Publisher

Place an ad Online Advertising Placement and Pricing Parsippany Focus is the premier news website serving the Parsippany-Troy Hills Township, including Mt. Tabor, Rainbow Lakes, Lake Hiawatha, Lake Parsippany, Lake Intervale, and the Parsippany sections of Morris Plains, Boonton and Denville. Focus is averaging more than 50,000 visitors per month and more than 100,000 page impressions, with over 60% return visitors. The extensive and high-quality stories and photographs attract users who live, work or play in Parsippany. Banner advertising gives you the opportunity to capitalize on that traffic and increase the frequency of messaging. By integrating Web advertising into your marketing or lead-generation campaign, you extend your brand exposure to a highly targeted audience of Parsippany residents and business entities. Parsippany Focus is the official online newspaper of the Parsippany Area Chamber of Commerce. Unique Page Placement Home Page: With more than 70,000 views per month the Parsippany Focus home page is the most popular page on the site. In addition to top, bottom and side ads, the home page has middle advertising positions available. Ad Types and Positions Parsippany Focus offers several ad formats and numerous targeted page locations. Top/Bottom Leaderboard: This placement is available as a shared space on Parsippany Focus. Up to five advertisers rotate randomly between the top and bottom position on a page, displaying each banner ad to 20% of the viewing traffic (20% in the top position and 20% in the bottom position). Advertisers also have the option of buying additional views, if available. These ads measure 728 x 90 pixels. The top leaderboard ad costs $200.00 per month, and the bottom leaderboard ad costs $125.00 per month. Wide Skyscraper: Want a large, prominent ad but also want it to appear to 100% of all page visitors? A wide skyscraper ad is the perfect option. Skyscraper ads randomly change position with each visit (or page refresh) but are always visible to every viewer of the page. Most pages have no more than four side ads, meaning you are in the top position 25% of the time. This ad measures 160 x 600 pixels and has been the most successful ad since this new size was offered. The Wide skyscraper cost $200.00 per month. Medium Rectangle Ad (MPU) Since some of our other size ads are limited to one advertiser, we added more 300 x 250 MPU ads. This prominent ad will appear on 100% of the pages. The MPU ad only costs $150.00 per month, and is limited to four merchants. This ad size has been utilized for the past seven years by Andrea Martone Real Estate. Andrea has been our longest and most faithful advertiser on Parsippany Focus. Results count in the Real Estate business.