About

CMG is the media and commerce company behind the popular websites: WhoWhatWear.com, Byrdie.com, and MyDomaine.com, which feature shoppable fashion, beauty, and lifestyle content.

Fun facts about CMG:

We represent 40 of the top fashion, beauty, and home decor digital influencers, including Song Of Style, Peace Love Shea, and Atlantic-Pacific, for site, social, and native monetization.

Our influencer network, INF Network, is the first of its kind, a premium turn-key solution for reaching style-obsessed female millennials at scale, with one point of contact for advertisers.

Our investors include: Greycroft Partners, Amazon, BDMI, Lerer Ventures, Advancit Capital, and more.

We have been producing what’s now called "native content" since 2008. Our first advertisers to run native campaigns were Gucci, P&G, and Nordstrom.

Though our founders come from traditional print backgrounds (former West Coast Editor of ELLE and Features Editor at ELLE), we are known for developing top digital talent.

Like our print predecessors, we produce and shoot original celebrity editorials quarterly. Our first celebrity editorial featured (at the time) future Oscar winner Jennifer Lawrence.

In January 2014, we launched CMG Studios, a Creative Services department solely dedicated to creating custom content for our advertisers. CMG Studios does everything from concept a brand’s tagline to cast talent, shoot the campaign, and create a new, branded technology product.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    a diary on style, beauty, and travel
  • Self / Managed Service:
    Managed Service
  • Industries
    Consumer Packaged Goods, Health & Beauty, Retail, Travel & Leisure
  • Key Differentiator
    Nicolette Mason. Brooklyn, NY. Contributing editor & columnist at Marie Claire and creative consultant. Cher Horowitz + Wednesday Addams hybrid. Aesthetically obsessed femme with a love of pink, puppies, kittens, and an enthusiasm for high heels. Continue... All photos & content © Nicolette Mason unless otherwise noted. For writing and editorial inquiries please contact me directly. For all advertising, brand collaborations, and other consulting inquiries, please contact my manager..
  • Owned / Operated Properties
    nicolettemason.com, karlascloset.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 5185946 Global Rank
  • 2620543
    United States
  • 23.8 K Estimated Visits
Traffic Sources
  • Direct
    54.09%
  • Search
    33.18%
  • Social
    12.72%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 4,318
35
United States Rank 1,381
13
United States Page Views 69.0%
6.0%
Top Countries
Top Search Keywords
  • Footwear
  • Athletic
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 4.58 Avg. Rating
  • App Url: https://itunes.apple.com/app/clique-media-group/id1165086364
  • App Support: http://shop.whowhatwear.com
  • Genre: Shopping
  • Bundle ID: com.cmginc.ShopWhoWhatWear
  • App Size: 71 M
  • Version: 1.9.3
  • Release Date: June 5th, 2017
  • Update Date: February 6th, 2018

Description:

SHOP/Who What Wear is the app that makes shopping on your phone dangerously easy. Purchase Who What Wear editor–approved products from over 30 of your favorite retailers. Find the latest clothing, shoes, and accessories from Barneys New York, Urban Outfitters, Gucci, and more.

Download now to:

* Explore stylish products handpicked by our editors.
* Discover the latest trends from the runway to street style.
* Shop like an editor from over 30 of your favorite retailers.
* Create a wish list of your favorite pieces to shop any time.
* Receive push notifications on the latest arrivals, sales, and insider promotions.
* Find daily style inspiration with our Outfit of the Day feature.
* Easily browse by category and purchase the products you're coveting using our streamlined search experience.

SHOP/Who What Wear: Inspiring fashion at your fingertips.

We would love to hear from you. Email hello@shopwhowhatwear.com with your feedback.

AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
Quartz Core Framework
Allow users to browse, edit, and save images, using slideshows and Core Image filters.The Quartz Composer API supports processing and rendering graphical data and allows developers to create custom patches for the Quartz Composer developer tool. ImageKit provides user interface support for browsing, editing, and saving images, showing slideshows, and browsing and previewing Core Image filters. PDFKit is a technology that allows applications to display and manipulate PDF documents.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0.00%
  • Standard
    94.48%
  • Direct
    5.52%
Ads Seen Recently
14,234
Longest Running Ad
Nicolette Mason
Device
Desktop
Dimensions
other
Nicolette Mason
Device
Desktop
Dimensions
300x600
Nicolette Mason
Device
Desktop
Dimensions
728x90
Nicolette Mason
Device
Mobile
Dimensions
other
Nicolette Mason
Device
Desktop
Dimensions
728x90
Nicolette Mason
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
spotxchange.com
reseller
262786
7842df1d2fe2db34
spotx.tv
reseller
262786
7842df1d2fe2db34
rhythmone.com
reseller
2262539854
a670c89d4a324e47
onetag.com
reseller
572a470226457b8
pubmatic.com
reseller
160058
5d62403b186f2ace
appnexus.com
reseller
3703
f5ab79cb980f11d1
openx.com
reseller
537149888
6a698e2ec38604c6
rubiconproject.com
reseller
16114
0bfd66d529a55807
smartadserver.com
reseller
3893
pubmatic.com
reseller
159762
5d62403b186f2ace
onetag.com
reseller
572a470226457b8
Nicolette Mason advertising reaches 10.3M visitors across desktop and mobile web, in countries such as United States, Canada, India, Philippines, Brazil. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on Nicolette Mason will allow you to reach consumers in industries or verticals such as Health & Beauty, Consumer Packaged Goods, Retail, Travel & Leisure.

