About

WRDW-TV News 12 is a community-dedicated media outlet in Augusta, Georgia serving the Central Savannah River Area. The station breaks local news, sponsors community events, and provides on-air and interactive advertising opportunities to local businesses. News 12 is On Your Side.

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Linear TV, Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Augusta, Georgia, News Weather Sports
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Government & Politics, Health & Beauty, Sports
  • Key Differentiator
    WRDW-TV commenced operations in February 8, 1954; it is the second-oldest television station in Augusta. WRDW-TV signed on the air February 14, 1954, with Ed Sullivan's "Toast of the Town" which was seen during the early days at noon. From 1954 to 1965, WRDW-TV telecast totally in black & white out of what was then considered to be one of the Southeast's largest studios. The station was originally owned by Radio Augusta, the parent company of the original WRDW radio (1480 AM). WRDW-TV has been Augusta's CBS affiliate for its entire history, owing to its radio sister's long affiliation with the CBS Radio Network. In 1956 Radio Augusta was sold to the Morris family and their company, Southeastern Newspapers, publishers of the Augusta Chronicle. In 1960 the Morrises exited Augusta broadcasting, with channel 12 being sold to what would eventually become Rust Craft Broadcasting. (Channel 12 and 1480 AM continued to share the WRDW call letters until the early 1980s, when the radio station was sold by entertainer and Augusta native James Brown; it is now WCHZ). Magazine publisher Ziff-Davis purchased Rust Craft in 1979. Channel 12 was sold along with then sister stations in Saginaw, Michigan, Rochester, New York, Chattanooga, Tennessee and Steubenville, Ohio to Television Station Partners in 1983. Television Station Partners sold off all of its stations in early January 1996, with WRDW going to Gray Communications Systems (now Gray Television). News Operation WRDW has been recognized numerous times for its journalism, particularly in the areas of investigative, documentary, and breaking news. Over the past 16 years, WRDW has received 15 Regional Murrow Awards, 2 National Murrow Awards, a National Sigma Delta Chi Award, and dozens of honors from the Georgia Associated Press and Georgia Association of Broadcasters. On January 24, 2011, WRDW launched local newscasts in high definition with the midday newscast. It is the first station in the area to do so. With the launch came a brand new logo and brand new high definition graphics, similar in style to the previous 16:9 enhanced definition widescreen graphics that debuted just 4 months before, but fully animated. WRDW-TV had the longest-running news anchor team in the market with Richard Rogers and Laurie Ott seen weeknights at 6 and 11. The two were together on-air from the mid-1990s until September 2007 when Laurie Ott left to pursue other career opportunities. Unlike most CBS affiliates in the Eastern Time Zone, WRDW does not offer news weeknights at 5:30 but instead has carried Inside Edition which generally wins the time period.
Site Traffic
  • 89734 Global Rank
  • 17139
    United States
  • 889 K Estimated Visits
Traffic Sources
  • Search
    49.50%
  • Direct
    30.64%
  • Social
    17.96%
  • Referrals
    1.30%
  • Display
    0.34%
  • Mail
    0.25%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 128,332
9,550
United States Rank 24,368
4,651
United States Page Views 96.8%
2.3%
Top Countries
Top Search Keywords
  • North Augusta
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 0 SDKs
  • 9 Total reviews
  • App Url: https://itunes.apple.com/app/wrdw-news-12-nbc-26/id450868228
  • App Support: http://www.wrdw.com
  • Genre: News
  • App Size: 5.22 M
  • Version: 2.4.4
  • Release Date: July 28th, 2011
  • Update Date: March 12th, 2013

Description:

Get local news, weather and sports for Augusta, Georgia and the entire CSRA!

WRDW News 12 takes the best features from the WRDW-TV News 12 newscast and website and rolls them into a must-have experience on your iPhone phone. With a few simple steps, you can read and watch the latest local headlines and share them with family and friends.

Requires software update of 4.3 or higher.

