Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Fly Fishing | How To Flyfish
  • Key Differentiator
    MidCurrent Is the Leader in Fly Fishing Advertising MidCurrent reaches more fly fishers than any other Web site or magazine—in the past twelve months, more than 1.5 million visitors. MidCurrent will have more than 7 million page views in 2014 8,000 to 18,000 fly fishers read our daily fly fishing news Highly affordable Totally trackable – secure access to your campaign data Perfect for brand marketing and new product awareness
Site Traffic
  • 479501 Global Rank
  • 96577
    United States
  • 129 K Estimated Visits
Traffic Sources
  • Search
    64.45%
  • Direct
    32.94%
  • Referrals
    1.47%
  • Social
    1.15%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 272,737
49,261
United States Rank 137,933
4,212
United States Page Views 27.0%
73.0%
Top Countries
Top Search Keywords
  • Fly Fishing
Ad Intelligence
  • Native
    0%
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
MidCurrent
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
pubmatic.com
reseller
158430
5d62403b186f2ace
pubmatic.com
reseller
156138
5d62403b186f2ace
openx.com
reseller
537125356
6a698e2ec38604c6
indexexchange.com
reseller
184110
50b1c356f2c5c8fc
emxdgt.com
reseller
273
1e1d41537f7cad7f
appnexus.com
reseller
1356
f5ab79cb980f11d1
appnexus.com
reseller
1868
openx.com
reseller
540236670
contextweb.com
reseller
561707
89ff185a4c4e857c
rubiconproject.com
reseller
18222
0bfd66d529a55807
pubmatic.com
reseller
156084
5d62403b186f2ace
MidCurrent advertising reaches 129k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Ireland, Argentina. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on MidCurrent will allow you to reach consumers in industries or verticals such as .

They are headquartered at Fort Collins, CO, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, MidCurrent inventory partners include: pubmatic.com, openx.com, indexexchange.com, emxdgt.com, appnexus.com, contextweb.com, rubiconproject.com, yahoo.com, advertising.com, adtech.com, adyoulike.com, pubnative.net, smaato.com, rhythmone.com, xad.com, loopme.com, districtm.io, smartadserver.com, admanmedia.com, lkqd.net, freewheel.tv, google.com, spotx.tv, spotxchange.com, telaria.com, tremorhub.com, connatix.com, mantisadnetwork.com, adingo.jp, yieldmo.com, teads.tv, 33across.com, undertone.com, triplelift.com, sovrn.com, video.unrulymedia.com, 1rx.io, freestar.io, synacor.com, springserve.com, themediagrid.com, lijit.com, sekindo.com, kargo.com, media.net, conversantmedia.com, sonobi.com, altitude-arena.com, smartyads.com, improvedigital.com, audience.media, yieldnexus.com, advangelists.com, outbrain.com, coxmt.com, gumgum.com, adform.com, sharethrough.com, aps.amazon.com.

