IMPAKTU-Advertising-Reviews-Pricing

Impaktu is your partner and consultant when it comes to your digital video strategy.

Founded in 2011, Impaktu is Latin America’s first advertising network specializing in digital video.

Today Impaktu is the largest and most important online video advertising company in the region.

Our goals are to help publishers maximize revenue from their Latin American Internet traffic, and to help advertisers reach, target, and engage audiences in Latin America using the most effective medium of digital advertising, video.

We distinguish ourselves by:

• Negotiating placements directly with the regions best media companies.

• Delivering advanced interactive formats on all connected devices.

• Always working under the values of transparency, efficiency and innovation.

Impaktu’s team possesses a deep understanding of online video and the needs and demands of web publishers and advertisers.

  • Company Name:
    IMPAKTU
  • CEO Name:
    Javier Salom and Carly Bellis
  • Headquarters:
    534 NE 2nd Street Delray Beach, Florida FL 33483 · USA
  • Office Locations:
    United States Mexico Colombia Peru Ecuador Chile Central America
  • 11-50 employees
Capabilities
  • Connected TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • Mobile Web
    • iOS
    • Blackberry
    • Windows
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    Reveal an Offer, Download an App, Schedule an Event, Phone Call, Locate a Store, Quiz, Weather.
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Connected TV, Desktop Display, Mobile Display, Desktop Video, Mobile Video
  • CPC, CPCV, CPM, CPV
  • Ad Network
  • Headline:
    Private Premium Marketplace
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    -With IMPAKTU, advertisers reach and engage more consumers, in more countries in Latin America, than through any other video advertising partner or platform. -We have more than 200 million available video views per month in LATAM and the US Hispanic market. -Track campaign performance in real time with Impaktu Dashboard -IMPAKTU accepts tracking pixels for all campaign metrics. -We communicate with audiences. -IMPAKTU’S solutions are perfect for generating brand awareness, purchase intention, conversions and brand loyalty. -We provide “Viewability” measurements to ensure campaign delivery to real and engaged consumers. -IMPAKTU can transact with your Trading Desk. -Our portfolio includes In-Stream Video regular and interactive formats in all connected devices, Mobile Interactive formats and Programmatic video.
  • Owned / Operated Properties
    impaktu.com
  • Programmatic Integrations & Publisher / Inventory Partners
    Adap.TV, Adara, AppNexus, AudienceSciene, Videology, TubeMogul, RocketFuel, Turn, Conversant, Simpli.fi, DataXu, Iponweb, MediaMath, TheTradeDesk, DoubleClick
  • Targeting

    Operating System, Audience, Country, State, Time of Day, Day of Week, Device, Retargeting, Antitargeting

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
María del Mar Flórez Flórez
Madrid Area, Spain
Jr. Ad Operations Coordinator
Isabella Vergara
Madrid Area, Spain
Jr Ad Operations Coordinator
Lucena Rocha Herrera
Madrid Area, Spain
Ad sales manager
Site Traffic
  • 17109177 Global Rank
  • 361136
    Peru
  • 405 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
  • Referrals
    0.00%
  • Display
    0.00%
Geography Breakdown
  • Peru
    59.87%
  • Costa Rica
    40.13%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • Argentina
  • Chile
  • Colombia
  • Ecuador
  • Mexico
  • Peru
Reviews
0 out of 5 stars
Online Marketing Manager
Feb 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on IMPAKTU, they have a Rate Card Cost and Pricing Models of CPC, CPCV, CPM, CPV with ad inventory in countries such as Peru, Costa Rica, United States, Argentina, Chile, Colombia, Ecuador, Mexico. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
Feb 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on IMPAKTU, they have a Rate Card Cost and Pricing Models of CPC, CPCV, CPM, CPV with ad inventory in countries such as Peru, Costa Rica, United States, Argentina, Chile, Colombia, Ecuador, Mexico. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
Feb 24, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on IMPAKTU, they have a Rate Card Cost and Pricing Models of CPC, CPCV, CPM, CPV with ad inventory in countries such as Peru, Costa Rica, United States, Argentina, Chile, Colombia, Ecuador, Mexico. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Files
Creatives
IMPAKTU advertising reaches 405 visitors across desktop and mobile web, in countries such as Peru, Costa Rica, United States, Argentina, Chile, Colombia, Ecuador, Mexico. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on IMPAKTU will allow you to reach consumers in industries or verticals such as Technology, Sports, Gaming, Consumer Packaged Goods, Health & Beauty, Clothing & Fashion, Telecommunications, Energy and Utilities, Retail, Travel & Leisure, Food & Beverage, Government & Politics, Automotive, Non-Profit, Education, Financial Services, Entertainment, Healthcare; you can target them with parameters such as: Operating System, Audience, Country, State, Time of Day, Day of Week, Device, Retargeting, Antitargeting.

They are headquartered at 534 NE 2nd Street Delray Beach, Florida FL 33483 · USA, and have 36 advertising & marketing contacts listed on Thalamus.