MyFitnessPal-Advertising-Reviews-Pricing

MyFitnessPal helps more than 50 million people stay healthier and happier. With a database of more than 3.3 million foods and hundreds of exercises, top fitness technology partners, community support, insights, and seamless access to your personal health information across all major platforms, MyFitnessPal is the leading free resource for achieving and maintaining health goals.

Partnering with top brands—including Netpulse, Johnson Health Tech, Fitbit, BodyMedia, Runtastic and Endomondo—and featuring a database over 3 million foods, MyFitnessPal provides real-time nutrition and fitness tracking, insights and community support. MyFitnessPal’s free and easy to use technology works seamlessly across Android, iOS, Blackberry, Kindle and Windows apps, in addition to the web.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Mobile Display, Social
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Free Calorie Counter, Diet & Exercise Journal
  • Self / Managed Service:
    Managed Service
  • Industries
    Food & Beverage, Health & Beauty, Healthcare
  • Key Differentiator
    Losing weight isn't easy - we know. But with a membership to MyFitnessPal.com, you'll get the tools you need to successfully take weight off - and keep it off. And best of all, you can signup for free, no strings attached. So put away your credit card - you'll never have to pay a cent. Study after study has confirmed the benefits of keeping track of the food you eat and the activity you do. It's simple - the more consistently you track your food intake, the more likely you are to lose weight. That's why every successful weight management program suggests that you keep a food diary and/or an activity log. But recording everything you eat without the right tools can be tedious at best, or simply impossible at worst. At MyFitnessPal.com, we focus on making sure you can log your meals as quickly and easily as possible. Because the easier we make it for you, the more likely you are to stay on track, and the more likely you are to succeed in your weight loss goals.
  • Owned / Operated Properties
    MyFitnessPal.com, mfpaws.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Mike Lee
San Francisco Bay Area
CEO and founder
Albert Lee
San Francisco Bay Area
Co-Founder and Head of Products
Carrie Devkar
Marketing at MyFitnessPal
Site Traffic
  • 1486 Global Rank
  • 464
    United States
  • 40.6M Estimated Visits
Traffic Sources
  • Direct
    42.49%
  • Search
    29.16%
  • Referrals
    21.20%
  • Mail
    3.99%
  • Social
    3.14%
  • Display
    0.02%
Geography Breakdown
  • United States
    58.32%
  • United Kingdom
    8.04%
  • Canada
    4.79%
  • Australia
    2.21%
  • Brazil
    2.09%
Powered by Similar web
Network Data
Email / Social Data
  • 155k
    Facebook fans
Reviews
Online Marketing Manager
Feb 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on MyFitnessPal, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Feb 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on MyFitnessPal, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Feb 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on MyFitnessPal, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
Creatives