About

My name is Mike Miller and I created Florida Backroads Travel to give me a way to share my extensive knowledge of Florida, especially my travels in those less developed regions we call Old Florida.

Mike Miller
I have lived in Florida since 1960. After graduating as a civil engineer from the University of Florida, I spent many years living and working in most areas of Florida.

Projects I've worked on include Walt Disney World, EPCOT, Universal Studios and hundreds of other major developments from Pensacola to Key West. During my engineering career I developed a love and understanding of Old Florida that is reflected in the pages of this website.

From the very beginning I had the privilege of traveling all over the state on business and pleasure. My nature is to avoid the main highways and get from Point A to Point B on the less traveled paths. My love for those places I discovered on the back roads led me to the idea of this website.

In addition to those back road jaunts, I have lived in Pensacola, Jacksonville, Gainesville, Tampa, Orlando, Winter Park, Melbourne, Merritt Island, Indialantic, Miami, Fort Lauderdale, Boca Raton, Jupiter, Key Biscayne, Naples and Mount Dora.

I also became very interested in Florida history. I am a member of The Florida Historical Society, and have belonged to most of the local historical groups in places I've lived.

The website has information on several hundred towns and attractions, including a bit of their history. I look for interesting restaurants and lodging opportunities in the quieter areas of Florida.

You will also find dozens of maps describing day trips in all of the major regions of Florida. The website has hundreds of informative articles on wineries, museums, state parks and other attractions around the state. It also has listings of major Florida annual events, art festivals and craft shows.

The site has been steadily growing since I created it in 2009. It is now in the top 1/2 of 1% of all websites in the world in terms of visitor traffic. Even though I had no experience with creating a web business, I was able to do so using the tools provided by SiteSell, a company that provides a system called SBI! (Solo Build It!) that gave me all the tools to create a successful website.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Florida day trips are the most popular feature of Florida-Backroads-Travel.com. Maps of scenic routes and places to visit.
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, Entertainment, Financial Services, Food & Beverage, Gaming, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Travel & Leisure, eCommerce
  • Key Differentiator
    Florida Backroads Travel is a popular travel site for residents and visitors interested in the more laid back and less hectic attractions of the state. The highly targeted audience learns about scenic and quiet travel routes for day trips. Information is presented about historic towns and sites, lodging, restaurants, wineries and tourist attractions. Schedules are also included for music and art festivals, annual events and community theater performances. Traffic has been continually increasing on the website since it was established in 2009, and new content is continually added. Some important facts about Florida Backroads Travel as of March 31, 2017. DISPLAY ADVERTISING All of our display ad options use 150x150 static banners that link to your website. You provide the image. Only static images will be accepted. Rates range from $ 10/month to $ 200/month. Payments are accepted through PayPal. You pay for 2 months in advance or more if you'd like. Discounts are available if you pay one year in advance. SPONSORED CONTENT Florida Backroads Travel features selected sponsored content on some of its pages. We value our credibility with our site visitors and are very selective about who we accept as sponsors. Sponsored content is typically a brief article about an establishment or event that would be interesting to our visitors. In the case of lodging places, we inspect and stay in the place before writing about it. If the sponsor is a restaurant, we eat there, and if a winery we pay the establishment a visit and sip some wine. The article is always followed by a link to the content sponsor. The pages we currently create sponsored content for are those under the navigational headings of Getaways: Fish Camps and Mom&Pop Lodging, Tourist Attractions, Florida Restaurants, Historic Hotels and Florida Wineries. The rate for sponsored content is $ 100 per article per month. Payment is by PayPal and is for 3 months in advance. If you are interested in a display ad or a sponsorship, please contact us so we can determine availability and make arrangements for your ad or content. If you have any questions, call Mike Miller at 239-248-0051. The general procedure is for you to tell us which page you want your ad on, then send us the ad image and pay for the ad with credit card or PayPal by clicking on the buttons above.
Site Traffic
  • 426541 Global Rank
  • 91713
    United States
  • 148 K Estimated Visits
Traffic Sources
  • Search
    58.80%
  • Social
    25.15%
  • Direct
    10.24%
  • Referrals
    3.89%
  • Mail
    1.92%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 93,903
751
United States Rank 25,622
4,975
United States Page Views 98.9%
0.3%
Top Countries
Top Search Keywords
  • Biotechnology and Pharmaceuticals
  • Pharmaceuticals
  • Research and Development
Ad Intelligence
  • Native
    0.09%
  • Standard
    99.74%
  • Direct
    0.17%
Ads Seen Recently
2,333
Longest Running Ad
Florida Backroads Travel
Device
Desktop
Dimensions
other
Florida Backroads Travel
Device
Mobile
Dimensions
320x50
Florida Backroads Travel
Device
Mobile
Dimensions
300x250
Florida Backroads Travel
Device
Desktop
Dimensions
300x250
Florida Backroads Travel
Device
Mobile
Dimensions
320x50
Florida Backroads Travel
Device
Mobile
Dimensions
300x250
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
sharethrough.com
direct
72f70f27
d53b998a7bd4ecd2
districtm.io
direct
100331
3fd707be9c4527c3
smartadserver.com
direct
3860
conversantmedia.com
direct
41025
03113cd04947736d
improvedigital.com
direct
1625
themediagrid.com
direct
u1ndyr
35d5010d7789b49d
revcontent.com
direct
130321
video.unrulymedia.com
direct
3408527385
rhythmone.com
direct
3408527385
a670c89d4a324e47
video.unrulymedia.com
direct
949103067
rhythmone.com
direct
949103067
a670c89d4a324e47
Florida Backroads Travel advertising reaches 148k visitors across desktop and mobile web, in countries such as United States, Canada, Thailand, Germany, Sweden. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on Florida Backroads Travel will allow you to reach consumers in industries or verticals such as Clothing & Fashion, Entertainment, Technology, Healthcare, Health & Beauty, Gaming, Non-Profit, eCommerce, Dating, Financial Services, Food & Beverage, Sports, Retail, Travel & Leisure, Consumer Packaged Goods, Automotive.

