About

Inside Lacrosse was founded by Robert Carpenter, a Duke lacrosse and Vestal, NY High School graduate. Lacrosse has always been an incredible sport to play and to watch. However, up until that point in time it never had anyone telling its story.

Knowing that fans cannot be truly invested in a sport if they don’t have access to the news and the personalities surrounding it, Inside Lacrosse was born.

A ham and egg operation run out of Carpenter's spare bedroom in Towson, Maryland was all about printing and sending weekly score bulletins to lacrosse junkies nationally, in first-class envelopes so nothing was out of date. The maiden issue was a 16-page black-and-white newspaper consisting mostly of box scores and stats. Among the content was the news of Michigan State and New Hampshire dropping their men's varsity programs and Syracuse's epic 22-21 win over Virginia.

The sport has since changed dramatically. An east coast sport shot west like wildfire. Two pro leagues suddenly had legs beneath them. Companies were being bought by larger companies. And a media tailwind got behind all of it.

To match the growth, IL became a true media company in a two year top to bottom overhaul. Now, IL has evolved into a glossy, full-color format with 11 issues a year, produces an annual comprehensive NCAA season preview, Face-Off Yearbook, and hosts three of the sports biggest events each season in the Konica Minolta Face-Off Classic and the Konica Minolta Big City Classic.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    News, analysis, and scores for college and high school lacrosse.
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Gaming, Sports
  • Key Differentiator
    A Unique Opportunity Lacrosse offers a desirable demographic that defines itself through the sport. Online. Print. Events. TV. Only IL offers an integrated platform to reach this audience. Inside Lacrosse doesn’t just cover the trends, it furthers them. There is no way to reach more lacrosse people than through the IL family of products. Inside Lacrosse Magazine is the game’s leading publication, providing insight into the news and personalities that shape the sport. The dynamic photography and graphic presentation makes the explosive game action come to life. InsideLacrosse.com, along with sister sites (LacrosseForums.com and NLLinsider.com), comprises the single largest lacrosse audience in existence. Over a million unique users visited us over the spring, alone. The site is the leading provider of real-time news and analysis of the issues that drive fan interest. The growing video content on IL.tv showcases game highlights and lifestyle features. IL.com is also where the majority of company developments will happen in 2010. Face-Off Yearbook brings lacrosse fans a comprehensive look at the upcoming college season. This sports annual stays on desktops all year. Inside Lacrosse Events group the nation’s high-profile teams in professional sports venues. These “must-attend” events come with large scale marketing campaigns and create a game day experience unparalleled in lacrosse. To advertise with us or to get more information, contact Director of Sales, Amy Weinstein Flynn at aflynn@insidelacrosse.com.
Site Traffic
  • 186890 Global Rank
  • 36851
    United States
  • 730 K Estimated Visits
Traffic Sources
  • Direct
    69.75%
  • Search
    25.84%
  • Social
    3.23%
  • Referrals
    1.06%
  • Display
    0.11%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 34,425
2,052
United States Rank 6,590
252
United States Page Views 98.8%
Top Countries
Top Search Keywords
  • Lacrosse
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
Inside Lacrosse
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
video.unrulymedia.com
direct
4003988498
rhythmone.com
direct
4003988498
a670c89d4a324e47
gumgum.com
direct
13165
ffdef49475d318a9
google.com
reseller
pub-7269238500499280
f08c47fec0942fa0
openx.com
reseller
540605749
6a698e2ec38604c6
indexexchange.com
reseller
183071
contextweb.com
reseller
561481
openx.com
reseller
537106719
6a698e2ec38604c6
aolcloud.net
reseller
10861
adtech.com
reseller
10861
advertising.com
reseller
22153
Inside Lacrosse advertising reaches 730k visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Netherlands. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Inside Lacrosse will allow you to reach consumers in industries or verticals such as Sports, Gaming, Entertainment.

They are headquartered at Baltimore, MD, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Inside Lacrosse inventory partners include: video.unrulymedia.com, rhythmone.com, gumgum.com, google.com, openx.com, indexexchange.com, contextweb.com, aolcloud.net, adtech.com, advertising.com, liqwid.com, nextmillennium.io, sonobi.com, appnexus.com, conversantmedia.com, rubiconproject.com, nicherev.io, pubmatic.com, nativeads.com, spotx.tv, spotxchange.com, lkqd.net, lkqd.com, criteo.com, emxdgt.com, districtm.io, tremorhub.com, improvedigital.com, freewheel.tv, afy11.net, admarvel.com, vidazoo.com, 1rx.io, connatix.com, adform.com, smartadserver.com, beachfront.com, teads.tv, springserve.com, undertone.com, coxmt.com, yldbt.com, aps.amazon.com, lijit.com, sovrn.com, brightcom.com, amazon.com, 33across.com, imonomy.com, memevideoad.com, fyber.com, stinger.memeglobal.com, growfoodsmart.com, komoona.com, outbrain.com, yieldmo.com, media.net, rtbhouse.com, lockerdome.com, sharethrough.com, trioninteractive.com, adyoulike.com, inner-active.com, smaato.com, smartyads.com, admanmedia.com, aol.com, taboola.com.

