About

n 1982, Malrite Communications, Inc., signed WFLX Fox 29 on the air in West Palm Beach and it immediately became popular as South Florida's Movie Station! In just a few short years, the station became known as one of the most successful Independent stations in the nation.

In 1985, a new era began as WFLX became an affiliate of the Fox Television Network. As the network grew from just one show per week to its current seven nights of prime, the station contributed greatly to the success that Fox would attain. In 1993-'94, WFLX was recognized as the Fox Affiliate of the Year. For many years since then, Fox 29 has lead all Fox Affiliates as the #1 station among 18-34, 18-49, and 25-54 year olds! Fox 29 continues to grow with one of the best program line-ups in South Florida with Fox Prime and Sports, The Ten O'Clock News, The Fox 29 Morning News, American Idol, The X Factor, Glee, New Girl and much, much more!

In September 1998, WFLX Fox 29 was purchased by Raycom National, Inc . Raycom, an employee-owned company, is one of the nation's largest broadcasters and owns and/or provides services for 47 television stations in 36 markets and 18 states. Raycom also owns two radio stations and Raycom Sports, a marketing, production, and events management and distribution company.

Mailing Address: WFLX Fox 29, 1100 Banyan Blvd., West Palm Beach, FL 33401

Telephone Number: 561-845-2929

Broadcast Television, News and Weather Source, Community Awareness, Advertising

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: WFLX Fox 29-TV: News & Weather for Palm Beaches and Treasure Coast - Fox29 WFLX TV, West Palm Beach, Florida-
  • Key Differentiator
    Marketing & Advertising Help Center Back to Basics - The 4 P's of Marketing Keeping the Lead Funnel Full Setting Goals Making Your Advertising Work Better Branding, is it important? "Marketing" is how you communicate your brand to your customers. Advertising is just one component of marketing. Marketing can be how you greet each customer as they walk in the door, or the free sticker you give each customer as they leave. Advertising is just one way you communicate with your customers. It is the combination of all the interaction your customers have with you that make up your marketing. That interaction determines how customers feel about your brand. It determines whether they will come back, and whether they would recommend you to a friend. What message are you giving your customers? What message are your competitors giving them? Why should they do business with you? These questions can be addressed in your advertising, but should be clear in all your marketing communications. 4 P's of Marketing Product Does anyone want it? What need does it fill? Price How much is it worth to them? Place Your distribution channel. How do they get it? Promotion Advertising and Sales These factors do not operate in a vacuum. Outside influences require constant reassessment of your marketing plan. Have a Marketing Plan Can you change with the market? Interest rates change Your competitor starts a price war Big Box stores enter your sector Major events like 9/11 shift buying patterns Your industry gets bad press How can marketing help you through these changes? Use advertising to counter negative market forces Tell your customers what you want them to hear Find new customers Generate a positive buzz about your product Motivate your existing customers to refer you to their friends Advertising can be used to counter negative market forces, bad press or a poor economy. When used effectively it can accomplish immediate sales goals and build long term brand equity, strengthening the bottom line of your business. Your "Leads Funnel" Ask yourself what percent of your sales come from: repeat customers? referrals or word of mouth? convenience of your location or "lucky timing"? people who were influenced by your advertising via: o newspaper? o TV? o radio? o billboards? o direct mail? o yard signs? o your website? It's not easy to pinpoint where new customers come from. Your advertising may have been one of the things that influenced your sales, but for the most part all of these work in combination to bring in new customers. It's even harder to determine exactly how effective each form of advertising really is. That's why consistency in your marketing is crucial. Many factors will often work together to produce a new customer. Set Goals. Having a set of expectations for an ad campaign will help you gauge its effectiveness. Before you start, write down what you want to happen from each campaign. Go over it with your sales rep and make sure your expectations are