About

LaxPower.com is a Marketing and Advertising company located in West Chester, Pennsylvania, United States.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    College & High School Lacrosse Schedules, Scores, Ratings & Rankings
  • Key Differentiator
    About Us LaxPower.com was started in 1997 by Larry Feldman, who developed and still maintains the "engine" that generates the computer ratings for college and high school teams. In 1998, Bob Kroshefsky and Dan Larsen joined LaxPower to work on college men's and women's lacrosse, respectively, and they soon took full responsibility for those areas. The next year, to expand the audience, Larry began coverage of high school boys' lacrosse, which was taken over and expanded by George Baldassare in 1999, and later girls' lacrosse, which George Hollenbeck took over in 2002 and further developed. Larry also started the highly regarded LaxPower Forum in 1997. It was expanded from a single forum to one for college and one for high school. Dan eventually converted it to the multiple-forum, user-moderated system in place today, and George B. continues as its long-time chief administrator. The Forum remains the premiere place for online discussions in the world of lacrosse. LaxPower had many features other than the power ratings from beginning, including video clips and lacrosse trivia. Over the years, many more were developed by Dan, among them news coverage, scoreboards and game calendars, recruit databases, forum polls, user-provided in-game updates, listings of HS and college All-Americans, and a variety of analytic reports about the sport. In early 2006, Steve Layne joined LaxPower brought his audio/video coverage from LaxCast.com. He and his team in Philadelphia developed SportsPower to create sites for other sports. The interest in the concept was considerable, and The Active Network (Active Network, LLC as of May 2014) acquired LaxPower/SportsPower in the summer of 2007. LaxPower's current operational staff are shown below. They reside in Connecticut, Delaware, Nevada, New York, Ohio, and Virginia. In addition, volunteers across the country assist with things from providing scores to Forum moderating. William Allen Asst. Director of Women's Lacrosse George Baldassare Director of High School Boys' Lacrosse Chief Forum Administrator Larry Feldman Founder George Hollenbeck Director of High School Girls' Lacrosse Robert Kroshefsky Director of Men's Lacrosse Daniel Larsen Director of Site Operations Director of Women's Lacrosse
Site Traffic
  • 30326978 Global Rank
  • 578
    Norway
  • 271 K Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
  • Display
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 10,539,940
422,309
United States Rank 62,874
1,972
United States Page Views 20.4%
0.3%
Top Countries
Top Search Keywords
  • Lacrosse
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
adtech.com
direct
11034
aolcloud.net
direct
11034
google.com
direct
pub-9380000007636292
f08c47fec0942fa0
google.com
direct
pub-0338313748597913
f08c47fec0942fa0
google.com
reseller
pub-0338313748597913
f08c47fec0942fa0
appnexus.com
direct
8218
brightcom.com
direct
9895
google.com
reseller
pub-5231479214411897
google.com
reseller
pub-4207323757133151
smartadserver.com
reseller
2294
smartadserver.com
reseller
1879
Lax Power advertising reaches 271k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on Lax Power will allow you to reach consumers in industries or verticals such as .

They are headquartered at West Chester, PA, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Lax Power inventory partners include: adtech.com, aolcloud.net, google.com, appnexus.com, brightcom.com, smartadserver.com, synacor.com, imonomy.com, openx.com, 33across.com, amazon.com, rubiconproject.com, criteo.com, indexexchange.com, t.brand-server.com, districtm.io, distroscale.com, advertising.com, spotxchange.com, tremorhub.com, exponential.com, tribalfusion.com, triplelift.com, yldbt.com, pubmatic, anthemx.tv.

Lax Power works with Advertising technology companies such as Integral Ad Science, PointRoll, Accuen, Index Exchange, DoubleVerify, Dstillery, Simpli.fi, Connexity, Mediaplex, Adify, Conversant, Turn, eXelate, DemDex, Evidon, Tapad, Yahoo Publisher Network, Criteo, AdMeld, Exponential, AppNexus, Tribal Fusion, Aggregate Knowledge, BlueKai, Atlas, Zedo, Google Ad Partner Services, Spongecell, Yield Manager, Yahoo Genome, Media Innovation Group, DoubleClick.Net, Google Adsense, X Plus One, Specific Media, The Trade Desk, Neustar AdAdvisor, Openads/OpenX, Rubicon Project, Rocket Fuel, Experian, 247 Media, Real Media Group, Open AdStream, RadiumOne, Centro, Chango, SiteScout, Flashtalking, VINDICO, Adconion, SpotXchange, Videology, Jumptap, AppNexus Segment Pixel, IponWeb BidSwitch, Upfront Digital Media, Yahoo Small Business, Smart Adserver, Adap.TV, AudienceScience, Adition, Brandscreen, Digilant, AdGear, Advertising.com, MyBuys MyAds, Facebook Exchange FBX, eyeReturn, DoubleClick Bid Manager, Google Publisher Tag, Magnetic, BlueKai DMP, AcuityAds, Drawbridge, AdRoll, mediaFORGE, Burst Media, RealVu, Teads, Arrivalist, Right Media, StickyAds TV, OpenDSP, Pubmatic, Jivox, Eye View Digital, Adhigh, MLN Advertising, Yahoo Ad Sync, Choice Stream, ContextWeb, GumGum, Adobe Audience Manager Sync, Media.net, GetIntent, Walmart, Google Remarketing, DeepIntent, AdBlade Embed, Adblade, RUN Ads, Nuviad, Forensiq, DynAdmic, AlephD, ADTECH, Twitter Ads, Beeswax, Adledge, Synacor Reseller, AOL Direct, Tremor Video Direct, SmartAdServer Reseller, Amazon Reseller, Google Direct, OpenX Reseller, Exponential Direct, AppNexus Reseller, Ads.txt, 33 Across Direct, RubiconProject Direct, Brightcom Direct, Criteo Reseller, SpotXChange Direct, OpenX Direct, YieldBot Direct, DistrictM Direct, Google Reseller, RubiconProject Reseller, Triple Lift Direct, AppNexus Direct, AOL Reseller, Google Inteactive Media Ads, Amazon Ad System, Amazon Associates, IndexExchange Reseller, IndexExchange Direct, TripleLift.