Intelligent Optimisations (IO) uses machine learning to automate smarter decisions for advertisers.

By leveraging advanced programmatic ad buying, we are able to deliver exceptional ROI for advertisers by helping them to discover new audiences, acquire customers, and increase sales at scale.

We work with global brands, and have helped improve cost per acquisition by 80% and conversion rate by 9X in a matter of weeks.

To find out how IO can help power your business, contact us at: hello@dsp.io or visit our company website at www.dsp.io.

  • Company Name:
    INTELLIGENT OPTIMISATIONS
  • Parent Company Name:
    rebranded to Iotec Global
  • Office Locations:
    London, Plymouth
Capabilities
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Display
  • CPA, CPI
  • Ad Network
  • Headline:
    IO Intelligent Optimisations
  • Industries
    Clothing & Fashion, Gaming, Non-Profit, Travel & Leisure
  • Key Differentiator
    We are Intelligent Optimisations (IO) a marketing technology company which has developed a proprietary, big data driven, automated media buying platform. The IO platform unlocks the opportunity for advertisers to exploit the benefits of programmatic buying in a rapidly evolving industry. We understand the complexities of programmatic and the challenges that real time bidding can present to advertisers and their agencies. We are passionate about making the benefits of big data, genuine machine learning and programmatic advertising easy for everyone to access. We are committed to providing excellent customer service and driving exceptional results for our clients. Our team is made up of propeller heads, extroverts, introverts, digital marketing specialists and creatives, all united in a passion for exceeding expectations and delighting clients with our results.
  • Owned / Operated Properties
    dsp.io
  • Mobile App Install Tracking Partners
    KOCHAVA
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Will Wallis
Reading, United Kingdom
Director and Investor
Richard Metcalf
London, United Kingdom
VP Sales
Martin Brown
London, United Kingdom
Chief Revenue Officer
Site Traffic
  • 163575 Global Rank
  • 48706
    United Kingdom
  • 762k Estimated Visits
Traffic Sources
  • Direct
    74.73%
  • Referrals
    19.35%
  • Display
    5.92%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Geography Breakdown
  • United Kingdom
    84.05%
  • United States
    6.59%
  • Germany
    5.51%
  • India
    3.86%
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Network Data
Country Breakdown
  • United Kingdom
  • United States
Reviews
Online Marketing Manager
May 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on INTELLIGENT OPTIMISATIONS, they have a Rate Card Cost and Pricing Models of CPA, CPI with ad inventory in countries such as United Kingdom, United States, Germany, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
May 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on INTELLIGENT OPTIMISATIONS, they have a Rate Card Cost and Pricing Models of CPA, CPI with ad inventory in countries such as United Kingdom, United States, Germany, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
May 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on INTELLIGENT OPTIMISATIONS, they have a Rate Card Cost and Pricing Models of CPA, CPI with ad inventory in countries such as United Kingdom, United States, Germany, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Files
Creatives
INTELLIGENT OPTIMISATIONS advertising reaches 762k visitors across desktop and mobile web, in countries such as United Kingdom, United States, Germany, India. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on INTELLIGENT OPTIMISATIONS will allow you to reach consumers in industries or verticals such as Non-Profit, Clothing & Fashion, Gaming, Travel & Leisure.

They have 32 advertising & marketing contacts listed on Thalamus.