About

HT Media found its beginning in 1924 when its flagship newspaper, Hindustan Times was inaugurated by Mahatma Gandhi. HT Media (BSE,NSE) has grown to become one of India's largest media companies. Produced by an editorial team known for its quality,innovation and integrity,Hindustan Times (English newspaper) is the choice for 38.05 lakh readers, who turn to it daily for news, information, analysis and entertainment. Rated as the number one newspaper choice of Delhi, it holds a strong second position as the most popular English daily across India. Hindustan (Hindi daily) continues to be the second-largest daily in the country with a total readership of 1.22 crore, (based on Indian Readership Survey (IRS) for Q4) of 2012. Both enjoy strong brand recognition among readers as well as advertisers.
HT Media also publishes a national business newspaper, Mint, which has an exclusive agreement with the Wall Street Journal to publish journal-branded news in India. Mint continues to hold No. 2 position nationally, with 2.24 lakh daily readers with presence in the key markets of India. MintAsia, international vertical of Mint Newspaper was launched in Singapore recently.
HT Media has also made its foray into electronic media in 2006. The company in a consulting partnership with Virgin Radio, launched the FM radio channel - Fever 104 in Delhi, Mumbai, Bengaluru and Kolkata. It has established a strong presence as one of the most vibrant channels on air.
HT Media's Internet businesses incorporated under Firefly e-ventures operate hindustantimes.com and livemint.com. The company's job portal shine.com has received appreciation from consumers and industry and its usability has crossed 1.3 crore registrations. It also operates Desimartini.com -a platform that felicitates the Bollywood needs of the readers. It also has an education portal www.HTCampus.com aimed at guiding fresh out-of-school and college students to help them take the right decision about their higher education.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Email, Social, Mobile Display
  • CPM, CPV
  • Web Publisher
  • Headline:
    Latest news, news today on India, world, cricket, Bollywood
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Clothing & Fashion, Education, Entertainment, Health & Beauty, Sports, Travel & Leisure
  • Key Differentiator
    Produced by an editorial team known for its quality, innovation and integrity, Hindustan Times (English newspaper) and Hindustan (Hindi newspaper through a subsidiary Hindustan Media Ventures Limited),Hindustan Times is the choice for nearly 3.7 million readers across India, who turn to it daily for news, information, analysis and entertainment. Hindustan, the group's Hindi daily, continues to be the second-largest daily in the country with a total readership of 36.6 million,(based 0n Indian Readership Survey (IRS) for the first quarter (Q1) of 2011. Both dailies enjoy a strong brand recognition among readers as well as advertisers.
  • Owned / Operated Properties
    hindustantimes.com, hindustantimes1.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 251531 Global Rank
  • 13212
    India
  • 148 K Estimated Visits
Traffic Sources
  • Direct
    73.00%
  • Referrals
    16.39%
  • Search
    6.70%
  • Mail
    3.31%
  • Social
    0.60%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 60,362
2,495
India Rank 11,303
518
India Page Views 11.0%
88.5%
Top Countries
Top Search Keywords
  • On the Web
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 M Downloads
  • 10 SDKs
  • 4.47 Avg. Rating
  • 5.91 K Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.htmedia.mint
  • App Support: https://www.livemint.com/
  • Genre: news_and_magazines
  • Bundle ID: com.htmedia.mint
  • App Size: 19 M
  • Version: 29
  • Release Date: August 1st, 2013
  • Update Date: June 17th, 2021

Description:

Download Mint Business News app on your Android device to track the latest business news updates, stock market updates, news on commodities, company results, start-up, tech reviews, and e-paper for Mint - one of India's premium business news publications. Mint Business News provides Live updates on BSE Sensex, Nifty 50, Nifty Bank, BSE MidCap, and rates of Gold and Silver.

The Mint Business News app brings the ‘best of news’ experience with clutter-free design, and rich and in-depth editorial coverage to stay updated with the latest news from anywhere. This app brings you analysis, opinion and videos from the world of business and finance.

