About

The Los Angeles Times Media Group includes the Los Angeles Times, The Envelope, Times Community News, and Hoy Los Angeles and reaches approximately 5.1 million or 38% of all adults in the Southern California marketplace.

The group also owns and operates California Community News and Tribune Direct's West Coast division. It is part of tronc, Inc., one of the country's leading media companies, with businesses in publishing, the Internet and broadcasting.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    Presentation: Coverflow, Carousel, Light Table, Grid Gallery, Swipe, Pan Scroll, 360 View. Social Media: Sharing on Facebook, Twitter Feed, Foursquare. Games: Puzzle, Wipe, Paint, Gyro/Tilt, Countdown, Drag/Drop. Services: Store Locator, Forms, Call Phone, Get App.
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Industries
    Automotive, Clothing & Fashion, Dating, Entertainment, Government & Politics, Sports, Technology, Travel & Leisure
  • Key Differentiator
    Take the leap. We are here to help. When you have to worry about ad specifications, guidelines, rates, placement, audience, dates, and producing successful results - digital advertising can be overwhelming. Welcome to your all-in-one resource for advertising in Tribune's digital landscape. Tour our site, you will find specs, guidelines, creative samples, as well as tools to help you brush up on the basics of advertising in a digital environment that is constantly evolving.
  • Owned / Operated Properties
    hoylosangeles.com, glendalenewspress.com, burbankleader.com, lacanadaonline.com, pasadenasun.com, hbindependent.com, dailypilot.com, coastlinepilot.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 14806636 Global Rank
  • 3411089
    United States
  • 232 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Powered by
Alexa Traffic Data
Global Rank 859
17
United States Rank 251
2
United States Page Views 81.3%
2.8%
Top Countries
Top Search Keywords
  • Los Angeles
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 100 Downloads
  • 10 SDKs
  • 1.0 Avg. Rating
  • 2 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.latimes.special
  • App Support: http://www.latimes.com/
  • Genre: news_and_magazines
  • Bundle ID: com.latimes.special
  • App Size: 9.94 M
  • Version: 17
  • Release Date: July 23rd, 2015
  • Update Date: July 23rd, 2015

Description:

Immerse yourself in the fascinating world of entertainment with Los Angeles Times Entertainment Special on your tablet. In the Entertainment Capital of the World, showbiz insiders depend on the LA Times for its intimate star profiles, exclusive set visits and in-depth, behind-the-scenes coverage. Now you too can enjoy those same stories, photos and videos specially curated for your tablet.

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Play Maps
Allow your users explore the world with rich maps provided by Google. Identify locations with custom markers, augment the map data with image overlays, embed one or more maps as fragments, and much more.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    11.58%
  • Standard
    88.22%
  • Direct
    0.20%
Ads Seen Recently
67,184
Longest Running Ad
Los Angeles Times Media Group
Device
Desktop
Dimensions
other
Los Angeles Times Media Group
Device
Mobile
Dimensions
320x50
Los Angeles Times Media Group
Device
Desktop
Dimensions
728x90
Los Angeles Times Media Group
Device
Mobile
Dimensions
300x250
Los Angeles Times Media Group
Device
Mobile
Dimensions
other
Los Angeles Times Media Group
Device
Mobile
Dimensions
320x50
Los Angeles Times Media Group
Device
Mobile
Dimensions
other
Los Angeles Times Media Group
Device
Mobile
Dimensions
none
Los Angeles Times Media Group
Device
Desktop
Dimensions
other
Los Angeles Times Media Group
Device
Desktop
Dimensions
other
Los Angeles Times Media Group
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
liveintent.com
direct
1560
subdomain=games.latimes.com
my6sense.com
reseller
9732
rubiconproject.com
reseller
156042
0bfd66d529a55807
appnexus.com
reseller
7666
f5ab79cb980f11d1
revcontent.com
direct
117521
revcontent.com
direct
115828
teads.tv
direct
17697
15a9c44f6d26cbe1
yieldmo.com
direct
2160875990451652030
appnexus.com
reseller
8035
f5ab79cb980f11d1
nativo.com
direct
5438
59521ca7cc5e9fee
Los Angeles Times Media Group advertising reaches 43.7M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Mexico, Australia. Pricing models they offer are CPM on channels such as Display, Email, Mobile, MobileVideo, Native, Social, Video Advertising on Los Angeles Times Media Group will allow you to reach consumers in industries or verticals such as Entertainment, Clothing & Fashion, Sports, Technology, Travel & Leisure, Automotive, Dating, Government & Politics.

