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McClatchy Interactive
News Publisher
CPM
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About

McClatchy Interactive serves as the interactive hub for The McClatchy Company, the third-largest newspaper company in the United States. Working hand-in-hand with McClatchy newspapers, it is our mission to help establish them as the leading online source of local news within their respective markets.

McClatchy Interactive provides an array of products and services to 30 McClatchy-owned newspapers in 29 markets across five time zones - all generating more than 38 million unique visitors per month

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Mobile Video, Native, Desktop Video, Social
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    News Publisher
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Financial Services, Government & Politics, Health & Beauty, Sports
  • Key Differentiator
    Fiercely independent. Relentlessly innovative. We’ve always blazed our own trail, finding new ways to extend our reach and deepen our ties to the communities we call home.
  • Owned / Operated Properties
    mcclatchydc.com., (alaska), adn.com., (california), fresnobee.com, modbee.com, sacbee.com, mercedsun-star.com, (florida), bradenton.com, miamiherald.com, elnuevoherald.com., (georgia), ledger-enquirer.com, macon.com., (idaho), idahostatesman.com., (illinois), bnd.com., (kansas), kansas.com., (kentucky), kentucky.com., (mississippi), sunherald.com., (missouri), kansascity.com., (north, carolina), charlotteobserver.com, newsobserver.com., (pennsylvania), centredaily.com., (south, beaufortgazette.com, heraldonline.com, islandpacket.com, thesunnews.com., (texas), star-telegram.com., (washington), bellinghamherald.com, theolympian.com, thenewstribune.com, tri-cityherald.com, charlotte.com, modestobee.com, sanluisobispo.com., thestate.com
  • Targeting

    Geographic, Demographic, Behavioral. Yahoo! Behavioral Categories: Automotive, Consumer Packaged Goods, Entertainment, Finance, Lifestages, Pharma/Healthcare, Retail, Small Business and B2B, Sports, Technology, Telecommunications, Travel.

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 28248868 Global Rank
  • 7325246
    United States
  • 111 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
  • Referrals
    0.00%
  • Paid Referrals
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 113,709
1,389
Links In Count 312
United States Rank 25,640
8,268
United States Page Views 71.0%
4.0%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Greater Tulsa
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 100 Downloads
  • 7 SDKs
  • 5.0 Avg. Rating
  • 1 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.mcclatchy.droid.todonow
  • App Support: http://www.mcclatchy.com
  • Genre: entertainment
  • Bundle ID: com.mcclatchy.droid.todonow
  • App Size: 2.79 M
  • Version: 5000701
  • Release Date: June 26th, 2013
  • Update Date: February 16th, 2015

Description:

The Ledger-Enquirer To Do entertainment app features Columbus, Phenix City, Fort Benning and Chattahoochee Valley family fun, restaurants, nightlife options, concerts, plays, musicals, movies, party pictures, recreation and outdoor events.

