MADGIC is a mobile advertising revenue optimization platform that doubles advertising revenue for mobile website publishers and mobile application developers.

In 2009, a few mobile monetization pioneers fixed the issues that all mobile publishers were facing and built the mobile advertising platform of their dreams: fast, scalable, aggregating multiple ads sources and always displaying the most profitable ads. We launched it as Madgic in September 2011 and we are now delivering over 50Bn monthly mobile ad impressions in 200 countries.

  • Company Name:
    MADGIC
  • CEO Name:
    Olivier Chouraki
  • Headquarters:
    25 rue de Caumartin, 75009 Paris, France
  • Office Locations:
    Paris
  • 2-10 employees
Capabilities
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Mobile Display, Mobile Video
  • CPC, CPM, Revshare / ROAS
  • Ad Network, Ad Technology Provider, Demand Side Platform, Mobile App Publisher, Web Publisher
  • Minimum Spend:
    $501-$1000
  • Headline:
    Predictive Programmatic Mobile Advertising
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, Dating, eCommerce, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    Monetizing mobile traffic is a challenge. The mobile advertising market is young, global, fast-growing, innovative… and very fragmented. In order to make the most out of their mobile audience, mobile application developers and mobile website publishers need to work with multiple demand partners. RTB ad exchanges are usually connected with over 100 demand partners. MADGIC’s predictive programmatic technology provides higher revenue to supply partners than regular RTB and strongly reduces demand partners’ server costs. How? BEFORE sending an ad request to a demand partner, MADGIC is able to predict IF this partner has demand for this impression, at what price, how long it will take to reply, the click-through rate and the conversion rate. This allows MADGIC to display the most profitable ads and to provide much higher fill rates and win rates to its demand partners than direct publishers.
  • Owned / Operated Properties
    madgic.com
  • Programmatic Integrations & Publisher / Inventory Partners
    Over 50
  • Targeting

    country, carrier, iOS/Android, banner/interstitial/video, ad size, deviceID, appID/domain, lat/lon, gender, age, etc.

  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    Custom traffic quality / fraud detection and ads review / ads quality tools
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Over 50
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 16043421 Global Rank
  • 332668
    Iran
  • 353 Estimated Visits
Traffic Sources
  • Direct
    50.04%
  • Search
    31.61%
  • Referrals
    18.36%
  • Mail
    0.00%
  • Social
    0.00%
  • Display
    0.00%
Geography Breakdown
  • Iran
    36.72%
  • Italy
    20.83%
  • Israel
    19.58%
  • Ukraine
    18.11%
  • Russia
    4.77%
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Network Data
Country Breakdown
  • France
Reviews
0 out of 5 stars
Online Marketing Manager
Apr 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on MADGIC, they have a Rate Card Cost and Pricing Models of CPC, CPM, Revshare/ROAS with ad inventory in countries such as Iran, Italy, Israel, Ukraine, Russia, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Demand Side Platform, Mobile App Publisher, Web Publisher.
Online Marketing Manager
Apr 25, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on MADGIC, they have a Rate Card Cost and Pricing Models of CPC, CPM, Revshare/ROAS with ad inventory in countries such as Iran, Italy, Israel, Ukraine, Russia, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Demand Side Platform, Mobile App Publisher, Web Publisher.
Online Marketing Manager
Apr 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on MADGIC, they have a Rate Card Cost and Pricing Models of CPC, CPM, Revshare/ROAS with ad inventory in countries such as Iran, Italy, Israel, Ukraine, Russia, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Demand Side Platform, Mobile App Publisher, Web Publisher.
Files
Creatives
MADGIC advertising reaches 353 visitors across desktop and mobile web, in countries such as Iran, Italy, Israel, Ukraine, Russia, France. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on MADGIC will allow you to reach consumers in industries or verticals such as Health & Beauty, Education, Government & Politics, Clothing & Fashion, Gaming, Food & Beverage, Consumer Packaged Goods, eCommerce, Automotive, Dating, Non-Profit, Technology, Financial Services, Travel & Leisure, Retail, Entertainment, Telecommunications, Sports, Healthcare, Energy and Utilities; you can target them with parameters such as: country, carrier, iOS/Android, banner/interstitial/video, ad size, deviceID, appID/domain, lat/lon, gender, age, etc..

They are headquartered at 25 rue de Caumartin, 75009 Paris, France, and have 5 advertising & marketing contacts listed on Thalamus.