They are headquartered at GAINESVILLE, FL, United States, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Florida Backroads Travel inventory partners include: sharethrough.com, districtm.io, smartadserver.com, conversantmedia.com, improvedigital.com, themediagrid.com, revcontent.com, video.unrulymedia.com, rhythmone.com, advertising.com, nativo.com, pubmatic.com, media.net, rubiconproject.com, yieldmo.com, openx.com, gumgum.com, indexexchange.com, 33across.com, appnexus.com, emxdgt.com, lijit.com, sovrn.com, triplelift.com, yahoo.com, aolcloud.net, adtech.com, contextweb.com, google.com, aps.amazon.com, mediavine.com.

Florida Backroads Travel works with Advertising technology companies such as Commission Junction, DoubleClick.Net, Amazon Associates, Google Adsense for Search, Google Adsense, Atlas, DoubleVerify, BridgeTrack, Evidon, Aggregate Knowledge, Mediaplex, Flashtalking, Integral Ad Science, Openads/OpenX, Dstillery, Neustar AdAdvisor, Twitter Ads, Resonate Insights, Drawbridge, PointRoll, Turn, Pubmatic, AudienceScience, DoubleClick Bid Manager, Zedo, Rocket Fuel, Advertising.com, Google Adsense Asynchronous, Media.net, The Trade Desk, DemDex, Eyeota, SpotXchange, Tapad, LiveIntent, Media Innovation Group, Ezoic, Google Publisher Tag, Criteo, Criteo Publisher Marketplace, Google AdSense Custom Search Ads, Rubicon Project, Index Exchange, Yahoo Small Business, TripleLift, AppNexus, Amazon Ad System, Mediavine, PubNation, Sharethrough, GumGum, RhythmOne, ContextWeb, Bidtellect, StackAdapt, IponWeb BidSwitch, Yahoo Ad Sync, Burst Media, Sonobi, Yieldmo, Adobe Audience Manager Sync, Simpli.fi, Tribal Fusion, GetIntent, Adhigh, Beeswax, eyeReturn, Magnetic, RUN Ads, RadiumOne, AdGear, Ads.txt, AppNexus Direct, IndexExchange Direct, Google Direct, OpenX Direct, AOL Direct, ShareThrough Direct, IndexExchange Reseller, RhythmOne Direct, AppNexus Reseller, SpotXChange Reseller, LKQD Reseller, Triple Lift Direct, Sovrn Direct, Lijit Direct, ORC International Direct, GumGum Direct, OpenX Reseller, SpringServe Reseller, Yieldmo Direct, RubiconProject Direct, Beachfront Direct, DistrictM Direct, PubMatic Direct, ContextWeb Direct, Teads Direct, BlueKai, BlueKai DMP, Improve Digital, AppNexus Segment Pixel, ClickCertain, Google AdSense Integrator, Taboola, Sociomantic, BannerFlow, Ad Tech Japan AOL, Link Share, MicroAd, EMX, AdMatrix, AdTheorent, RubiconProject Reseller, Amazon Direct, Media.net Direct, DistrictM Reseller, RhythmOne Reseller, SiteScout, Eye View Digital, Mobile Ad Trading, bRealtime, IAB Tech Lab, Advangelists, DynAdmic, Adelphic, Blis, MaxPoint Interactive, BidSwitch, ZypMedia, Loopme, StickyAds TV, JustPremium, Teads, PLAYGROUND XYZ, AcuityAds, Clickagy, Outbrain, Technorati Media, Videology, BidTheatre, Freebit Admind, So-net Media, Cinarra, Geniee, FreakOut, DistrictM, Appier, Revcontent Direct, The MediaGrid Direct, Improve Digital Direct, 161Media, OnAudience, 33 Across Direct, Converstand Media Direct, 33 Across Reseller, Chocolate Direct, Prebid, SmartAdServer Direct, Yahoo Direct, Nativo Reseller, Media.net Reseller, AdYouLike Direct, Nativo Direct, Telaria Direct, Tremor Video Direct, Google Reseller, Google Remarketing, PubMatic Reseller, Consent Management Platform API v 2.0, Adform, Federated Media Publishing, Nativo, Amazon Transparent Ad Marketplace.