Hallmark-Channel-Advertising-Reviews-Pricing

Crown Media Family Networks is the umbrella unit subsidiary of Hallmark Cards, Inc., housing cable’s leading family friendly networks, Hallmark Channel and Hallmark Movies & Mysteries, as well as their corresponding digital extensions HallmarkChannel.com and HallmarkMoviesandMysteries.com. The company operates and distributes both channels in high definition (HD) and standard definition (SD) with Hallmark Channel available to 89 million subscribers and Hallmark Movies & Mysteries in 65.5 million homes in the United States.

Hallmark Channel features an ambitious slate of original content, including movies; scripted series, such as When Calls the Heart, and Good Witch; annual specials like Hero Dog Awards and Kitten Bowl; world premieres of Hallmark Hall of Fame presentations, and a daily 2-hour lifestyle show, Home & Family. Hallmark Channel is also home to annual holiday franchise, Countdown to Christmas, featuring a lineup of 24/7 holiday programming. Rounding out the networks’ lineup are television’s most beloved sitcoms and series, including The Golden Girls, The Middle, Little House on the Prairie, and Frasier.

Hallmark Movies & Mysteries is a 24-hour digital cable network featuring a unique mix of original movies and acquired series focused on the lighter side of the suspense and mystery genres. The network also features its own annual holiday programming franchise, the Most Wonderful Movies of Christmas, as well as presentations from the award-winning Hallmark Hall of Fame library.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Family, Holidays, Original Movies & Series
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment
  • Key Differentiator
    Hallmark Channel is Crown Media Family Networks’ flagship 24-hour cable television network, distributed nationwide in high definition (HD) and standard definition (SD) to 89 million homes. As the country’s leading destination for quality family entertainment, Hallmark Channel delivers on the 100-year legacy of the Hallmark brand. In addition to its signature new, original movies, the network features an ambitious lineup of other new, original content, including scripted primetime series, such as “Good Witch,” “When Calls the Heart” and “Chesapeake Shores”; annual specials including “Kitten Bowl” and “Hero Dog Awards”; and a daily, two-hour lifestyle show, “Home & Family.” Additionally, Hallmark Channel is the exclusive home to world premiere presentations of the acclaimed Hallmark Hall of Fame franchise. Dedicated to helping viewers celebrate life’s special moments, Hallmark Channel also offers annual holiday programming franchises, including “Countdown to Christmas,” “Countdown to Valentine’s Day,” “Summer Nights,” “Fall Harvest” and “Winterfest.” Rounding out the network’s diverse slate are some of television’s most beloved comedies and series, including “The Golden Girls,” “The Middle,” “Last Man Standing,” and “Frasier.” Hallmark Cards, Inc. owns and operates Crown Media Family Networks.
  • Owned / Operated Properties
    hallmarkchannel.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Chris Ward
CHICAGO
Senior Vice President, Midwest Ad Sales
Ed Georger
NEW YORK
Executive Vice President, Ad Sales
Amy Jo Wayne
New York
Senior Vice President, National Ad Sales
Site Traffic
  • 33721 Global Rank
  • 7814
    United States
  • 2.17M Estimated Visits
Traffic Sources
  • Search
    54.22%
  • Direct
    28.40%
  • Mail
    6.33%
  • Referrals
    6.18%
  • Social
    4.68%
  • Display
    0.19%
Geography Breakdown
  • United States
    68.25%
  • Canada
    4.61%
  • United Kingdom
    3.48%
  • Brazil
    2.01%
  • Australia
    1.71%
Powered by Similar web
Network Data
Email / Social Data
  • 2.53M
    Facebook fans
  • 125k
    Twitter followers
  • 44k
    Pinterest followers
Reviews
Online Marketing Manager
May 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Hallmark Channel, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Hallmark Channel, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Hallmark Channel, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Hallmark Channel advertising reaches 2.17M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Hallmark Channel will allow you to reach consumers in industries or verticals such as Entertainment.

They are headquartered at United States, and have 8 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Hallmark Channel inventory partners include: openx.com, indexexchange.com, pubmatic.com, coxmt.com, adtech.com, google.com, freewheel.tv.