realistic. I want x new phone calls a day. I want people to think I'm a good company to work for. I want people to remember me when they need a ___. I want to increase my referrals. I want to up-sell more profitable services to existing customers. I want be remembered as the "boutique" firm. Making Your Advertising Work Better! Avoid the having to say, "I tried that, but it didn't work." A bad experience with an ad campaign may be more the fault of the message than the medium. Here are some tips. Stand out from the clutter. From the time you wake up til the moment you go to sleep, you are bombarded by thousands of advertising impressions. Which ones will you remember next week? Make it matter to the consumer. Know who your customers are. Know where they live and work, what they do for fun, what their biggest worries are, and what they value most in life. Get their attention. Present a value to them. Make them want to act. Very clearly, tell them what to do (call me, visit my website, come to my store) The Importance of Branding Effective branding leaves the customer with a favorable image of your company and its product. It should establish a distinct identity between your brand and its competitors. All of your messages should convey this to the consumer (conversations, advertisements, brochures, websites, etc.) Branding can be very valuable to you if you operate in a saturated, competitive marketplace like selling cars, furniture, food or home services. If your brand is the preferred brand, price will not be as big of a concern. Build a relationship with your customer. Effective branding leads to loyalty, referrals, and profits. A good experience brings people back. When it comes to building your brand, customer satisfaction is just as important as advertising. The better the customer experience, the less you have to rely on advertising to keep the leads funnel full. It will cost you on average 6 times more to bring in a new customer as to keep an existing one. Customers who perceive your brand as superior to your competitors won't be as motivated by price. They will actually try to justify doing business with you, even if your price is not the lowest. Find out more about marketing in South Florida, contact Matt Lefkowitz at mlefkowitz@wflx.com. We Recommend Teen pregnant, Boys and Girls Club employee faces felony charges Juror tweets: "I'm taking a nap" during opening arguments Fla. sheriff's office arrests wrong woman twice 'Gwen's Law' first step for family fighting domestic violence Former "Palm Beach Post" writer, Susan Spencer-Wendel, dies From Around the Web 8 Amazing things to discover in MUMBAI (Cathay Pacific) 10 Eye-Opening Social Media Facts from 2013 (Titan SEO) Google Reveals a Birthday 'Surprise' (Titan SEO) Can Big Data Nurture Big Business? (Big Data Forum) 6 Ways to Improve Customer Experience (AllAnalytics) Recommended by
Site Traffic
  • 595970 Global Rank
  • 130157
    United States
  • 143 K Estimated Visits
Traffic Sources
  • Search
    66.46%
  • Social
    24.83%
  • Direct
    4.96%
  • Referrals
    3.55%
  • Display
    0.21%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 190,287
35,757
Pakistan Rank 24,883
5,938
Pakistan Page Views 64.5%
2.1%
Top Countries
Top Search Keywords
  • Quoted SWX
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 3.88 Avg. Rating
  • 2 Total reviews
  • App Url: https://itunes.apple.com/app/wflx-fox-29-1/id912539258
  • App Support: https://www.wlfx.com/about-us/
  • Genre: News
  • Bundle ID: com.raycom.iphone.wflx
  • App Size: 90.6 M
  • Version: 6.6.8
  • Release Date: September 6th, 2014
  • Update Date: April 26th, 2021

Description:

Download the powerful WFLX FOX 29 Local News application right to your iPhone or iPad!
WFLX FOX 29 delivers news, weather and sports for the West Palm Beach, Florida area.
Features include:
Breaking news alerts
Live, local news headlines and stories
Sports
Video
And so much more!
This app requests location to help customize content for you. We will provide location information and information about your use of the app to our advertising partners in order to customize the ads displayed in this app and other apps you use. Please review our privacy policy for more details and for your choices.

Daily Downloads Apr 01 - 30, 2024

Sort by

ReallySin

Jul 26, 2016

Needs update

When first downloaded app was useful and current. However for over three weeks app has not been displaying current live stream. It's a repeat of what happened weeks ago. How am I supposed to be updated if I'm three weeks behind?! Please update. I like to live stream when I'm not at home to watch the 10pm news.

