Idahoseniorindependent.com-Advertising-Reviews-Pricing

Idaho Senior Independent is an Insurance company located in 148 Caldwell Blvd, Nampa, Idaho, United States.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Welcome to the Idaho Senior Independent Website | Idaho Senior Independent Idaho Senior Independent
  • Key Differentiator
    Today’s seniors are healthier, more active, and wealthier than any previous generation. With most of the needs of their younger peers, plus the unique needs arising from their age, seniors are perfect for targeted advertising that will put your company directly in front of this important and influential segment of the population. It is easy to understand why advertisers are turning their sights away from younger consumers at a time when spending power is progressively more concentrated in the 50+ age group. Households 55-64 have more buying power per person than any other age group. Buying power has migrated from families with children to empty-nest, pre-retiree, and retired households. Since 2005, the Idaho Senior Independent has successfully served our readers and our advertisers all over Idaho and beyond. Idaho has a proud, independent heritage and a rapidly growing older population. With the baby boom generation just entering its senior years, this trend will continue for many years to come. You can seize this opportunity and take advantage of the undeniable demographic trends of the Senior Market by advertising in the Idaho Senior Independent. Idaho boasts many interesting and colorful people with stories to tell about their lives and experiences. Every issue of the Idaho Senior Independent shares those stories as well as fond recollections told by folks from every corner of the beautiful Gem State. With a readership approaching 90,000, the Idaho Senior Independent is Idaho’s newspaper for the mature reader of any age that wants a quality reading experience. Regardless of where you currently advertise or how you generally target your customers, you can put on a welcoming, senior-friendly face in the Idaho Senior Independent. With tailored editorial and advertising content, the Idaho Senior Independent presents Idaho, her people, and her places as they have never been presented before and effectively serves Idaho’s 50+ niche market as no other publication does! Some Important Characteristics of Seniors What is the financial condition of the senior population? The average net worth of senior households is almost twice that of the total population and the average net worth for married seniors ($173,950) is almost three times that of the total population. Why is the senior population exploding? 1. The baby boom generation is just entering its senior years. 2. The death rate for older people has plummeted in the last 30 years (down 29% for men between ages 65-84 since 1982). This is due to generally healthier lifestyles, better medical care, and progress against heart disease and cancer. 3. The birth rate has been in a steady decline. 4. The number of people 65+ will double by 2030 to 20% of the population. What do seniors buy? 1. Since 80% of senior households are homeowners, they have most of the same needs as homeowners in general, plus they utilize more services such as yard and landscaping, plumbing, heating and cooling, exterior maintenance, etc. 2. With more time and disposable income, seniors are the biggest purchasers of cruises, luxury travel, and luxury automobiles. 3. Healthcare products and services! To address the inevitable aging process, seniors account for 63% more doctor visits than the general population and therefore incur 50% more out-of-pocket medical expenses. 4. As the wealthiest demographic, those 50+ need financial services to accumulate and preserve the assets necessary for a long and comfortable retirement. How Do I Advertise? The Idaho Senior Independent is a commercial, tabloid (11" x 17") newspaper that features articles, advertising, and information of interest to people age 50+. The Idaho Senior Independent is published six times per year in February, April, June, August, October, and December. Please review our rate sheet and call us to discuss your advertising opportunities in the Idaho Senior Independent. View Issues of Idaho Senior Independent Calendar of Events HOUSING GUIDE
  • Owned / Operated Properties
    idahoseniorindependent.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
866-360-5683 • 208-318-0310
Site Traffic
  • 19884423 Global Rank
  • 522107
    Egypt
  • 202 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
  • Referrals
    0.00%
  • Display
    0.00%
Geography Breakdown
  • Egypt
    46.41%
  • Pakistan
    25.36%
  • Nepal
    20.58%
  • Bangladesh
    7.65%
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Reviews
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Idahoseniorindependent.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Egypt, Pakistan, Nepal. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Idahoseniorindependent.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Egypt, Pakistan, Nepal. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Idahoseniorindependent.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Egypt, Pakistan, Nepal. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Idahoseniorindependent.com advertising reaches 202 visitors across desktop and mobile web, in countries such as Egypt, Pakistan, Nepal. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Idahoseniorindependent.com will allow you to reach consumers in industries or verticals such as .

They have 1 advertising & marketing contacts listed on Thalamus.