About

For more than 49 years, Laboratory Equipment magazine has been the leader in providing news on the latest new products and technologies for the lab. Our readers and your customers rely on the print and electronic media of Laboratory Equipment magazine for information about the tools available to conduct high-performance and cost-effective scientific research.

Capabilities
  • Desktop Display
    • Brand Integrations
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    • Sponsored Posts
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    • Native Ads
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    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
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    • Rich Media (Expandable & Non-Expandable)
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  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
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    • Tablet Traffic
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    • Native & Custom Mobile Executions
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    • Requires SDK Integration
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  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    Brand Overview Laboratory Equipment has the largest circulation and reaches the most lab managers and unique lab locations within our competitive set. The readers of Laboratory Equipment represent the full gamut of those working in laboratory R&D environments, with most being decision-makers with purchasing power. Laboratory Equipment is represented in various mediums by multiple brands. LaboratoryEquipment.com, ChromatographyTechniques.com, the Lab News Daily newsletter, and LabOutlook are just some of our electronic offerings. Additional print offerings include: Chromatography Techniques, the Academic SourceGuide, the Pittcon Digest, Lab Trends & Profiles, and the annual Product Directory. Market Overview Research and Technology Advances Spur Market Growth The laboratory testing and wholesale supply market is projected to break the $40 billion plateau in 2014. Additionally, the market is projected to employ nearly 160,000 professionals in more than 11,000 enterprises. These laboratory professionals face numerous challenges when it comes to their work in the lab, whether it is upgrading to a new mass spectrometer, adhering an additional set of federal regulations, or handling budget and equipment needs. This is why Laboratory Equipment provides professionals 24/7 access to the information they need to succeed. Laboratory Equipment delivers relevant content for every lab professional working in a laboratory today, ranging from contract research labs to basic research environments, development labs, quality assurance labs, test and measurement labs, materials labs, life science diagnostic labs, and more. Managers, directors, and supervisors can find the instrumentation, equipment, and technologies they need to take their lab and research to the next level. As technology advances and we learn more about critical aspects of life, such as health and the environment, researchers need to be kept abreast of the newest products and technologies that could better their research – as well as the world. Content Focus Laboratory Equipment is an innovation-based brand covering a broad array of news, products, and technologies for lab professionals. In addition to new product information, the brand boasts topical articles, research trend data, and application-based coverage. Breaking news stories, product archives, digital editions, and reference information can be found daily in our online/electronic offerings. Integrated Audience Laboratory Equipment connects you with a market-leading audience of lab manager and supervisors. Our unduplicated integrated audience greatly expands your ability to establish a credible presence and influence a larger community of prospects who seek out the information and technology solutions they need through a variety of media.
Site Traffic
  • 665323 Global Rank
  • 176022
    United States
  • 56.3 K Estimated Visits
Traffic Sources
  • Search
    64.97%
  • Direct
    21.21%
  • Mail
    7.75%
  • Social
    3.32%
  • Referrals
    2.75%
  • Display
    0.00%
Geography Breakdown
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Alexa Traffic Data
Global Rank 194,410
12
United States Rank 62,800
3,883
United States Page Views 63.5%
4.8%
Top Countries
Top Search Keywords
  • General Distributors
Ad Intelligence
  • Standard
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  • Direct
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Ads Seen Recently
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Longest Running Ad
Laboratory Equipment
Device
Desktop
Dimensions
other
Laboratory Equipment advertising reaches 56.3k visitors across desktop and mobile web, in countries such as United States, Canada, Australia, India, Philippines, United Kingdom. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Laboratory Equipment will allow you to reach consumers in industries or verticals such as .

They are headquartered at Rockaway, NJ, United States, and have 2 advertising & marketing contacts listed on Kochava.

Laboratory Equipment works with Advertising technology companies such as Google Publisher Tag, Criteo, Rubicon Project, AdMeld, Pubmatic, Openads/OpenX, Improve Digital, SiteScout, DoubleClick.Net, Amazon Associates, Google Adsense, ContextWeb, Flite, Aggregate Knowledge, Integral Ad Science, Facebook Custom Audiences, Turn, Google Adsense Asynchronous, AdGlare, Google Remarketing, DoubleClick Bid Manager.