Last.fm-Advertising-Reviews-Pricing

Last.fm is a global online music service that tracks people’s music listening habits - across many devices/platforms and via its world-class personalized internet radio service – to help them discover and share new music through recommendations, exploration and the integration of social networking tools.

Key features of the service:
* Your Music Listening History
Track all your music listening almost anywhere via a process we invented called "Scrobbling"

* Next Generation Internet Radio
12+M streamable tracks from major labels, independent labels and unsigned artists. Highly personalized internet radio.

* Personalized Music & Event Recommendations
The more users scrobble, the more data we have to help them discover new bands and gigs, based on what they listen to, what their friends, listen to and what’s emerging in hundreds of different genres, globally.

* A global encyclopedia of music. Each artist has an individual wiki-based page that collects biographical data, discographies, track details, photographs, aggregated listening stats, similar artist data, user-generated tags and other information.

* Social Features
Share new favorite bands and weekly listening history to social networks like Facebook and microblogging sites like Twitter. Active community and forum for music fans to discuss their discoveries.

  • Company Name:
    Last.fm
  • Headquarters:
    5 - 11 Lavington Street London, SE1 0NZ United Kingdom of Great Britain and Northern Ireland
  • Office Locations:
    HQ: London.
  • 51-200 employees
Capabilities
  • Digital Audio
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Companion Banner Ad
      Yes No
    • Sponsored Reading
      Yes No
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Digital Audio, Desktop Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Social Music Platform: Music Recommendation
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment
  • Key Differentiator
    With more than 40 million active taste-makers of the iPod generation, Last.fm has been a well respected music site since it was founded in 2003.
  • Owned / Operated Properties
    Last.fm, audioscrobbler.com, lastfm.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    N/A
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 1209 Global Rank
  • 1404
    United States
  • 46.2M Estimated Visits
Traffic Sources
  • Direct
    63.85%
  • Search
    30.69%
  • Social
    3.39%
  • Referrals
    1.54%
  • Mail
    0.43%
  • Display
    0.10%
Geography Breakdown
  • United States
    13.27%
  • Brazil
    12.84%
  • Russia
    7.72%
  • Poland
    5.99%
  • United Kingdom
    5.67%
Powered by Similar web
Network Data
Email / Social Data
  • 396k
    Facebook fans
  • 192k
    Twitter followers
  • 3k
    Instagram followers
Reviews
Online Marketing Manager
May 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Last.fm, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Russia, Poland, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Last.fm, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Russia, Poland, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Last.fm, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Russia, Poland, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Last.fm advertising reaches 46.2M visitors across desktop and mobile web, in countries such as United States, Russia, Poland, United Kingdom. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Last.fm will allow you to reach consumers in industries or verticals such as Entertainment.

They are headquartered at 5 - 11 Lavington Street London, SE1 0NZ United Kingdom of Great Britain and Northern Ireland, and have 2 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Last.fm inventory partners include: openx.com, loopme.com, kargo.com, indexexchange.com, improvedigital.com, google.com, fyber.com, facebook.com, emxdgt.com, criteo.com, coxmt.com, brightcom.com, bidtellect.com, bidfluence.com, appnexus.com, aerserv.com, advertising.com, adtech.com, 33across.com, contact=adstxt@cbsinteractive.com, yume.com, yahoo.com, vmg.host, videoflare.com, vidazoo.com, trustx.org, triplelift.com, tremorhub.com, teads.tv, taboola.com, spotxchange.com, spotx.tv, sonobi.com, smartadserver.com, sharethrough.com, rubiconproject.com, rhythmone.com.