Fox-17-Advertising-Reviews-Pricing
Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Linear TV, Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    News, Weather, Traffic and Sports for Grand Rapids and West Michigan.
  • Self / Managed Service:
    Managed Service
  • Industries
    Sports
  • Key Differentiator
    In March 1982, WWMA-TV went on air. In February 1983, a group of additional shareholders bought control of the station effective April 1, 1983. On August 15, 1983, the call letters changed to WXMI. In May 1989, a New York-based company headed by Robert Dudley purchased the stock of WXMI. In 1987, WXMI signed an affiliation agreement with the FOX Broadcasting Company, making WXMI a charter FOX television station. In June 1998, Emmis Broadcasting Company of New York purchased the stock of WXMI. Emmis then traded WXMI to Tribune Broadcasting Company — a leading media company with operations in television and radio broadcasting, publishing, education and interactive ventures. In January of 1999, FOX 17 launched FOX 17 News At Ten it’s first live television newscast. FOX 17 News At Ten was West Michigan’s first prime time newscast and was 30 minutes in length, it’s slogan would win over West Michigan television viewers, “At Ten It’s News, At Eleven It’s History.” The program would later expand to a full hour. In August 2006 FOX 17 launched FOX 17 Morning News. The program would later expand to four hours from 5 a.m. to 9 a.m. featuring News, Weather, Sports and Traffic updates. In April of 2009 FOX 17 re launched with a new logo. FOX 17 offers West Michigan television viewers their local news in high definition. FOX 17 became the first West Michigan television station to offer television newscasts in HD. On September 21, 2009 FOX 17 debuted FOX 17 News At Six, an hour long evening newscast. 2 years later on March 7, 2011, the station debuted FOX 17 News At Five.
  • Owned / Operated Properties
    fox17online.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Stephanie (Scott) Gonda
General Sales Manager
Jim Joly
Director of National Digital Sales
Site Traffic
  • 92887 Global Rank
  • 17746
    United States
  • 933k Estimated Visits
Traffic Sources
  • Direct
    35.94%
  • Social
    29.26%
  • Search
    28.97%
  • Referrals
    4.19%
  • Mail
    1.56%
  • Display
    0.07%
Geography Breakdown
  • United States
    92.67%
  • Canada
    1.00%
  • United Kingdom
    0.87%
  • Australia
    0.48%
  • Netherlands
    0.42%
Powered by Similar web
Network Data
Email / Social Data
  • 205k
    Facebook fans
  • 47k
    Twitter followers
  • 7.1k
    Instagram followers
Reviews
Online Marketing Manager
May 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Fox 17, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Fox 17, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Fox 17, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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Creatives
Fox 17 advertising reaches 933k visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Netherlands. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Fox 17 will allow you to reach consumers in industries or verticals such as Sports.

They have 2 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Fox 17 inventory partners include: liveintent.com, jadserve.postrelease.com, pubmatic.com, appnexus.com, rubiconproject.com, nativo.com, google.com, indexexchange.com, criteo.com, aolcloud.net, adtech.com, amazon.com, openx.com, spotx.tv, 33across.com, spotxchange.com, advertising.com, tremorhub.com, connatix.com, amazon-adsystem.com, yieldmo.com, emxdgt.com, districtm.io, taboola.com, fyber.com, contextweb.com.