Mysterygirl256

Aug 08, 2015

Awesome

Really cool and keeps me updated
AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
Quartz Core Framework
Allow users to browse, edit, and save images, using slideshows and Core Image filters.The Quartz Composer API supports processing and rendering graphical data and allows developers to create custom patches for the Quartz Composer developer tool. ImageKit provides user interface support for browsing, editing, and saving images, showing slideshows, and browsing and previewing Core Image filters. PDFKit is a technology that allows applications to display and manipulate PDF documents.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
FOX 29 Wflx.com
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
yahoo.com
direct
57872
openx.com
reseller
540556847
6a698e2ec38604c6
freewheel.tv
reseller
1176033
freewheel.tv
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1176017
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reseller
321753
triplelift.com
direct
9789
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video.unrulymedia.com
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direct
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altitude-arena.com
reseller
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pubmatic.com
direct
159847
5d62403b186f2ace
districtm.io
direct
101099
3fd707be9c4527c3
FOX 29 Wflx.com advertising reaches 143k visitors across desktop and mobile web, in countries such as United States, Canada, Czech Republic, New Zealand, Brazil. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on FOX 29 Wflx.com will allow you to reach consumers in industries or verticals such as .

They are headquartered at Montgomery, AL, United States, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, FOX 29 Wflx.com inventory partners include: yahoo.com, openx.com, freewheel.tv, lm.ortb.net, triplelift.com, video.unrulymedia.com, rhythmone.com, altitude-arena.com, pubmatic.com, districtm.io, springserve.com, google.com, engagebdr.com, smaato.com, contextweb.com, sonobi.com, cmcm.com, adcolony.com, meitu.com, telaria.com, streamkey.tv, beachfront.com, onetag.com, appnexus.com, improvedigital.com, lkqd.net, supply.colossusssp.com, indexexchange.com, kubient.com, linknexus.co.uk, advertising.com, rubiconproject.com, spotx.tv, spotxchange.com, admanmedia.com, smartyads.com, admixer.net, omnijay.com, tremorhub.com, pixfuture.com, lijit.com, sovrn.com, media.net, yieldmo.com, betweendigital.com, germaniavid.com, videobridge.tv, gumgum.com, emxdgt.com, advangelists.com, mobimight.com, vertamedia.com, cedato.com, tvp.tv, loopme.com, vitor.media, smartadserver.com, inmobi.com, bidmachine.io, pubnative.net, sabio.us, verve.com, streamrail.net, lbdp.us, pilotx.tv, adtelligent.com, gothamads.com, adform.com, synacor.com, undertone.com, lkqd.com, wowyow.com, tribalfusion.com, vidazoo.com, teads.tv, outbrain.com, aniview.com, nobid.io, themediagrid.com, lunamedia.io, conversantmedia.com, audience.media, yieldnexus.com, adiiix.com, aralego.com, ucfunnel.com, krushmedia.com, ampliffy.com, avantisvideo.com, connatix.com, nativo.com, aol.com, uis.mobfox.com, exponential.com, consumable.com, adtech.com.

