About

Miss O & Friends is a safe- socialization brand for tween and young teen girls, which aims to help young girls build self-esteem. The tween years are a crucial age for girls because a lot of what happens during this time sets the stage for the rest of a girls’ life. Girls go through A LOT during these years; boys start come into the picture, their bodies are changing, cliques begin to form, bullying increases, school becomes more serious, and girls struggle with self-esteem and the pressure to fit in. With Miss O & Friends, we want to create a safe environment where girls can just be themselves.

By providing 100% COPPA compliant, CARU approved safe socialization, the Miss O users have built a community of girls who offer advice and support to one another while also having fun and talking about everything in the “girl world. To help build self-esteem, we create programs that allow girls to express themselves in a variety of different outlets. Whether it's getting their own original stories published and sold, entering into a fashion design contest, or contributing content as a Miss O intern, we get girls involved as much as possible.

The site also includes games, quizzes, blogging, advice, celebrity scoop, music and contests. The content on Miss O & Friends is user generated, which creates an authentic and genuine space "by girls, for girls."

The Miss O & Friends characters are real...conceived of, evolved with, and managed by young girls, to provide a positive "voice of authenticity" and build a sense of confidence for young girls growing up.

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Linear TV, Desktop Display, Email, Mobile Display, Social, Desktop Video
  • % of Media Spend, CPM, Revshare / ROAS, Flat Rate
  • Web Publisher
  • Headline:
    By Girls, For Girls. Created & curated by girls who've outgrown Barbie, not ready for Beyonce - all to help build self esteem
  • Self / Managed Service:
    Managed Service & Self-Service
  • Industries
    Clothing & Fashion, Consumer Packaged Goods, Education, Entertainment, Financial Services, Food & Beverage, Gaming, Health & Beauty, Healthcare, Mobile App Installs, Non-Profit, Retail, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    AUTHENTIC, CUSTOMIZED, IMMERSIVE ON-LINE ADVERTISING & SPONSORSHIPS. COPPA compliant, CARU Certified. MISS O & FRIENDS, created and curated BY GIRLS FOR GIRLS® Tween Socializing with Parental Approval I. WHAT TWEEN GIRLS (AGES 9-17) who visit the Miss O & Friends® site. Sponsor our popular interactive contests, games, puzzles, pop quizzes, music/video sections, or a section of the Girl2Girl Wall. Create contests; your own interactive contests, games, puzzles, pop quizzes, contribute articles/content. Place messaging in our weekly and monthly e-mail newsletters to active Miss O Club members. Customized campaigns co-created with our in-house marketing experts to tween girls. COPPA compliant, CARU Certified. II. WHY Generate Word-of-Mouth, build awareness, build trust, improve customer loyalty, boost sales Increase your reach through our network of online "tween -rated" link partners Reach in-classroom students in schools; nearly 20,000 elementary school class rooms connected to Miss O website (close to 300,000 students). Sample your products and services; giveaway products via trial programs and brand sponsored Sweepstakes. Obtain tween feedback; get our tween audience actively engaged with your product/brand/service through polls, contests or questionnaires. Research your campaigns prior to rolling out. Everything we do is by girls for girls. Ask the many thousands of our website users what they want, show them examples for their input/feedback and then deliver III. WEBSITE Top Website "Girls Only": Consistently ranked in the top 5 for websites for girls worldwide Sticky: More page views versus many other sites delivering this target Authentic = Trusted = Word-of-Mouth: Capitalize on over 50% of our traffic coming from tween girls telling other tween girls
  • Owned / Operated Properties
    misso.com, momswithgirls.com
  • Programmatic Integrations & Publisher / Inventory Partners
    Yes
  • Targeting

    Tween/Young Teen Girls
    Ages: 9 to 17
    Sweet Spot: 10-14
    USA

  • Data Partners
    CrossPixel, Daytons
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    MOAT, IAS, DV
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Brid
Site Traffic
  • 23629136 Global Rank
  • 356
    India
  • 506 Estimated Visits
Traffic Sources
  • Direct
    52.90%
  • Search
    47.10%
  • Mail
    0.00%
  • Social
    0.00%
  • Display
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 28,444
1,426
United States Rank 4,325
318
United States Page Views 99.30%
0.15%
Top Countries
Top Search Keywords
  • Social Sciences
  • Psychology
  • Dreams
  • Dream Sharing
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 500 Downloads
  • 10 SDKs
  • 3.77 Avg. Rating
  • 12 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.missotest.app
  • App Support: https://www.missoandfriends.com
  • Genre: social
  • Bundle ID: com.missotest.app
  • App Size: 5.53 M
  • Release Date: March 26th, 2020
  • Update Date: June 14th, 2021