MidCurrent works with Advertising technology companies such as AvantLink, DoubleClick.Net, Google Adsense, AdSpeed, Open AdStream, AppNexus, AppNexus Segment Pixel, Yahoo Small Business, Evidon, Atlas, Chango, Turn, Resonate Insights, Dstillery, Openads/OpenX, Mediaplex, Rocket Fuel, Conversant, Commission Junction, The Trade Desk, BlueKai, Advertising.com, Google AdSense Custom Search Ads, Ezakus, BlueKai DMP, PointRoll, Facebook Custom Audiences, DoubleClick Bid Manager, Amazon Associates, Eyeota, Simpli.fi, Google Adsense Asynchronous, Aggregate Knowledge, Tapad, RUN Ads, X Plus One, Twitter Ads, Adblade, AdBlade Embed, BannerFlow, Media Innovation Group, Index Exchange, Ads.txt, Google Reseller, AppNexus Reseller, IndexExchange Reseller, OpenX Reseller, OpenX Direct, RhythmOne Reseller, RhythmOne Direct, DistrictM Direct, RubiconProject Reseller, Sovrn Direct, Lijit Direct, GumGum Reseller, PubMatic Reseller, ContextWeb Reseller, Converstand Media Direct, C1X Reseller, Comet Cox Media Reseller, DistrictM Reseller, YieldBot Reseller, ShareThrough Direct, SpotXChange Reseller, ORC International Reseller, SmartAdServer Reseller, Improve Digital Reseller, Adform Reseller, FreeWheel Reseller, Outbrain Direct, Outbrain Reseller, Tremor Video Reseller, AOL Reseller, Fyber Reseller, LKQD Reseller, SpringServe Reseller, IndexExchange Direct, AppNexus Direct, Comet Cox Media Direct, Sovrn Reseller, Lijit Reseller, Converstand Media Reseller, 33 Across Reseller, ShareThrough Reseller, Sonobi Reseller, Beachfront Direct, GumGum Direct, Criteo Direct, Smaato Reseller, SpringServe Direct, Synacor Reseller, Triple Lift Direct, 33 Across Direct, Google Direct, Google Publisher Tag, Google AdSense Integrator, Teads Direct, GetIntent, Adhigh, Burst Media, IponWeb BidSwitch, Sonobi, Media.net, ContextWeb, Criteo, Pubmatic, TripleLift, GumGum, Rubicon Project, DoubleVerify, Bidtellect, Yahoo Ad Sync, Magnetic, Amazon Ad System, Beeswax, Teads, StickyAds TV, DynAdmic, Link Share, DemDex, Drawbridge, Tribal Fusion, EMX, SpotXchange, Improve Digital, Nativo, Yieldmo, Adobe Audience Manager Sync, AdRoll, Eye View Digital, Taboola, eyeReturn, AdGear, AdTheorent, RadiumOne, Integral Ad Science, Sociomantic, Adform, Sojern, MicroAd, Flashtalking, Ad Tech Japan AOL, AdMatrix, Amazon Direct, Lockerdome Reseller, Media.net Direct, Undertone Direct, E-Planning Direct, Jivox, StackAdapt, SiteScout, Videology, Geniee, Connectad Direct, SmartyAds Reseller, Appier, Admixer, Admedo, Blis, Admixer Direct, RubiconProject Direct, FreeWheel Direct, Beachfront Reseller, Somoaudience Direct, Mobile Ad Trading Direct, AOL Direct, SpotXChange Direct, Tremor Video Direct, Proclivity, ClickCertain, Avocet, Adition, BidTheatre, Widespace, MBR Targeting, Adelphic, Yieldmo Direct, BidSwitch, PLAYGROUND XYZ, MaxPoint Interactive, bRealtime, So-net Media, Synacor Direct, Mobile Ad Trading Reseller, Somoaudience Reseller, ucfunnel Reseller, Brightcom Reseller, Undertone Reseller, fluct Direct, Connatix Direct, JustPremium, ZypMedia, Yieldlab, Loopme, Aniview Reseller, Caraytech e-planning, ORC International Direct, SmartAdServer Direct, Advangelists, Telaria Reseller, Brightcom Direct, Kargo Direct, Cinarra, Freebit Admind, Technorati Media, LoopMe Reseller, AdYouLike Reseller, Arrivalist, Emerse, Infectious Media, AdTech Studio, Triple Lift Reseller, Freestar, AcuityAds, Sharethrough, AdKernel, Retargetly, GoovinAds, Yahoo Reseller, Yahoo Direct, Primis Direct, OnAudience, Tail Target, TailTarget, eXelate, Sekindo Direct, Between Digital, FreakOut, Innity, AdMan Reseller, Telaria Direct, Smartclip Reseller, Yieldmo Reseller, Chocolate Direct, The MediaGrid Reseller, PubMatic Direct, The MediaGrid Direct, Genesis Media Reseller, Ad Lightning, Prebid, LinkedIn Ads, ContextWeb Direct, comScore Activation, Neustar AdAdvisor, RevJet, Improve Digital Direct, Adbutler, Admiral VRM.