Sort by

Luv er

Aug 05, 2013

Good

This app is really good. It just doesn't want to load on the weather. It'll take about 5 minutes to load.

Sharmon623

Apr 21, 2013

Freezes.. Too many errors

App has the news but its like its the unedited version.

Chriscorbett1

Sep 25, 2012

Great.

This is a great app for on the go news. Would recommend highly works great.

BABouldin

Sep 13, 2012

Free is sometimes more than something is worth.

The app closes on its own making hard to use the app. This may not be your best app choice to keep up with the news.

Srj12000

Jun 26, 2012

Good

Good app but videos have no sound

Brittany2007

May 05, 2012

Best local news app

I love this app, its the best one for local news, its easy to navigate and for someone catching the news on the go this app is a must! The only improvement I suggest is updating news on the weekends, most of the time its the same things from Friday afternoon until Monday morning.
Ad Intelligence
  • Native
    68.44%
  • Standard
    29.65%
  • Direct
    1.91%
Ads Seen Recently
19,452
Longest Running Ad
HD News 12-WRDW
Device
Desktop
Dimensions
other
HD News 12-WRDW
Device
Mobile
Dimensions
320x50
HD News 12-WRDW
Device
Desktop
Dimensions
728x90
HD News 12-WRDW
Device
Mobile
Dimensions
other
HD News 12-WRDW
Device
Mobile
Dimensions
other
HD News 12-WRDW
Device
Mobile
Dimensions
300x250
HD News 12-WRDW
Device
Mobile
Dimensions
none
HD News 12-WRDW
Device
Mobile
Dimensions
other
HD News 12-WRDW
Device
Desktop
Dimensions
other
HD News 12-WRDW
Device
Mobile
Dimensions
other
HD News 12-WRDW
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
adiiix.com
direct
pub-d2344dd79b37a92a1d298d926adb83a9
aralego.com
direct
pub-d2344dd79b37a92a1d298d926adb83a9
ucfunnel.com
direct
pub-d2344dd79b37a92a1d298d926adb83a9
krushmedia.com
direct
ajxf6r148a9m6catvk
appnexus.com
direct
9538
freewheel.tv
direct
1154785
openx.com
reseller
540003333
6a698e2ec38604c6
indexexchange.com
reseller
177754
50b1c356f2c5c8fc
gumgum.com
direct
14102
ffdef49475d318a9
openx.com
reseller
537153564
6a698e2ec38604c6
pubmatic.com
reseller
157310
5d62403b186f2ace
HD News 12-WRDW advertising reaches 889k visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Brazil, Germany, France. Pricing models they offer are CPM on channels such as Linear TV, Display, Mobile, Social, Email Advertising on HD News 12-WRDW will allow you to reach consumers in industries or verticals such as Education, Entertainment, Government & Politics, Health & Beauty, Sports.

They are headquartered at Wrightsville Beach, NC, United States, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, HD News 12-WRDW inventory partners include: adiiix.com, aralego.com, ucfunnel.com, krushmedia.com, appnexus.com, freewheel.tv, openx.com, indexexchange.com, gumgum.com, pubmatic.com, districtm.io, undertone.com, nobid.io, emxdgt.com, beachfront.com, adtelligent.com, triplelift.com, springserve.com, videobridge.tv, advertising.com, google.com, ampliffy.com, avantisvideo.com, contextweb.com, rhythmone.com, sonobi.com, improvedigital.com, rubiconproject.com, onetag.com, conversantmedia.com, synacor.com, aniview.com, altitude-arena.com, lkqd.net, media.net, lijit.com, engagebdr.com, smaato.com, cmcm.com, adcolony.com, meitu.com, telaria.com, streamkey.tv, betweendigital.com, admixer.net, germaniavid.com, spotxchange.com, spotx.tv, advangelists.com, video.unrulymedia.com, supply.colossusssp.com, kubient.com, linknexus.co.uk, adform.com, inmobi.com, uis.mobfox.com, yahoo.com, lm.ortb.net, exponential.com, consumable.com, adtech.com, tremorhub.com, connatix.com, nativo.com, outbrain.com, pixfuture.com, sovrn.com, yieldmo.com, mobimight.com, vertamedia.com, cedato.com, lkqd.com, wowyow.com, tribalfusion.com, aol.com, vidazoo.com, teads.tv, verve.com, themediagrid.com, lunamedia.io, smartadserver.com, loopme.com, smartyads.com, audience.media, yieldnexus.com, streamrail.net, sabio.us, lbdp.us, pilotx.tv, gothamads.com, admanmedia.com, omnijay.com, vitor.media, bidmachine.io, pubnative.net, tvp.tv.