FOX 29 Wflx.com works with Advertising technology companies such as Datonics, Drawbridge, Facebook Exchange FBX, Adify, Pubmatic, Index Exchange, Videology, Rubicon Project, Google Publisher Tag, MLN Advertising, Bizo, Mediaplex, Conversant, Neustar AdAdvisor, X Plus One, Digilant, The Trade Desk, SiteScout, eXelate, LucidMedia, Chango, Brandscreen, ContextWeb, Simpli.fi, Experian, Blue Lithium, Yield Manager, Yahoo Publisher Network, Yahoo Genome, Aggregate Knowledge, Accuen, Media Innovation Group, DemDex, BlueKai, Tribal Fusion, RadiumOne, Turn, Rocket Fuel, DoubleVerify, Evidon, AOL-Time Warner Online Advertising, Centro, Google Adsense, Pulse 360, Brilig, Openads/OpenX, Dstillery, Advertising.com, AudienceScience, AdMeld, CPX Interactive, Adblade, Resonate Insights, AppNexus, Atlas, Vertical Acuity, ADTECH, World Now, DoubleClick.Net, Zedo, PointRoll, Undertone, Connexity, Zenovia, Tapad, bRealtime, Integral Ad Science, AdBlade Embed, Criteo, Adap.TV, AdGear, IponWeb BidSwitch, Eq 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Yahoo Ad Sync, BDEX, Ad Tech Japan AOL, AdKernel, CogoCast, GetIntent, Melt DSP, Bidtellect, Aerserv, Criteo Publisher Marketplace, Google Remarketing, TripleLift, Polymorph, Amazon Ad System, Taboola, LifeStreet Media, Amazon Associates, Nativo, Beeswax, Narrative, Sekindo, Yieldlab, Adbrain, Sovrn Direct, Smaato Direct, Comet Cox Media Direct, Outbrain Direct, Google Direct, OpenX Reseller, Lijit Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, RubiconProject Direct, PubMatic Reseller, SpotXChange Direct, OpenX Direct, Synacor Reseller, Outbrain Reseller, AOL Direct, PubMatic Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Bidfluence Reseller, LKQD Reseller, Yieldmo Direct, FreeWheel Reseller, Sovrn Reseller, Sonobi Reseller, Google Reseller, RubiconProject Reseller, ORC International Reseller, AppNexus Direct, AOL Reseller, Synacor Direct, Fyber Reseller, Beachfront Reseller, Converstand Media Reseller, SpotXChange Reseller, BrightRoll Reseller, Tremor Video Reseller, Comet Cox Media Reseller, Google Inteactive Media Ads, IndexExchange Reseller, IndexExchange Direct, RhythmOne Direct, OnAudience, StackAdapt, Walmart, Infolinks, DistrictM Reseller, RhythmOne Reseller, GumGum Reseller, SkimLinks, AlephD, Outbrain, Teads Reseller, Triple Lift Direct, Taboola Reseller, Forensiq, Yieldmo, Adswizz, Google AdSense Integrator, Exponential Direct, Improve Digital Direct, Improve Digital Reseller, Adform Reseller, LoopMe Reseller, Connatix Direct, DistrictM Direct, Lijit Reseller, Brightcom Direct, 33 Across Reseller, Media.net Direct, PilotX Reseller, Rock You Reseller, Somoaudience Reseller, Mobile Ad Trading Reseller, ucfunnel Reseller, Next Millenium Direct, Total Media Direct, Mars Media Group Direct, Vuble Reseller, Undertone Direct, Primis Direct, Aniview Reseller, Imonomy Direct, Admixer Direct, LKQD Direct, Beachfront Direct, SpringServe Direct, Amazon Direct, C1X Reseller, YieldBot Reseller, Criteo Direct, ORC International Direct, Infolinks Direct, Yahoo Direct, Smartclip Reseller, ContextWeb Direct, ShareThrough Direct, Sonobi Direct, Nativo Direct, Mobfox Direct, Tappx Direct, Converstand Media Direct, FreeWheel Direct, Admixer Reseller, Cedato Reseller, adtelligent Reseller, Telaria Reseller, Vidazoo Reseller, pixfuture Direct, So-net Media, Blis, Genesis Media Direct, AdMan Direct, PilotX Direct, Sekindo Direct, AdMan Reseller, AvantisVideo Reseller, Cedato Direct, Prebid, 33 Across Direct, adtelligent Direct, GumGum Direct, Lockerdome Direct, LoopMe Direct, MGID Direct, my6sense Direct, OneTag Direct, SmartAdServer Direct, Telaria Direct, Brave Direct, The MediaGrid Direct, Tremor Video Direct, AdYouLike Reseller, Genesis Media Reseller, Bidtellect Reseller, Smaato Reseller, Tappx Reseller, Triple Lift Reseller, Yahoo Reseller, Aniview Direct, Nexstar Digital Direct, OneTag Reseller, SmartyAds Reseller, The MediaGrid Reseller, Undertone Reseller, StreamRail Direct, ucfunnel Direct, Consumable Direct, Mobfox Reseller, Rich Audience Direct, Smartclip Direct, WideOrbit Direct, Between Digital Direct, E-Planning Direct, Brave Reseller, SmartyAds Direct, App-Ads.txt, ShareThrough Reseller, TargetSpot Reseller, Triton Digital Reseller, Between Digital Reseller, Media.net Reseller, vidoomy Reseller, Yieldmo Reseller, Gray Television, Admiral VRM, comScore Activation, Triton Digital Direct, Viralize Direct, Criteo Reseller, Taboola Direct, Brightcom Reseller, E-Planning Reseller, Infolinks Reseller, Rich Audience Reseller, StreamRail Reseller, Viralize Reseller, Amazon Transparent Ad Marketplace, Revcontent Reseller, Stroeer Reseller, WideOrbit Reseller.