CDS Global, eXelate, Header Tag by Index Exchange, Adobe Audience Manager Sync, Magnetic, Openads/OpenX, Amazon Ad System, YieldBot, Rubicon Project, SiteScout, Aggregate Knowledge, Rocket Fuel, BlueKai DMP, Criteo, Celtra, Tapad, Advertising.com, DemDex, IponWeb BidSwitch, Amazon Associates, IndexExchange Reseller, IndexExchange Direct, GetIntent, Adhigh, Yahoo Ad Sync, VINDICO, nToggle, Specific Media, Drawbridge, Google Adsense Asynchronous, Burst Media, Simpli.fi, BidTheatre, Improve Digital, Videology, Connexity, Twitter Ads, Appier, RUN Ads, GumGum, MyBuys MyAds, Adswizz, AcuityAds, Delta Projects, Beeswax, DoubleClick Bid Manager, Yieldmo, Infernotions, TripleLift, Innovid, Taboola, Walmart, Jivox, Research Now, MLN Advertising, Tribal Fusion, Google AdSense Integrator, TrustX, Teads, StackAdapt, DynAdmic, Netflix, Sonobi, 161Media, AdTheorent, Proclivity, eyeReturn, Avocet, AdGear, RadiumOne, Adledge, Adition, AdStanding, eBay Partner Network, Segmento, Admixer, Eye View Digital, Sociomantic, Bidtellect, Media.net, Adblade, AdBlade Embed, ClickCertain, Selectable Media, DistrictM, EMX, Kargo, 33 Across Reseller, AOL Direct, Amazon Reseller, DistrictM Reseller, ORC International Direct, GumGum Direct, Media.net Direct, Mobfox Direct, OpenX Reseller, RhythmOne Direct, RubiconProject Reseller, Sonobi Direct, Teads Direct, PubMatic Reseller, AOL Reseller, Carambola Direct, Converstand Media Reseller, ORC International Reseller, FreeWheel Reseller, Lijit Reseller, Outbrain Direct, Outbrain Reseller, RhythmOne Reseller, Sovrn Reseller, SpotXChange Reseller, SpotXChange Direct, Teads Reseller, Tremor Video Reseller, Neustar AdAdvisor, The MediaGrid Direct, Telaria Reseller, bRealtime, Outbrain, Adelphic, Google Inteactive Media Ads, MaxPoint Interactive, BidSwitch, Technorati Media, So-net Media, Cinarra, Geniee, LiveIntent, Yahoo Direct, Nativo Direct, Prebid, Smaato Reseller, Converstand Media Direct, Amazon Transparent Ad Marketplace, Beachfront Reseller, LKQD Reseller, Consent Management Platform API v 2.0, Media.net Reseller, ShareThrough Reseller, comScore Activation, SmartAdServer Reseller, ShareThrough Direct, SmartAdServer Direct, AdMan Direct, Criteo Direct, Facebook Direct, ContextWeb Reseller, Triple Lift Reseller, Yahoo Reseller.