HD News 12-WRDW works with Advertising technology companies such as Chango, Pubmatic, Integral Ad Science, Google Publisher Tag, Blue Lithium, YuMe, Intent Media, Openads/OpenX, PointRoll, Accuen, Experian, Neustar AdAdvisor, Datonics, AOL-Time Warner Online Advertising, Drawbridge, eXelate, Adify, Index Exchange, Dstillery, The Trade Desk, AdZerk, X Plus One, Google Adsense, Bizo, DoubleVerify, Brilig, AudienceScience, Videology, Adap.TV, Rocket Fuel, Collective Media, Yield Manager, Aggregate Knowledge, Tapad, Turn, Yahoo Publisher Network, Pulse 360, AdMeld, Audiotude, Adblade, Centro, Zedo, Advertising.com, BlueKai, Resonate Insights, AppNexus, Atlas, ADTECH, World Now, DoubleClick.Net, Ad Fusion, Flashtalking, RadiumOne, Undertone, Brandscreen, Evidon, Criteo, Zenovia, Digilant, Mediaplex, SiteScout, Open AdStream, Adconion, Eq Ads, MyBuys, AdGear, Simpli.fi, Proclivity, IponWeb BidSwitch, AcuityAds, 161Media, Yahoo Small Business, Twitter Ads, Upfront Digital Media, Dedicated Media, Choice Stream, Improve Digital, RealVu, Specific Media, Switch Ads, Burst Media, Spongecell, AppNexus Segment Pixel, Outbrain, Quigo, AdSonar, NetSeer, LucidMedia, comScore adXpose, Technorati Media, MLN Advertising, VINDICO, eyeReturn, Tribal Fusion, Ohana, Adform, Exponential, MyBuys MyAds, Magnetic, DoubleClick Bid Manager, BlueKai DMP, Speed Shift Media, Crosswise, AdPredictive, Jumptap, BrightRoll, RhythmOne, Polymorph, Appier, SkimLinks, GumGum, Teads, AdRoll, Yieldmo, SNT Media, AdSupply, Sojern, Komoona, Adobe Audience Manager Sync, Yahoo Ad Sync, CogoCast, Eyeota, Prebid, Intimate Merger, Eye View Digital, Synacor Reseller, Sovrn Direct, Outbrain Reseller, AOL Direct, PubMatic Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Google Direct, Bidfluence Reseller, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Yieldmo Direct, RubiconProject Direct, PubMatic Reseller, Sovrn Reseller, SpotXChange Direct, OpenX Direct, Sonobi Reseller, Google Reseller, RubiconProject Reseller, ORC International Reseller, AppNexus Direct, AOL Reseller, Rubicon Project, LKQD Reseller, Synacor Direct, Comet Cox Media Reseller, Fyber Reseller, SpotXChange Reseller, Tremor Video Reseller, FreeWheel Reseller, BrightRoll Reseller, Beachfront Reseller, Converstand Media Reseller, Outbrain Direct, IndexExchange Reseller, IndexExchange Direct, ORC International Direct, 33 Across Reseller, DistrictM Reseller, DemDex, MthSense, Lanista Concepts, ContextWeb, Amazon Ad System, Amazon Associates, Forensiq, Media Innovation Group, Walmart, Infolinks, SpotXchange, GetIntent, Adhigh, RUN Ads, Google Inteactive Media Ads, Research Now, Beeswax, Nativo, TripleLift, Falk Realtime, Taboola, Teads Reseller, Adition, DynAdmic, Mediarithmics, Omnitag, Connexity, LowerMyBills, StickyAds TV, Brightcom Direct, Lijit Reseller, GumGum Reseller, DistrictM