Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Bodybuilding, Training, Nutrition, IFBB & NPC Contest Coverage, & Mr. Olympia | Flex
  • Self / Managed Service:
    Managed Service
  • Industries
    Sports
  • Key Differentiator
    Flex is the undisputed leader in delivering hard-core bodybuilding service and entertainment and It sets the tone for the “bodybuilding as a lifestyle” philosophy embraced by its readers. The target reader wants to be the biggest guy in the gym and is a fan of bodybuilding competitions as well as an active participant. Market Position Statement Flex is the magazine Muscle & Fitness readers graduate to when they make the decision to become really hard-core bodybuilders, working out six to seven times per week, often twice a day. For sports nutrition advertisers, this audience is always the first to try the latest and greatest products. EXECUTIVE EDITOR: ARNOLD SCHWARZENEGGER EDITOR-IN-CHIEF: ROBBIE DURAND EVP, GROUP PUBLISHING DIRECTOR: CHRIS SCARDINO
  • Owned / Operated Properties
    flexonline.com
  • Mobile App Install Tracking Partners
    KOCHAVA
Site Traffic
  • 136724 Global Rank
  • 76553
    United States
  • 625k Estimated Visits
Traffic Sources
  • Search
    63.58%
  • Social
    19.03%
  • Direct
    15.65%
  • Referrals
    1.52%
  • Mail
    0.15%
  • Display
    0.07%
Geography Breakdown
  • United States
    25.70%
  • Brazil
    8.73%
  • United Kingdom
    8.14%
  • India
    4.38%
  • Canada
    3.97%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Canada
  • India
  • United States
  • United Kingdom
Email / Social Data
  • 2.61M
    Facebook fans
  • 197k
    Twitter followers
  • 1k
    Pinterest followers
Desktop Display
  • 303k display total monthly uniques
  • 1.14M display total monthly impressions
Mobile Display
  • 671k mobile total monthly uniques
  • 2.42M mobile monthly overall impressions
45%
iOS
55%
Android
Audience Demographics
85% male
15% female
Age
18
15%
18-24
15%
25-34
25%
35-44
25%
45-54
15%
55-64
5%
Income
$0k-$50k
60%
$50k-$100k
25%
$100k-$150k
10%
$150k+
5%
Education
No College
45%
College
45%
Grad School
10%
Reviews
Online Marketing Manager
Apr 23, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Flex, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, India, Canada, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Flex, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, India, Canada, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Flex, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, India, Canada, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Name SIZE modified
1.03 MB Jul 27, 2016 10:39 AM
Delete
Creatives
Flex advertising reaches 625k visitors across desktop and mobile web, in countries such as United States, United Kingdom, India, Canada, Australia. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Flex will allow you to reach consumers in industries or verticals such as Sports.

They have 1 advertising & marketing contacts listed on Thalamus.