Adobe
Adobe Inc. is an American multinational computer software company
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Protobuf
Protocol Buffers is a method of serializing structured data. It is useful in developing programs to communicate with each other over a network or for storing data.
Urban Airship
We’ve built the smartest, most aware, precise, easy-to-use, scalable, secure and powerful push messaging platform on the planet. Our Push messaging platform leverages all that is unique about mobile as a channel, and that lights the spark to create meaningful and valuable mobile experiences. We help put your app in front of your users at the right time, and in the right place to drive usage and brand engagement.
Verve
Verve is a mobile advertisement and monetization platform for both publishers and advertisers. Verve provides a self-contained SDK for third-party developers to use with their Android apps in order to access Verve's Ad inventory.
YuMe
YuMe’s platform and services simplify the complexity of this fragmentation using embedded software and data sciences. We embed software (our audience-aware YuMe SDK) in applications, video players, and consumer electronics allowing a once video ad creative to run seamlessly across all screens while also collecting data about the audience and context where the ad ran. That data powers our placement quality index (PQI) that finds the best placement to drive attention and campaign performance.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    23.16%
  • Standard
    75.21%
  • Direct
    1.63%
Ads Seen Recently
9,034
Latest Advertisers
Advertiser Ranking
Longest Running Ad
McClatchy Interactive
Device
Desktop
Dimensions
other
Dates Active
Aug 08, 2018 to Aug 06, 2020
McClatchy Interactive
Device
Mobile
Dimensions
300x250
Dates Active
Mar 01, 2021 to May 01, 2021
McClatchy Interactive
Device
Mobile
Dimensions
300x250
Dates Active
Apr 08, 2021 to May 01, 2021
McClatchy Interactive
Device
Mobile
Dimensions
300x250
Dates Active
May 21, 2021 to May 30, 2021
McClatchy Interactive
Device
Desktop
Dimensions
300x250
Dates Active
Mar 01, 2021 to Apr 30, 2021
McClatchy Interactive
Device
Mobile
Dimensions
300x250
Dates Active
Mar 24, 2021 to Apr 02, 2021
McClatchy Interactive
Device
Mobile
Dimensions
none
Dates Active
Apr 24, 2020 to Jun 02, 2021
McClatchy Interactive
Device
Desktop
Dimensions
other
Dates Active
Jan 11, 2021 to Mar 24, 2021
McClatchy Interactive
Device
Desktop
Dimensions
other
Dates Active
Oct 29, 2020 to Apr 24, 2021
McClatchy Interactive
Device
Mobile
Dimensions
other
Dates Active
Jan 05, 2021 to Apr 27, 2021
McClatchy Interactive
Device
Desktop
Dimensions
other
Dates Active
Jan 11, 2021 to Mar 22, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
indexexchange.com
direct
185522
indexexchange.com
direct
184883
openx.com
direct
538963735
6a698e2ec38604c6
openx.com
direct
537143877
6a698e2ec38604c6
openx.com
direct
537143876
6a698e2ec38604c6
connatix.com
direct
101115
tremorhub.com
reseller
cd009
1a4e959a1b50034a
advertising.com
reseller
3679
advertising.com
reseller
14564
spotxchange.com
reseller
136839
7842df1d2fe2db34
spotx.tv
reseller
136839
7842df1d2fe2db34
McClatchy Interactive advertising reaches 15.8M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, Mexico, Venezuela. Pricing models they offer are CPM on channels such as Display, Email, Mobile, MobileVideo, Native, Video, Social Advertising on McClatchy Interactive will allow you to reach consumers in industries or verticals such as Entertainment, Education, Financial Services, Government & Politics, Health & Beauty, Sports; you can target them with parameters such as: Geographic, Demographic, Behavioral. Yahoo! Behavioral Categories: Automotive, Consumer Packaged Goods, Entertainment, Finance, Lifestages, Pharma/Healthcare, Retail, Small Business and B2B, Sports, Technology, Telecommunications, Travel..

They are headquartered at Columbia, SC, United States, and have 8 advertising & marketing contacts listed on Kochava. According to their Ads.txt, McClatchy Interactive inventory partners include: indexexchange.com, openx.com, connatix.com, tremorhub.com, advertising.com, spotxchange.com, spotx.tv, google.com, teads.tv, conversantmedia.com, rubiconproject.com, districtm.io, appnexus.com, sovrn.com, lijit.com, pubmatic.com, contextweb.com, coxmt.com, subdomain=games.miamiherald.com, subdomain=games.charlotteobserver.com, subdomain=games.newsobserver.com, subdomain=games.kansas.com, subdomain=games.star-telegram.com, subdomain=games.thestate.com, subdomain=games.myrtlebeachonline.com, subdomain=games.idahostatesman.com, subdomain=games.thenewstribune.com, subdomain=games.centredaily.com, subdomain=games.bellinghamherald.com, subdomain=games.fresnobee.com, subdomain=games.kentucky.com, subdomain=games.islandpacket.com, subdomain=games.modbee.com, subdomain=games.macon.com, subdomain=games.bnd.com, subdomain=games.theolympian.com, subdomain=games.mercedsunstar.com, subdomain=games.sunherald.com, subdomain=games.tri-cityherald.com, subdomain=games.sanluisobispo.com, subdomain=games.bradenton.com, subdomain=games.heraldonline.com, subdomain=games.ledger-enquirer.com, subdomain=games.sacbee.com, subdomain=games.kansascity.com, subdomain=games.heraldsun.com, exponential.com, aps.amazon.com, adtech.com, t.brand-server.com, smaato.com, kqd.net, ndexexchange.com, lkqd.net, undertone.com, supply.colossusssp.com, rtk.io, nativo.com, springserve.com, freewheel.tv, vindicosuite.com, vhbx.co, sonobi.com, yieldlab.net, gumgum.com, nativeads.com, rhythmone.com, ad-generation.jp, yahoo.com, aol.com, media.net, beachfront.com, behave.com, telaria.com, liveintent.com, aolcloud.net, tribalfusion.com, smartadserver.com, subdomain=juegos.elnuevoherald.com, smartclip.net, 33across.com, revcontent.com, my6sense.com, criteo.com, triplelift.com, nobid.io, emxdgt.com, advangelists.com, targetspot.com, tritondigital.com, adswizz.com, yieldmo.com, distroscale.com, mgid.com, improvedigital.com, adform.com, amazon-adsystem.com, criteo.net, sharethrough.com, spoutable.com, valueclickmedia.com, video.unrulymedia.com, yieldlift.com, saambaa.com, synacor.com, insticator.com, e-planning.net, valo.ai, aniview.com, cosmoshq.com, engagebdr.com, bidtellect.com, rtbhouse.com, groundtruth.com, loopme.com, ucfunnel.com, aralego.com, ssp.ynxs.io, cedato.com, adyoulike.com, smartyads.com, taboola.com, admanmedia.com.