Inside Lacrosse works with Advertising technology companies such as Facebook Exchange FBX, Openads/OpenX, Rubicon Project, Aggregate Knowledge, AOL-Time Warner Online Advertising, Turn, Advertising.com, Atlas, Amazon Associates, Adconion, The Trade Desk, Google Adsense, AppNexus, Pubmatic, eXelate, Mediaplex, Evidon, Conversant, Specific Media, BlueKai, Yield Manager, Media Innovation Group, DoubleVerify, Yahoo Publisher Network, DoubleClick.Net, SiteScout, Integral Ad Science, RadiumOne, Adap.TV, ContextWeb, Adify, Neustar AdAdvisor, Collective Media, SpotXchange, Index Exchange, Videology, DemDex, Eq Ads, Google Publisher Tag, Google Adsense for Search, Google Remarketing, PointRoll, DoubleClick Bid Manager, Yahoo Small Business, Rocket Fuel, Burst Media, Media.net, IponWeb BidSwitch, Bidtellect, Criteo Publisher Marketplace, GumGum, Chango, TripleLift, Adobe Audience Manager Sync, Magnetic, Teads, Switch Ads, Yahoo Ad Sync, Adhigh, GetIntent, Connexity, Datonics, RUN Ads, Dstillery, Taboola, Criteo, ADTECH, Tapad, Simpli.fi, Drawbridge, Nativo, StickyAds TV, AdRoll, LifeStreet Media, Link Share, Eye View Digital, Choice Stream, MyBuys MyAds, DeepIntent, Tribal Fusion, AdGear, BlueKai DMP, Upfront Digital Media, RealVu, Intimate Merger, OpenDSP, Q1Media, Admedo, Beeswax, Google Inteactive Media Ads, Outbrain, Tru Optik, StackAdapt, YuMe, Eyeota, 161Media, Appier, Amazon Ad System, SkimLinks, Avocet, Aidata, OnAudience, Clickagy, VideoAmp, Ads.txt, Google Direct, Outbrain Direct, Outbrain Reseller, AppNexus Reseller, Tremor Video Reseller, AOL Reseller, Fyber Reseller, FreeWheel Reseller, OpenX Reseller, Sovrn Reseller, Lijit Reseller, ContextWeb Reseller, Smaato Reseller, Twitter Ads, JustPremium, Outbrain Sponsored Content, DynAdmic, Google AdSense Integrator, Retargetly, Yieldmo, EMX, Ad Tech Japan AOL, Adition, eBay Partner Network, Powerlinks, MaxPoint Interactive, ZypMedia, BidSwitch, PubGuru, Google Reseller, AppNexus Direct, ORC International Reseller, AOL Direct, PubMatic Reseller, GumGum Reseller, RubiconProject Reseller, DistrictM Direct, RhythmOne Reseller, Sovrn Direct, Lijit Direct, Inneractive Direct, Komoona Direct, Imonomy Direct, 33 Across Reseller, Improve Digital Reseller, MemeVideo Direct, SpotXChange Reseller, DistrictM Reseller, Comet Cox Media Reseller, IndexExchange Reseller, Amazon Reseller, LKQD Reseller, Criteo Reseller, Brightcom Reseller, SmartAdServer Reseller, Adform Reseller, Converstand Media Direct, IndexExchange Direct, Native Ads Reseller, AdYouLike Direct, ShareThrough Direct, Lockerdome Direct, Sonobi Reseller, RTB House Direct, Vidazoo Direct, Vidazoo Reseller, GumGum Direct, PubMatic Direct, Infectious Media, Blis, SmartyAds Direct, RhythmOne Direct, OpenX Direct, RubiconProject Direct, Sonobi Direct, Next Millenium Direct, Amazon Direct, YieldBot Reseller, Undertone Direct, SpringServe Direct, Beachfront Reseller, Teads Direct, Beachfront Direct, Connatix Direct, Media.net Direct, Yieldmo Direct, Taboola Direct, AdMan Reseller, NicheRev, Impact, Sonobi, Sharethrough, Prebid, RhythmOne, Publift Fuse Platform, 33 Across Direct, Connectad Direct, Criteo Direct, ORC International Direct, Kargo Direct, Mobfox Direct, OneTag Direct, Revcontent Direct, SmartAdServer Direct, Tappx Direct, The MediaGrid Direct, Triple Lift Direct, Admixer Reseller, AdYouLike Reseller, Bidtellect Reseller, Converstand Media Reseller, GroundTruth Reseller, LoopMe Reseller, my6sense Reseller, OneTag Reseller, ShareThrough Reseller, SmartyAds Reseller, Synacor Reseller, Telaria Reseller, The MediaGrid Reseller, ucfunnel Reseller, Yahoo Reseller, Yieldmo Reseller.