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Nine
Australia’s most powerful storytelling ecosystem
CPM
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About

Nine’s strategy is to create great content, distribute it broadly and engage audiences and advertisers.

As the home of some of Australia’s most trusted and loved brands spanning
News, Lifestyle, Entertainment, and Sport, we pride ourselves on creating the best content, accessed by consumers when and how they want it to ensure they are entertained, informed and connected each and every day.

Our business operates in the following four divisions: free-to-air television, digital publishing, video-on-demand (advertising and subscription) and content production.

Nine also has a long-running strategic relationship with Microsoft, selling their suite of advertising products while leveraging their world-leading technology, data, insights and innovation, along with data relationships with Data Republic and Red Planet. Our broader investments also include a 50% interest in Stan, as well as interests in RateCity, CarAdvice, Pedestrian.tv and ASX-listed financial services company, Yellow Brick Road.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Australia’s most powerful storytelling ecosystem
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Financial Services, Food & Beverage, Gaming, Government & Politics, Health & Beauty, Healthcare, Sports, Telecommunications, Travel & Leisure
  • Key Differentiator
    At Nine, we reimagine how Australians are entertained and informed and connect through content each and every day. We create digital and broadcast solutions that entertain, innovate and perform, delivered through real scale that matters in premium environments. We use imagination to develop impactful ad formats, creative and branded content. We then combine this with our data, insights and technology to deliver an intelligent solution to meet your advertising objectives. =
  • Owned / Operated Properties
    nine.com.au, wwos.com.au, mi9.com.au
Site Traffic
  • 1079417 Global Rank
  • 28954
  • 96 K Estimated Visits
Traffic Sources
  • Search
    55.76%
  • Direct
    26.69%
  • Referrals
    12.44%
  • Social
    5.11%
  • Display
    0.00%
  • Mail
    0.00%
Powered by
Alexa Traffic Data
Global Rank 285,336
44,296
Links In Count 78
8
Australia Rank 9,576
1,179
Australia Page Views 60.7%
4.0%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Healthcare
Ad Intelligence
  • Native
    97.83%
  • Standard
    2.15%
  • Direct
    0.02%
Ads Seen Recently
47,848
Latest Advertisers
Advertiser Ranking
Longest Running Ad
Nine
Device
Desktop
Dimensions
other
Dates Active
Aug 05, 2018 to Aug 03, 2020
Nine
Device
Desktop
Dimensions
other
Dates Active
Dec 26, 2020 to Mar 14, 2021
Nine
Device
Desktop
Dimensions
other
Dates Active
Feb 24, 2021 to Mar 03, 2021
Nine
Device
Desktop
Dimensions
300x600
Dates Active
Feb 25, 2021 to Mar 14, 2021
Nine
Device
Desktop
Dimensions
300x600
Dates Active
Feb 24, 2021 to Mar 03, 2021
Nine
Device
Mobile
Dimensions
300x250
Dates Active
Apr 06, 2021 to May 29, 2021
Nine
Device
Desktop
Dimensions
other
Dates Active
Dec 30, 2020 to May 19, 2021
Nine
Device
Desktop
Dimensions
other
Dates Active
Jan 21, 2021 to Apr 21, 2021
Nine
Device
Desktop
Dimensions
other
Dates Active
Apr 03, 2021 to Jun 01, 2021
Nine
Device
Desktop
Dimensions
other
Dates Active
Jan 22, 2021 to Apr 21, 2021
Nine
Device
Desktop
Dimensions
other
Dates Active
Jan 03, 2021 to Jun 01, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
freewheel.tv
reseller
1142945
google.com
reseller
pub-8804303781641925
f08c47fec0942fa0
pubmatic.com
reseller
158615
5d62403b186f2ace
indexexchange.com
reseller
190856
50b1c356f2c5c8fc
rubiconproject.com
reseller
19668
0bfd66d529a55807
advertising.com
reseller
28038
spotxchange.com
reseller
238936
7842df1d2fe2db34
spotx.tv
reseller
238936
7842df1d2fe2db34
openx.com
reseller
540393169
6a698e2ec38604c6
rubiconproject.com
reseller
17130
0bfd66d529a55807
freewheel.tv
reseller
741650
Nine advertising reaches 43.3M visitors across desktop and mobile web, in countries such as Australia, United States, New Zealand, United Kingdom, Canada. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on Nine will allow you to reach consumers in industries or verticals such as Sports, Gaming, Government & Politics, Travel & Leisure, Telecommunications, Food & Beverage, Healthcare, Financial Services, Health & Beauty, Clothing & Fashion, Entertainment.

They are headquartered at Sydney, Australia, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Nine inventory partners include: freewheel.tv, google.com, pubmatic.com, indexexchange.com, rubiconproject.com, advertising.com, spotxchange.com, spotx.tv, openx.com, teads.tv, tremorhub.com, appnexus.com, yahoo.com, tritondigital.com, triplelift.com, outbrain.com, video.unrulymedia.com, rhythmone.com, gumgum.com.

Nine works with Advertising technology companies such as AppNexus, Atlas, Adobe Audience Manager Sync, Advertising.com, DemDex, Google Remarketing, DoubleClick.Net, Facebook Custom Audiences, DoubleClick Bid Manager.
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Last Updated 4/17/24
Nine advertising reaches 43.3M visitors across desktop and mobile web, in countries such as Australia, United States, New Zealand, United Kingdom, Canada. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on Nine will allow you to reach consumers in industries or verticals such as Sports, Gaming, Government & Politics, Travel & Leisure, Telecommunications, Food & Beverage, Healthcare, Financial Services, Health & Beauty, Clothing & Fashion, Entertainment.

They are headquartered at Sydney, Australia, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, Nine inventory partners include: freewheel.tv, google.com, pubmatic.com, indexexchange.com, rubiconproject.com, advertising.com, spotxchange.com, spotx.tv, openx.com, teads.tv, tremorhub.com, appnexus.com, yahoo.com, tritondigital.com, triplelift.com, outbrain.com, video.unrulymedia.com, rhythmone.com, gumgum.com.

Nine works with Advertising technology companies such as AppNexus, Atlas, Adobe Audience Manager Sync, Advertising.com, DemDex, Google Remarketing, DoubleClick.Net, Facebook Custom Audiences, DoubleClick Bid Manager.