89904.12599 websnapshot
Ky3.com
KY3 Springfield, Missouri News, Weather, and Sports in the Ozarks
Linear TV, Desktop Display, Mobile Display, Social

For over 60 years, KY3 has considered it a privilege and honor that you turn on your television set and welcome us into your home. Whether it's for news, weather, sports or entertainment, we take seriously the trust you place in us.

KY3 currently produces 24 hours of news a week. News specials are also produced periodically, along with special programming of community interest. Viewers recognize the strength of KY3 News, making us #1 with all newscasts (according to Rentrak, the national ratings service.)

There are hundreds of staff members at KY3, Inc. Each and every day we work to bring you the very best in television programming and news coverage. We cover 32 counties in southwest Missouri and northwest Arkansas.

KY3 Inc. operates 5 television stations: KY3 (NBC), KSPR (ABC), The Ozarks CW, KY3 24/7, and Branson Visitor Television.

The building is also home to our websites: www.KY3.com; www.KSPR.com; www.OzarksSportsZone.com; theOzarksCW.com; www.KY3VIP.com; www.AskTheOzarks.com; www.HalfPriceOzarks.com; www.OzarksRemembers.com; www.KeysAndWheels.com; www.HalfPriceGolf.com; and www.OzarksHomeHunter.com. KY3.com is the most visited site in our viewing area and received the award for Best Local Website by the Missouri Broadcasters Association in 2009, 2010, & 2012.

KY3 Inc also produces and manages multiple Apps for smart phones including: KY3 News App; KY3 Weather App; KSPR News App; KSPR Weather App; Ozarks Sports Zone App; and KY3 VIP App.

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Linear TV, Desktop Display, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    KY3 Springfield, Missouri News, Weather, and Sports in the Ozarks
  • Industries
    Sports
  • Key Differentiator
    For over 56 years, KY3 has considered it a privilege and honor that you turn on your television set and welcome us into your home. Whether it's for news, weather, sports or entertainment, we take seriously the trust you place in us. Although you don't see all of us on the air, there are 167 staff members at KY3, Inc. Each and every day we work to bring you the very best in television programming and news coverage. We cover 32 counties in southwest Missouri and northwest Arkansas. Owner KY3, Inc. is owned by Schurz Communications, Inc. Based in Mishawaka, IN, Schurz Communications, Inc. is a diversified privately-owned, nationwide communications company. Schurz began in 1872 with the founding of The South Bend Tribune newspaper. The company emerged as a broadcast pioneer in 1922. SCI consists of six business segments: Broadcasting Radio, Broadcasting Television, Cable TV, Newspaper Publishing, Shoppers and Commercial Printing. Each business is operated as a separate entity and has an independent management team.
  • Owned / Operated Properties
    ky3.com
Contacts
Site Traffic
  • 47713 Global Rank
  • 8722
    United States
  • 2.13M Estimated Visits
Traffic Sources
  • Direct
    49.49%
  • Social
    22.03%
  • Search
    15.91%
  • Referrals
    10.26%
  • Mail
    2.28%
  • Display
    0.03%
Geography Breakdown
  • United States
    98.48%
  • Canada
    0.32%
  • United Kingdom
    0.21%
  • Mexico
    0.11%
  • New Zealand
    0.08%
Powered by Similar web
Network Data
Country Breakdown
  • Canada
  • Germany
  • Australia
  • United States
  • United Kingdom
Email / Social Data
  • 228k
    Facebook fans
  • 58.6k
    Twitter followers
Desktop Display
  • 438k display total monthly uniques
  • 4.11M display total monthly impressions
Mobile Display
  • 980k mobile total monthly uniques
  • 4.15M mobile monthly overall impressions
47%
iOS
53%
Android
Audience Demographics
43% male
57% female
Age
18
15%
18-24
10%
25-34
15%
35-44
25%
45-54
20%
55-64
10%
65+
5%
Income
$0k-$50k
55%
$50k-$100k
30%
$100k-$150k
10%
$150k+
5%
Education
No College
40%
College
45%
Grad School
15%
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Files
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Creatives
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