LittleThings-Advertising-Reviews-Pricing

Headquartered in New York City, LittleThings is the #1 lifestyle digital destination and first Post Cable Network (PCN) for women.

LittleThings employs a growing team of 110+ media professionals and digital & television experts. This team creates and distributes engaging, meaningful programming to LittleThings’ unparalleled audience that views over 350 million videos a month. The programming on LittleThings’ channel includes 13 different shows totaling 4 hours a day of original content that can be watched on Facebook Live, LittleThings.com, Pluto TV, and numerous other OTT platforms and apps.

  • Company Name:
    LittleThings
  • Headquarters:
    989 Avenue of the Americas 16th FL New York, New York 10018 United States
  • Office Locations:
    989 6th Avenue16th FloorNew York, NY 10018
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Life's about the Little Things.
  • Self / Managed Service:
    Managed Service
  • Industries
    Food & Beverage, Health & Beauty, Healthcare
  • Key Differentiator
    Our 40+ person content team produces over 1,600 pieces of content each month. Each piece of content is run through our proprietary testing algorithm, comprised of over 30,000 data points. ENGAGEMENT Only two thirds of the content created passes testing and is published to our social platforms. Newswhip repeatedly recognizes LittleThings as the publisher with the highest engagement per article. BRAND AWARENESS Sponsored content benefits from this testing methodology, achieving high levels of engagement when it is published to our distributed platforms.
  • Owned / Operated Properties
    LittleThings.com, LittleBudha.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Adam Speiser
Director of Paid Marketing
Andrea Rothchild
Director of Revenue
Matthew Mirman
Director of Traffic Acquisition
Site Traffic
  • 7208 Global Rank
  • 1666
    United States
  • 17M Estimated Visits
Traffic Sources
  • Social
    70.93%
  • Search
    16.02%
  • Direct
    6.03%
  • Mail
    3.54%
  • Referrals
    3.46%
  • Display
    0.04%
Geography Breakdown
  • United States
    70.45%
  • Canada
    5.69%
  • United Kingdom
    5.60%
  • Australia
    2.38%
  • New Zealand
    1.12%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • United Kingdom
  • Canada
  • Australia
  • Philippines
Email / Social Data
  • 7.25M
    Facebook fans
  • 3k
    Twitter followers
  • 31
    Instagram followers
  • 81k
    Pinterest followers
Desktop Display
  • 70M display total monthly uniques
  • 177M display total monthly impressions
Mobile Display
  • 55M mobile total monthly uniques
  • 145M mobile monthly overall impressions
0%
In-App
100%
Mobile Web
55%
iOS
45%
Android
50%
Phone
50%
Tablet
Audience Demographics
27% male
73% female
Age
18
15%
18-24
5%
25-34
15%
35-44
20%
45-54
20%
55-64
15%
65+
5%
Education
No College
50%
College
40%
Grad School
10%
Reviews
Online Marketing Manager
Apr 10, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on LittleThings, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, New Zealand, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on LittleThings, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, New Zealand, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on LittleThings, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, New Zealand, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
CUSTOM CONTENT EXAMPLES
CUSTOM CONTENT EXAMPLES
CUSTOM CONTENT EXAMPLES
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CUSTOM CONTENT EXAMPLES
LittleThings advertising reaches 17M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, New Zealand, Australia, Philippines. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on LittleThings will allow you to reach consumers in industries or verticals such as Healthcare, Food & Beverage, Health & Beauty.

They are headquartered at 989 Avenue of the Americas 16th FL New York, New York 10018 United States, and have 32 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, LittleThings inventory partners include: c.amazon-adsystem.com, facebook.com, google.com, indexexchange.com, kargo.com, nativo.com, appnexus.com.