About

Dikgang Publishing Company (DPC), the proprietors of Mmegi and the Monitor was established in 1992. The new company took Mmegi over from Mmegi Publishing Trust, but the trust remains a major shareholder in the newspaper. Mmegi wa Dikgang/The Reporter first appeared in its present in 1984.

From its humble beginnings, Mmegi has grown exponentially over the years. From a staff complement of just under 10 people in 1984, it now boasts a staff of over 200 people. In 2003, Mmegi became a daily, the only private newspaper to do so in Botswana, except for a brief period in 1987 when the Botswana Gazette did so.
The newspaper is now firmly established as a daily, providing an alternative to the government-owned Daily News. Going daily has entrenched Mmegi's dominance on the local media landscape, and it continues to be the preferred newspaper for both readers and advertisers.

At the turn of the century, the Dikgang Publishing Company introduced a new product, the Monitor, which became an instant hit with readers and advertisers. The Monitor targeted women and the youth without alienating the traditional readership base of the older newspaper, which has become the flagship of the DPC stable.
The Monitor comes out every Monday. It carries fresh news of events that take place over the weekend, not least sports, which is very popular with readers all round.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Mmegi Online - Botswana's leading DAILY and WEEKLY newspapers for News, Business, Economics, Sport, Lifestyle, and Entertainment. The word 'MMEGI' is Setswana for 'The Reporter'.
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Consumer Packaged Goods, Education, Entertainment, Financial Services, Food & Beverage, Health & Beauty, Healthcare, Non-Profit, Sports, Technology, Telecommunications, eCommerce
Site Traffic
  • 260304 Global Rank
  • 58
  • 136 K Estimated Visits
Traffic Sources
  • Social
    45.71%
  • Search
    34.37%
  • Direct
    19.51%
  • Referrals
    0.40%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 64,671
905
Botswana Rank 12
2
Botswana Page Views 84.7%
3.5%
Top Countries
Top Search Keywords
  • Botswana
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-1956856209985681
f08c47fec0942fa0
google.com
direct
pub-6126884734292868
f08c47fec0942fa0
google.com
direct
pub-9184839368908630
f08c47fec0942fa0
Mmegi Online advertising reaches 136k visitors across desktop and mobile web, in countries such as South Africa, United States, United Kingdom. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on Mmegi Online will allow you to reach consumers in industries or verticals such as Technology, Telecommunications, Financial Services, Entertainment, Consumer Packaged Goods, Healthcare, eCommerce, Non-Profit, Food & Beverage, Education, Health & Beauty, Sports, Clothing & Fashion.

They are headquartered at Gaborone, Botswana, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Mmegi Online inventory partners include: google.com.

Mmegi Online works with Advertising technology companies such as Google Publisher Tag, Google Adsense, DoubleClick.Net, Google Adsense for Search, AppNexus, Neustar AdAdvisor, Openads/OpenX, Yahoo Small Business, Aggregate Knowledge, Resonate Insights, Atlas, Flashtalking, Evidon, Integral Ad Science, Drawbridge, DoubleClick Bid Manager, The Trade Desk, Mediaplex, Adconion, Turn, Dstillery, RadiumOne, AcuityAds, Google Adsense Asynchronous, Rocket Fuel, BlueKai DMP, BlueKai, DoubleVerify, VINDICO, Tapad, DemDex, eXelate, Eyeota, Specific Media, Conversant, Media Innovation Group, Walmart, SpotXchange, Index Exchange, Advertising.com, Adap.TV, IponWeb BidSwitch, Arrivalist, Teads, BridgeTrack, Right Media, Videology, StickyAds TV, Magnetic, LowerMyBills, X Plus One, Adobe Audience Manager Sync, PopAds, RevenueHits, Vidible, Appier, Beachfront, Falk Realtime, SpringServe, AdBlade Embed, Adblade, BannerFlow, Rubicon Project, Ads.txt, Google Direct, Innovid, Pubmatic, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, Adify, FLoC, Google AdSense Integrator, 33 Across Direct, adtelligent Direct, E-Planning Direct, FreeWheel Direct, IndexExchange Direct, Lijit Direct, OneTag Direct, AppNexus Reseller, FreeWheel Reseller, LoopMe Reseller, OpenX Reseller, Aniview Direct, Converstand Media Direct, PubMatic Direct, Rich Audience Direct, RubiconProject Direct, SmartAdServer Direct, 33 Across Reseller, AdMan Reseller, AdYouLike Reseller, ContextWeb Reseller, Criteo Reseller, ORC International Reseller, Google Reseller, Improve Digital Reseller, IndexExchange Reseller, Media.net Reseller, PubMatic Reseller, RhythmOne Reseller, RubiconProject Reseller, ShareThrough Reseller, SmartAdServer Reseller, Sovrn Reseller, Synacor Reseller, The MediaGrid Reseller, Triple Lift Reseller, vidoomy Reseller, Yahoo Reseller, Yieldmo Reseller.