Description:

The Miss O and Friends app is a "by girls, for girls," magazine-like app for girls 8-14, which allows users to safely interact with other girls by submitting their original articles, quizzes, recipes, polls, and stories, and commenting, participating and enjoying the content by our user community. It is the app version of the original missoandfriends.com, a safe socialization website by girls, for girls. It's a positive place for young girls to interact intelligently with other girls and help to build self-esteem by getting their work published and receiving positive reinforcement from their peer community. The users connect and make friends with other girls around the world in a positive, non-judgmental way.

All content is moderated by humans before it is posted. This is to ensure the users are protected and to eliminate online bullying, scammers, inappropriate behavior and sharing any identifiable information. The app is COPPA compliant and follows all of the privacy protection laws to keep our community safe. Safe and parent approved!

It’s nice to know in a world of negative social media and feeling inadequate with yourself, Miss O and Friends is here to instill your faith that there are still good people out there, ready to be your friend, help get you through a difficult time or provide content (all written by girls!) that you enjoy reading!

• Be a journalist, writer, or contributor to Miss O and Friends by easily submitting your post in our Submit section.
• Create fun Personality, Celebs, Trivia, Pop Culture quizzes. Just submit the questions with *starred answers and our editors do the rest to get your quiz posted as soon as we can!
• Love to cook and share recipes? You can submit them here and include a picture so we can add to our recipe section.
• Artist or photographer? Submit your artwork to our Art Gallery so we can share it with our users. Our community loves to see what’s the latest trend in art and photography!
• Love creating Polls? Create them here and see how many people answer them. Get a handle on what’s cool and what’s not!
• Fan of the Girl2Girl Wall? Here’s just another place where you can get on it if you don’t have the app yet or not on www.missoandfriends.com. Ask questions, get answers, get advice on just about any topic you can imagine! All screened by humans so everything is safe to read, keeping you safe all the time!
• And of course, read all the great articles, quizzes, polls, recipes, stories, and advice this incredible user community writes.

Girl, we’re here for you! Always. 24-7. We got your back!

Got a question about Miss O and Friends? Contact us at webmaster@missoandfriends.com. We will do our best to answer you, in English only.

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Apache Cordova
Apache Cordova is a platform for building native mobile applications using HTML, CSS and JavaScript.
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Ionic HTML5 Mobile App...
Ionic makes it incredibly easy to build beautiful and interactive mobile apps using HTML5 and AngularJS. An open source mobile UI toolkit for building high quality, cross-platform native and web app experiences. Move faster with a single code base, running everywhere with JavaScript and the Web.
PhoneGap Social Sharin...
This plugin allows you to use the native sharing window of your mobile device. Cordova plugin to share text, a file (image/PDF/..), or a URL (or all three) via the native sharing widget
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
reseller
pub-8415754845210549
f08c47fec0942fa0
google.com
reseller
pub-8673457733281446
f08c47fec0942fa0
google.com
reseller
pub-5278973888786334
f08c47fec0942fa0
google.com
reseller
pub-7620071422727774
f08c47fec0942fa0
google.com
reseller
pub-6044115138357711
f08c47fec0942fa0
superawesome.tv
direct
389
706a53c9da3b4cee
rubiconproject.com
reseller
20182
0bfd66d529a55807
rubiconproject.com
reseller
20152
0bfd66d529a55807
appnexus.com
reseller
3584
rubiconproject.com
reseller
14980
0bfd66d529a55807
advertising.com
reseller
27287
Miss O & Friends advertising reaches 89.8k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Vietnam, India. Pricing models they offer are % of Media Spend, CPM, Revshare/ROAS, flat_rate on channels such as Linear TV, Display, Email, Mobile, Social, Video Advertising on Miss O & Friends will allow you to reach consumers in industries or verticals such as Non-Profit, Food & Beverage, Consumer Packaged Goods, Financial Services, Health & Beauty, Retail, Healthcare, Education, Sports, Technology, Mobile App Installs, Gaming, Clothing & Fashion, Travel & Leisure, Telecommunications, Entertainment; you can target them with parameters such as: Tween/Young Teen Girls Ages: 9 to 17 Sweet Spot: 10-14 USA.

