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1 Parsippany Focus Contact
Parsippany Focus
Publisher
Desktop Display, Email, Mobile Display, Social, Desktop Video
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Email, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    Place an ad Online Advertising Placement and Pricing Parsippany Focus is the premier news website serving the Parsippany-Troy Hills Township, including Mt. Tabor, Rainbow Lakes, Lake Hiawatha, Lake Parsippany, Lake Intervale, and the Parsippany sections of Morris Plains, Boonton and Denville. Focus is averaging more than 50,000 visitors per month and more than 100,000 page impressions, with over 60% return visitors. The extensive and high-quality stories and photographs attract users who live, work or play in Parsippany. Banner advertising gives you the opportunity to capitalize on that traffic and increase the frequency of messaging. By integrating Web advertising into your marketing or lead-generation campaign, you extend your brand exposure to a highly targeted audience of Parsippany residents and business entities. Parsippany Focus is the official online newspaper of the Parsippany Area Chamber of Commerce. Unique Page Placement Home Page: With more than 70,000 views per month the Parsippany Focus home page is the most popular page on the site. In addition to top, bottom and side ads, the home page has middle advertising positions available. Ad Types and Positions Parsippany Focus offers several ad formats and numerous targeted page locations. Top/Bottom Leaderboard: This placement is available as a shared space on Parsippany Focus. Up to five advertisers rotate randomly between the top and bottom position on a page, displaying each banner ad to 20% of the viewing traffic (20% in the top position and 20% in the bottom position). Advertisers also have the option of buying additional views, if available. These ads measure 728 x 90 pixels. The top leaderboard ad costs $200.00 per month, and the bottom leaderboard ad costs $125.00 per month. Wide Skyscraper: Want a large, prominent ad but also want it to appear to 100% of all page visitors? A wide skyscraper ad is the perfect option. Skyscraper ads randomly change position with each visit (or page refresh) but are always visible to every viewer of the page. Most pages have no more than four side ads, meaning you are in the top position 25% of the time. This ad measures 160 x 600 pixels and has been the most successful ad since this new size was offered. The Wide skyscraper cost $200.00 per month. Medium Rectangle Ad (MPU) Since some of our other size ads are limited to one advertiser, we added more 300 x 250 MPU ads. This prominent ad will appear on 100% of the pages. The MPU ad only costs $150.00 per month, and is limited to four merchants. This ad size has been utilized for the past seven years by Andrea Martone Real Estate. Andrea has been our longest and most faithful advertiser on Parsippany Focus. Results count in the Real Estate business.
  • Owned / Operated Properties
    parsippanyfocus.com
Site Traffic
  • 2298439 Global Rank
  • 579218
    United States
  • 23k Estimated Visits
Traffic Sources
  • Direct
    58.00%
  • Search
    22.24%
  • Social
    15.35%
  • Referrals
    4.27%
  • Mail
    0.13%
  • Display
    0.00%
Geography Breakdown
  • United States
    97.34%
  • Turkey
    1.67%
  • Australia
    0.99%
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Network Data
Country Breakdown
  • United States
  • India
  • United Kingdom
  • Canada
  • Germany
Email / Social Data
  • 45
    Email subscribers
  • 5.6k
    Facebook fans
  • 2k
    Twitter followers
Desktop Display
  • 9.5k display total monthly uniques
  • 26.5k display total monthly impressions
Mobile Display
  • 20k mobile total monthly uniques
  • 39.5k mobile monthly overall impressions
72%
iOS
28%
Android
82%
Phone
18%
Tablet
Audience Demographics
45% male
55% female
Age
18
10%
18-24
10%
25-34
15%
35-44
20%
45-54
25%
55-64
15%
65+
5%
Income
$0k-$50k
25%
$50k-$100k
40%
$100k-$150k
20%
$150k+
15%
Education
No College
35%
College
45%
Grad School
20%
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