They are headquartered at Los Angeles, CA, United States, and have 74 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Los Angeles Times Media Group inventory partners include: liveintent.com, subdomain=games.latimes.com, my6sense.com, rubiconproject.com, appnexus.com, revcontent.com, teads.tv, yieldmo.com, nativo.com, lijit.com, sovrn.com, openx.com, aps.amazon.com, google.com.

Los Angeles Times Media Group works with Advertising technology companies such as adInterax, Adobe Auditude, Neustar AdAdvisor, Audiotude, Upfront Digital Media, PointRoll, Rubicon Project, Collective Media, AppNexus, Evidon, Adap.TV, LiveRail, Google Adsense, Atlas, DoubleVerify, CheckM8, DoubleClick.Net, TrafficMarketplace, Tacoda, AudienceScience, MyBuys, Mediaplex, RadiumOne, Adblade, Rocket Fuel, Connexity, Simpli.fi, SiteScout, 161Media, The Trade Desk, Openads/OpenX, Brandscreen, X Plus One, Google Publisher Tag, Aggregate Knowledge, Videology, Taboola, Viafoura, Teads, Twitter Ads, Sourcepoint, BounceX, Adelphic, Google Remarketing, Facebook Custom Audiences, Jivox, SNT Media, Polar, Yieldmo, Nativo, Movable Ink, Index Exchange, Header Tag by Index Exchange, Open AdStream, Amazon Direct, Smaato Direct, Google Direct, LiveIntent Direct, Ads.txt, Yieldmo Direct, Criteo Direct, RubiconProject Direct, SpotXChange Direct, OpenX Direct, Triple Lift Direct, Tremor Video Direct, Taboola Direct, Teads Direct, SpotXChange Reseller, AppNexus Direct, OpenX Reseller, AppNexus Reseller, LKQD Reseller, Sovrn Reseller, Tremor Video Reseller, RubiconProject Reseller, AOL Reseller, Lijit Reseller, Drawbridge, TripleLift, BrightRoll, Criteo, Criteo Publisher Marketplace, Google Adsense Asynchronous, Advertising.com, Turn, IponWeb BidSwitch, GumGum, Yahoo Ad Sync, Amazon Ad System, Amazon Associates, Dstillery, Media.net, eXelate, BlueKai, BlueKai DMP, Google Reseller, Intimate Merger, StickyAds TV, Eyeota, Adobe Audience Manager Sync, Adbrain, Yahoo Small Business, Crosswise, Pubmatic, Falk Realtime, Resonate Insights, SpotXchange, Tail Target, Tapad, Improve Digital, DemDex, Media Innovation Group, IndexExchange Reseller, IndexExchange Direct, LKQD Direct, Beeswax, Yield Manager, Magnetic, JustPremium, PubMatic Reseller, Google Inteactive Media Ads, Amazon Reseller, Exponential Direct, Sovrn Direct, Adition, Integral Ad Science, MLN Advertising, Eye View Digital, MyBuys MyAds, RhythmOne Direct, Bidtellect, Sharethrough, ORC International Reseller, DistrictM Reseller, SpringServe Direct, SkimLinks, ContextWeb, Burst Media, AdGear, Tribal Fusion, GetIntent, Adhigh, eyeReturn, RUN Ads, Appier, Sonobi, DistrictM, RhythmOne, Adify, Admixer, AppNexus Segment Pixel, DynAdmic, VINDICO, DoubleClick Bid Manager, Specific Media, RTK, Google AdSense Integrator, Beachfront Direct, Kargo Direct, ResponsiveAds, Research Now, Ad Tech Japan AOL, eBay Partner Network, Sociomantic, RTK Direct, Zedo, Blis, Walmart, Innovid, Nativo Direct, Infectious Media, Lijit Direct, Revcontent Direct, my6sense Reseller, Criteo Reseller, AOL Direct, 33 Across Reseller, ContextWeb Reseller, Telaria Reseller, Facebook Reseller, RhythmOne Reseller, So-net Media, Connatix Direct, FreeWheel Reseller, Synacor Reseller, Prebid, Amazon Transparent Ad Marketplace, Yahoo Direct, Snap Pixel, LinkedIn Ads, AdTheorent, Roku, Outbrain Pixel, Outbrain, ExactTarget, GumGum Direct, Microsoft Advertising, comScore Activation, Commission Junction, World Now, AdSonar, Quigo, Sitebrand, FLoC, App-Ads.txt, PubMatic Direct, Permutive, The MediaGrid Direct, Converstand Media Reseller, Improve Digital Reseller, LoopMe Reseller, Media.net Reseller, SmartAdServer Reseller, Triple Lift Reseller, Conversant, LiveIntent.