Mint Business News app offers:

· Personalised news feed that will serve you with the latest news, longreads, primer, podcasts, and plain facts
· Trending section to keep you updated with what’s trending in the world of business
· My Reads section to let you keep track of the news stories you read or bookmarked
· Insights on Companies, Markets, Policy
· Full range of news categories - Politics, Technology, Companies, Markets, Money, Mutual Funds, Insurance, Auto News, Sport, and Education
· Industry-wise coverage on Banking, Infotech, Infrastructure, Agriculture, Manufacturing, Energy, and Retail
· Notification Center to keep you updated with important, breaking news
· In-app search functionality to seamlessly direct you to the news you want to read on the Mint app
· Access to Mint e-paper for the comfort of newspaper reading with the convenience of modern technology
· Listen to news articles on the go
· Premium news category to explore exclusive content, top stories, videos & more
· Best of The Wall Street Journal with premium subscription
· Weekend magazine Lounge, known to avoid run-of-the-mill stories, with a focus on the lifestyle, passions and other related interests of readers
· Unbiased and in-depth analysis along with sharp insights to impart a deep understanding of developments shaping the Indian and global economy & markets

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    15.36%
  • Standard
    83.62%
  • Direct
    1.02%
Ads Seen Recently
34,248
Longest Running Ad
Hindustan Times
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Desktop
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other
Hindustan Times
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300x250
Hindustan Times
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300x250
Hindustan Times
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Mobile
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300x250
Hindustan Times
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Desktop
Dimensions
other
Hindustan Times
Device
Desktop
Dimensions
300x250
Hindustan Times
Device
Mobile
Dimensions
other
Hindustan Times
Device
Mobile
Dimensions
other
Hindustan Times
Device
Mobile
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other
Hindustan Times
Device
Mobile
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other
Hindustan Times
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other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
rubiconproject.com
reseller
11006
0bfd66d529a55807
google.com
reseller
pub-3769010358500643
f08c47fec0942fa0
advertising.com
reseller
28246
onetag.com
direct
5a827c07537c7f5
appnexus.com
reseller
10490
f5ab79cb980f11d1
supply.colossusssp.com
direct
187
6c5b49d96ec1b458
cmcm.com
direct
153
spotxchange.com
reseller
253293
7842df1d2fe2db34
spotx.tv
reseller
253293
7842df1d2fe2db34
smartadserver.com
direct
3439
openx.com
reseller
540833447
6a698e2ec38604c6
Hindustan Times advertising reaches 85.3M visitors across desktop and mobile web, in countries such as India, United States, United Kingdom, Canada, Australia. Pricing models they offer are CPM, CPV on channels such as Display, Email, Social, Mobile Advertising on Hindustan Times will allow you to reach consumers in industries or verticals such as Sports, Education, Travel & Leisure, Automotive, Entertainment, Health & Beauty, Clothing & Fashion.

They are headquartered at New Delhi, India, and have 96 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Hindustan Times inventory partners include: rubiconproject.com, google.com, advertising.com, onetag.com, appnexus.com, supply.colossusssp.com, cmcm.com, spotxchange.com, spotx.tv, smartadserver.com, openx.com, pubmatic.com, limpid.tv, admanmedia.com, monetize.com, mobileadtrading.com, somoaudience.com, smartyads.com, nativeads.com, aralego.com, ucfunnel.com, gumgum.com, lijit.com, sovrn.com, playstream.media, adsolut.in, mgid.com, brandigic.com, criteo.com, adtech.com, 33across.com, bidsxchange.com, rtb.bidsxchange.com, rtbhouse.com, indexexchange.com, contextweb.com, e-planning.net, improvedigital.com, themediagrid.com, lunamedia.io, axonix.com, adyoulike.com, pubnative.net, smaato.com, rhythmone.com, xad.com, loopme.com, districtm.io, conversantmedia.com, teads.tv, freewheel.tv, aniview.com, beachfront.com, lkqd.net, vidazoo.com, tremorhub.com, outbrain.com, synacor.com, video.unrulymedia.com, cedato.com, emxdgt.com, sonobi.com, minute.ly, avantisvideo.com, chocolateplatform.com, vdopia.com, ssp.smartyads.com, aolcloud.net, yahoo.com, ad-generation.jp, aps.amazon.com, tribalfusion.com, exponential.com, aol.com, triplelift.com, asianmedia.com, automatad.com, badiversitynetwork.com, adgebra.co.in, adomega.in, telaria.com, selectmedia.asia, adtrue.com, insticator.com, madopi.com, waardex.com, motionspots.com, xapads.com, vdo.ai, addroplet.com, fyber.com, vi.ai, tidaltv.com, adform.com, lkqd.com, sekindo.com, admaru.com.

Hindustan Times works with Advertising technology companies such as DoubleClick.Net, Google Publisher Tag, Google Remarketing, Facebook Custom Audiences, DoubleClick Bid Manager, Bizo, LinkedIn Ads, Twitter Ads.