They have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Miss O & Friends inventory partners include: google.com, superawesome.tv, rubiconproject.com, appnexus.com, advertising.com, pubmatic.com, indexexchange.com, aolcloud.net, tremorhub.com, improvedigital.com, freewheel.tv, spotx.tv, spotxchange.com.

Miss O & Friends works with Advertising technology companies such as MyBuys, Zenovia, Brilig, Facebook Exchange FBX, Digilant, LiveRail, AdPredictive, SiteScout, LucidMedia, AdExcite, Conversant, DoubleVerify, MBuy, Optimax Media Delivery, eXelate, AudienceScience, Proclivity, Integral Ad Science, Open AdStream, Videology, Criteo, Openads/OpenX, Adify, ContextWeb, SpotXchange, Adap.TV, Index Exchange, Yahoo Publisher Network, Accuen, Experian, DemDex, Media Innovation Group, Advertising.com, Atlas, AdMeld, Turn, 161Media, AppNexus, Flashtalking, Struq, Evidon, Eq Ads, The Trade Desk, Neustar AdAdvisor, Connexity, Rocket Fuel, Triggit, Simpli.fi, BlueKai, Brandscreen, Dstillery, Chango, Tribal Fusion, Technorati Media, X Plus One, Aggregate Knowledge, Adform, RadiumOne, Bizo, NetSeer, AOL-Time Warner Online Advertising, Yield Manager, Pubmatic, Rubicon Project, Exponential, TapIt, Google Publisher Tag, Google Ad Partner Services, Google Adsense, Burst Media, Gorilla Nation, Google Adsense for Search, DoubleClick.Net, SkimLinks, Improve Digital, Specific Media, Q1Media, Link Share, DynAdmic, Visible Measures, AdGear, IponWeb BidSwitch, Mediaplex, PulsePoint, Datonics, Twitter Ads, Yahoo Small Business, VINDICO, Drawbridge, Adconion, AcuityAds, PointRoll, MLN Advertising, Switch Ads, Resonate Insights, Upfront Digital Media, Dedicated Media, Tapad, Jumptap, Zedo, RealVu, Content ad, Ohana, AdKnowledge Engage, bRealtime, AppNexus Segment Pixel, AppNexus Ad Tag, Real Media Group, Collective Media, eyeReturn, adloox, Korrelate, Commission Junction, Engage BDR, Ad4Game, Sovrn, PixFuture, Nexage, Choice Stream, Semasio, AdMeta, Forensiq, BlueKai DMP, AdBlade Embed, Adblade, MyBuys MyAds, DoubleClick Bid Manager, StickyAds TV, GumGum, Magnetic, Adition, Polymorph, Crosswise, ADTECH, RhythmOne, BrightRoll, Adobe Audience Manager Sync, AdRoll, Yahoo Ad Sync, Ad Tech Japan AOL, Eye View Digital, Adhigh, GetIntent, Taboola, ContextWeb Reseller, AppNexus Reseller, Ads.txt, SpotXChange Reseller, PubMatic Reseller, Tremor Video Reseller, RubiconProject Reseller, Research Now, Fyber Reseller, Taboola Direct, Google Reseller, AOL Reseller, Google Adsense Asynchronous, Google Remarketing, Prebid, FreeWheel Reseller, Google Matched Content, Criteo Publisher Marketplace, Outbrain Reseller, Ezoic, OpenX Reseller, Converstand Media Reseller, Sovrn Reseller, Sonobi Reseller, DistrictM Direct, ORC International Reseller, Lijit Reseller, Adbrain, Narrative, Teads Reseller, SmartAdServer Reseller, LKQD Reseller, IndexExchange Reseller, Taboola Reseller, Bidtellect, OpenX Direct, Improve Digital Reseller, YuMe Reseller, Videology Group Direct, Less than 5 DIRECT Ads.txt, LinkReferral.