Madison-Logic-Advertising-Reviews-Pricing

Madison Logic is the premier provider of intent data solutions for 1,000+ of the world’s leading B2B marketers and publishers. The company’s Content Consumption Monitoring technology provides intelligent lead cultivation and monetization that ensures B2B brands are able to maximize the value of the leads they cultivate from acquisition to loyal customers. Madison Logic’s technology also empowers premium publishers to more efficiently monetize their businesses. With solutions driven by intent data, business buyers receive messages relevant to every stage of their journey to purchase.

Today, more than 600 of the top B2B marketers depend on Madison Logic to maximize the reach, efficiency, effectiveness, engagement and insights delivered by their campaigns. The company maintains long-term partnerships with a highly refined base of 450 premium B2B publishers, who rely on Madison Logic to help them drive audience growth and greater revenue.

  • Company Name:
    Madison Logic
  • Headquarters:
    257 Park Avenue South 5th Floor New York, NY 10010 United States of America
  • Office Locations:
    HQ: New York. Also: San Francisco, London.
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    Platform Supported:
    • Android
    • Mobile Web
    • iOS
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    N/A
  • Search
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Desktop Display, Email, Mobile Display, Search, Social, Desktop Video, Mobile Video
  • CPL, CPM, Flat Rate
  • Ad Network, Ad Technology Provider, Demand Side Platform, Retargeting
  • Headline:
    Ad Network: B2B Lead Gen, Branding & Awareness
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Consumer Packaged Goods, Education, Energy and Utilities, Financial Services, Food & Beverage, Government & Politics, Healthcare, Retail, Technology, Telecommunications, eCommerce
  • Key Differentiator
    Madison Logic is the largest provider of full funnel marketing solutions for 1,000+ of the world’s leading B2B brands. Our intent data fuels our ability to get the right message to the right person at the right time. MadisonMap Madison Logic Awareness campaigns are served across the best B2B private network in the world for brand advertisers to reach and engage their audience. Through high-impact native solutions delivered across devices, our advertisers have the best opportunity to deliver their message in a trusted environment for the best results. Leveraging our demographic, firmographic and Intent Data across this suite of publishers allows us to hone in on the business decision makers in an efficient and effective way. The company’s Demand Generation technology provides intelligent lead cultivation, nurturing and monetization that ensures B2B brands are able to maximize the value of the prospects they generate from the point of acquisition into loyal customers. Madison Logic’s LeadFocus™ Technology empowers Publishers to more efficiently monetize their businesses with Intent Data, generating revenue by the monetization of their database through lead generation and display campaigns.
  • Owned / Operated Properties
    MadisonLogic.com
  • Targeting

    Influencer, Retargeting, Look-a-likes, Behavioral. Verticals: Business & Finance, Construction, Energy, Government, Healthcare, Human Resources, Manufacturing, Marketing, Retail & E-Commerce, Information Technology

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    N/A
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Jesse Dugger
Madrid Area, Spain
Project Manager
Kim Halegua
Madrid Area, Spain
Account Manager
Melissa Sheridan
Madrid Area, Spain
Account Coordinator
Site Traffic
  • 3324813 Global Rank
  • 997739
    United States
  • 9.73k Estimated Visits
Traffic Sources
  • Direct
    65.77%
  • Search
    12.05%
  • Referrals
    11.72%
  • Mail
    5.99%
  • Social
    4.17%
  • Display
    0.29%
Geography Breakdown
  • United States
    64.73%
  • India
    6.69%
  • Brazil
    3.74%
  • Singapore
    2.98%
  • Canada
    2.91%
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Network Data
Country Breakdown
  • United Kingdom
  • United States
Desktop Display
  • 120M display total monthly uniques
  • 1B display total monthly impressions
Reviews
Online Marketing Manager
Feb 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Madison Logic, they have a Rate Card Cost and Pricing Models of CPL, CPM, flat_rate with ad inventory in countries such as United States, India, Singapore, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Demand Side Platform, Retargeting.
Online Marketing Manager
Feb 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Madison Logic, they have a Rate Card Cost and Pricing Models of CPL, CPM, flat_rate with ad inventory in countries such as United States, India, Singapore, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Demand Side Platform, Retargeting.
Online Marketing Manager
Feb 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Madison Logic, they have a Rate Card Cost and Pricing Models of CPL, CPM, flat_rate with ad inventory in countries such as United States, India, Singapore, Canada, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Demand Side Platform, Retargeting.
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