They have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Nicolette Mason inventory partners include: spotxchange.com, spotx.tv, rhythmone.com, onetag.com, pubmatic.com, appnexus.com, openx.com, rubiconproject.com, smartadserver.com, advertising.com, video.unrulymedia.com, google.com, emxdgt.com, chocolateplatform.com, vdopia.com, sonobi.com, indexexchange.com, smartclip.net, contextweb.com, conversantmedia.com, improvedigital.com, tremorhub.com, telaria.com, synacor.com, springserve.com, anyclip.com, adyoulike.com, pubnative.net, smaato.com, q1connect.com, yieldmo.com, yahoo.com, adtech.com, gumgum.com, lijit.com, sovrn.com, triplelift.com, lkqd.net, kargo.com, aps.amazon.com, sharethrough.com, districtm.io, teads.tv, aol.com, richaudience.com, freewheel.tv, xad.com, loopme.com, behave.com.

Nicolette Mason works with Advertising technology companies such as Atlas, AppNexus, Open AdStream, Media Innovation Group, Amazon Associates, Google Publisher Tag, Quisma, Webgains, DoubleClick.Net, Google Ad Partner Services, Google Adsense, Link Share, Commission Junction, SkimLinks, Aggregate Knowledge, DoubleVerify, Spongecell, Integral Ad Science, ShareASale, Evidon, ContextWeb, Openads/OpenX, Yahoo Small Business, Pubmatic, Rubicon Project, Facebook Custom Audiences, Connexity, PointRoll, Index Exchange, Experian, PubExchange, BlueKai, BlueKai DMP, Jetpack Digital, Affiliate Window, Polar, Sourcepoint, Taboola, Outbrain, Twitter Ads, Sharethrough, Header Tag by Index Exchange, GumGum, Amazon Ad System, Yahoo Ad Sync, Advertising.com, IponWeb BidSwitch, Amazon Direct, Google Direct, ShareThrough Direct, AppNexus Reseller, Ads.txt, RubiconProject Direct, OpenX Direct, DistrictM Direct, AppNexus Direct, The Trade Desk, Turn, SiteScout, Rocket Fuel, ZergNet, Criteo, IndexExchange Direct, Magnetic, Sovrn Direct, Lijit Direct, SpotXChange Direct, Converstand Media Direct, Kargo Direct, IndexExchange Reseller, ORC International Direct, Google Reseller, ContextWeb Direct, Triple Lift Direct, DoubleClick Bid Manager, Flxone, BounceX, PubMatic Reseller, Yieldmo, GumGum Reseller, OpenX Reseller, Synacor Direct, AOL Reseller, Comet Cox Media Reseller, RubiconProject Reseller, AcuityAds, Google AdSense Integrator, StackAdapt, Burst Media, VINDICO, Eyeota, Narrative, Drawbridge, Avocet, eXelate, Dstillery, CogoCast, Tapad, Walmart, Appier, EMX, ContextWeb Reseller, Connatix Direct, Tremor Video Reseller, SpotXChange Reseller, AOL Direct, SmartAdServer Direct, Sovrn Reseller, Sonobi Direct, RhythmOne Reseller, Undertone Direct, DistrictM, GetIntent, Adhigh, SpringServe Direct, bRealtime, Beeswax, BidSwitch, DistrictM Reseller, ORC International Reseller, SmartAdServer Reseller, Sonobi Reseller, Lijit Reseller, Telaria Reseller, LKQD Reseller, Kargo, RhythmOne Direct, SpotXchange, Neustar AdAdvisor, Adventive, Yieldmo Direct, Q1Connect Direct, FreeWheel Reseller, LoopMe Reseller, Smaato Reseller, AdYouLike Reseller, TripleLift, Flashtalking, LKQD Direct, Yahoo Direct, PubMatic Direct, Amazon Transparent Ad Marketplace, Outbrain Pixel, Snap Pixel, DemDex, Adobe Audience Manager Sync, Yahoo Reseller, Chocolate Reseller, Converstand Media Reseller, Improve Digital Reseller, OneTag Reseller, Smartclip Reseller, SpringServe Reseller, Synacor Reseller, AOL-Time Warner Online Advertising, Rich Audience Reseller, Teads Direct, Google Floodlight Counter, Google Floodlight Sales, AdMan Reseller, Toutiao, Sovrn, Network Solutions Ads, Teads, comScore Activation, 33 Across Direct, Adform Direct, AdYouLike Direct, ucfunnel Direct, Beachfront Direct, Between Digital Direct, Chocolate Direct, Criteo Direct, E-Planning Direct, Facebook Direct, FreeWheel Direct, GumGum Direct, Improve Digital Direct, Infolinks Direct, LiveIntent Direct, Media.net Direct, Mobfox Direct, Nativo Direct, Next Millenium Direct, OneTag Direct, Rich Audience Direct, RTB House Direct, Seedtag Direct, Smaato Direct, Taboola Direct, TargetSpot Direct, Telaria Direct, The MediaGrid Direct, Tremor Video Direct, Triton Digital Direct, Viralize Direct, WideOrbit Direct, 33 Across Reseller, Adform Reseller, Genesis Media Reseller, Aniview Reseller, ucfunnel Reseller, Beachfront Reseller, Between Digital Reseller, Criteo Reseller, Media.net Reseller, Mobfox Reseller, Outbrain Reseller, Quantum Native Solutions Reseller, Revcontent Reseller, ShareThrough Reseller, TargetSpot Reseller, The MediaGrid Reseller, Triple Lift Reseller, Triton Digital Reseller, Undertone Reseller, vidoomy Reseller, Yieldmo Reseller, Consent Management Platform API v 2.0, Exponential Direct, vidoomy Direct, E-Planning Reseller, Facebook Reseller, Omnitag, Purch, Roku, Between Digital, StickyAds TV, Nativo, Permutive, Bidtellect, Loopme, Sonobi, Improve Digital, Engage BDR, Advangelists, Admixer, Adyoulike, OnAudience, AMob, Semasio, Simpli.fi.