Direct, RhythmOne Direct, Exponential Direct, Improve Digital Direct, Improve Digital Reseller, GumGum Direct, Criteo Direct, RhythmOne Reseller, Smaato Reseller, Adform Reseller, Taboola Reseller, Outbrain Sponsored Content, Innovid, Cedato Reseller, StreamRail Reseller, Beachfront Direct, Lijit Direct, Teads Direct, SpringServe, Vidible, Imonomy, Admixer, Sonobi, MBR Targeting, Segmento, ClickCertain, BidTheatre, Comet Cox Media Direct, Smaato Direct, Triple Lift Direct, Google AdSense Integrator, Media.net, LoopMe Reseller, Connatix Direct, AdKernel, LifeStreet Media, AdTheorent, LKQD Direct, Link Share, EMX, StackAdapt, Sociomantic, Media.net Direct, PilotX Reseller, Rock You Reseller, Somoaudience Reseller, Mobile Ad Trading Reseller, ucfunnel Reseller, Next Millenium Direct, Total Media Direct, Mars Media Group Direct, Vuble Reseller, Amazon Direct, C1X Reseller, YieldBot Reseller, Infolinks Direct, Yahoo Direct, Primis Direct, Smartclip Reseller, ContextWeb Direct, ShareThrough Direct, Sonobi Direct, Sekindo, Tru Optik, Admixer Direct, SpringServe Direct, Jivox, DistrictM, Admedo, Nativo Direct, LeadsRX, Mobfox Direct, Tappx Direct, Converstand Media Direct, FreeWheel Direct, Admixer Reseller, adtelligent Reseller, Telaria Reseller, AdStanding, Avocet, SpotX, Blis, Adelphic, IAB Tech Lab, Outbrain Video, Powerlinks, MaxPoint Interactive, BidSwitch, PLAYGROUND XYZ, bRealtime, Bidtellect, Vidazoo Reseller, pixfuture Direct, Genesis Media Direct, AdMan Direct, PilotX Direct, Aniview Reseller, AdMan Reseller, Sekindo Direct, Undertone Direct, IntentIQ, AvantisVideo Reseller, Cedato Direct, Header Tag by Index Exchange, OnAudience, Sharethrough, 33 Across Direct, adtelligent Direct, Lockerdome Direct, LoopMe Direct, MGID Direct, my6sense Direct, OneTag Direct, SmartAdServer Direct, Telaria Direct, Brave Direct, The MediaGrid Direct, Tremor Video Direct, AdYouLike Reseller, Genesis Media Reseller, Bidtellect Reseller, Tappx Reseller, Triple Lift Reseller, Yahoo Reseller, Aniview Direct, Nexstar Digital Direct, OneTag Reseller, SmartyAds Reseller, The MediaGrid Reseller, Undertone Reseller, Mars Media Group Reseller, ucfunnel Direct, StreamRail Direct, Consumable Direct, Mobfox Reseller, comScore Activation, Rich Audience Direct, Smartclip Direct, WideOrbit Direct, Between Digital Direct, E-Planning Direct, Brave Reseller, SmartyAds Direct, App-Ads.txt, ShareThrough Reseller, TargetSpot Reseller, Triton Digital Reseller, Gray Television, Between Digital Reseller, Media.net Reseller, vidoomy Reseller, Yieldmo Reseller, BlueStreak, Conversant, Admiral VRM, Triton Digital Direct, Viralize Direct, Criteo Reseller, Taboola Direct, Brightcom Reseller, E-Planning Reseller, Infolinks Reseller, Rich Audience Reseller, Viralize Reseller, Amazon Transparent Ad Marketplace, Revcontent Reseller, Stroeer Reseller, WideOrbit Reseller.