McClatchy Interactive works with Advertising technology companies such as Google AdSense Custom Search Ads, Google Adsense, ExactTarget.
Powered by Kochava
Alternatives & Competitors
Recently Searched Pages
Recent McClatchy Interactive Tweets
Recent McClatchy Interactive Tweets
McClatchy Interactive Categories
Last Updated 4/21/24
McClatchy Interactive advertising reaches 15.8M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, Mexico, Venezuela. Pricing models they offer are CPM on channels such as Display, Email, Mobile, MobileVideo, Native, Video, Social Advertising on McClatchy Interactive will allow you to reach consumers in industries or verticals such as Entertainment, Education, Financial Services, Government & Politics, Health & Beauty, Sports; you can target them with parameters such as: Geographic, Demographic, Behavioral. Yahoo! Behavioral Categories: Automotive, Consumer Packaged Goods, Entertainment, Finance, Lifestages, Pharma/Healthcare, Retail, Small Business and B2B, Sports, Technology, Telecommunications, Travel..

They are headquartered at Columbia, SC, United States, and have 8 advertising & marketing contacts listed on Kochava. According to their Ads.txt, McClatchy Interactive inventory partners include: indexexchange.com, openx.com, connatix.com, tremorhub.com, advertising.com, spotxchange.com, spotx.tv, google.com, teads.tv, conversantmedia.com, rubiconproject.com, districtm.io, appnexus.com, sovrn.com, lijit.com, pubmatic.com, contextweb.com, coxmt.com, subdomain=games.miamiherald.com, subdomain=games.charlotteobserver.com, subdomain=games.newsobserver.com, subdomain=games.kansas.com, subdomain=games.star-telegram.com, subdomain=games.thestate.com, subdomain=games.myrtlebeachonline.com, subdomain=games.idahostatesman.com, subdomain=games.thenewstribune.com, subdomain=games.centredaily.com, subdomain=games.bellinghamherald.com, subdomain=games.fresnobee.com, subdomain=games.kentucky.com, subdomain=games.islandpacket.com, subdomain=games.modbee.com, subdomain=games.macon.com, subdomain=games.bnd.com, subdomain=games.theolympian.com, subdomain=games.mercedsunstar.com, subdomain=games.sunherald.com, subdomain=games.tri-cityherald.com, subdomain=games.sanluisobispo.com, subdomain=games.bradenton.com, subdomain=games.heraldonline.com, subdomain=games.ledger-enquirer.com, subdomain=games.sacbee.com, subdomain=games.kansascity.com, subdomain=games.heraldsun.com, exponential.com, aps.amazon.com, adtech.com, t.brand-server.com, smaato.com, kqd.net, ndexexchange.com, lkqd.net, undertone.com, supply.colossusssp.com, rtk.io, nativo.com, springserve.com, freewheel.tv, vindicosuite.com, vhbx.co, sonobi.com, yieldlab.net, gumgum.com, nativeads.com, rhythmone.com, ad-generation.jp, yahoo.com, aol.com, media.net, beachfront.com, behave.com, telaria.com, liveintent.com, aolcloud.net, tribalfusion.com, smartadserver.com, subdomain=juegos.elnuevoherald.com, smartclip.net, 33across.com, revcontent.com, my6sense.com, criteo.com, triplelift.com, nobid.io, emxdgt.com, advangelists.com, targetspot.com, tritondigital.com, adswizz.com, yieldmo.com, distroscale.com, mgid.com, improvedigital.com, adform.com, amazon-adsystem.com, criteo.net, sharethrough.com, spoutable.com, valueclickmedia.com, video.unrulymedia.com, yieldlift.com, saambaa.com, synacor.com, insticator.com, e-planning.net, valo.ai, aniview.com, cosmoshq.com, engagebdr.com, bidtellect.com, rtbhouse.com, groundtruth.com, loopme.com, ucfunnel.com, aralego.com, ssp.ynxs.io, cedato.com, adyoulike.com, smartyads.com, taboola.com, admanmedia.com.

McClatchy Interactive works with Advertising technology companies such as Google AdSense Custom Search Ads, Google Adsense, ExactTarget.