G&R is a specialty marketing research firm that focuses on helping companies improve the meaning of their brands, communicate more effectively, and advertising more effectively. The company’s unique toolkit of online, real-world, mobile and neuro-physiological communications research solutions are used by advertisers, agencies, media companies and consultants to understand and segment audiences, develop positioning and messaging, assess communication alternatives and optimize recommended plans. Founded in 1948 by George Gallup and Claude Robinson, G&R innovated many of the research techniques now standard in the industry and helped shape modern advertising messaging. It maintains one of the largest knowledge bases on advertising effectiveness in the world. Through proven systems, concentrated research expertise, and client-centered service and consulting, G&R helps companies make better decisions about messaging and media to build brands.

  • Company Name:
    G&R
  • Office Locations:
    House 70/B, Road 21, Block B, Banani, Dhaka 1213, Bangladesh
  • 11-50 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • Mobile Web
    • iOS
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Mobile Display
  • CPA, CPC, CPM
  • Industries
    Technology
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