Photonics.com-Advertising-Reviews-Pricing

The first Optical Industry Directory was published in 1954 by Dr. Clifton Tuttle, an eminent retired Eastman Kodak physicist. At its inception, the Directory was a small single volume with the large goal of establishing itself as the bible of the photonics industry. It succeeded notably, expanding over the years into the present multimedia publication.

Teddi C. Laurin joined the company in 1962 and, as publisher, worked closely with Dr. Tuttle to define the industry for the first time. In 1967, in response to industry demands, she founded and launched Optical Spectra, which soon gained repute as the industry's leading trade magazine. In 1982 the magazine's name was changed to Photonics Spectra to reflect the growing influence of new light-based technologies. Today, Photonics Spectra has more than 95,000 subscribers around the world.

Laurin Publishing currently maintains a staff of over 50 employees at its headquarters in Pittsfield, Mass., and at its editorial and sales branch offices.

Over the past five decades Laurin Publishing has fostered a tradition of innovation that has defined the industry. As our publications grew — following the technology into an ever widening range of applications — it became evident that the fields of optics, lasers, imaging, fiber optics, electro-optics and photonics component manufacturing had become so interrelated that a unifying name was needed. Thus was born the term "photonics."

Through the years, our mission has remained unchanged: To actively encourage progress and not simply reflect it, for all of us in the photonics industry can best achieve success by sharing our knowledge, our insights and our visions for the future.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Desktop Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Photonics.com: Optics, Lasers, Imaging & Fiber Information Resource
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Technology
  • Key Differentiator
    With 3 million page views annually, Photonics.com is clearly the first place industry professionals turn to when they need an authoritative, comprehensive source of photonics information. Photonics.com reports on what's timely and of interest to the photonics community: news, technology advances, research, company changes and profiles, new products, feature articles and major industry events. The site also features the online editions (and archives) of the award-winning Photonics Spectra magazine, BioPhotonics magazine, Industrial Photonics magazine and EuroPhotonics; online versions of the Photonics Buyers' Guide, the Photonics Handbook and Photonics Dictionary; video, webinars, white papers, a community forum, and tradeshow coverage including a calendar of courses and events. Photonics.com also publishes several e-newsletters to keep industry professionals informed of the latest developments in key technology areas.
  • Owned / Operated Properties
    photonics.com
Site Traffic
  • 352373 Global Rank
  • 170208
    United States
  • 200k Estimated Visits
Traffic Sources
  • Search
    71.96%
  • Direct
    21.58%
  • Referrals
    2.72%
  • Mail
    2.07%
  • Social
    1.67%
  • Display
    0.00%
Geography Breakdown
  • United States
    33.32%
  • India
    5.89%
  • Germany
    5.38%
  • United Kingdom
    4.92%
  • China
    4.04%
Powered by Similar web
Network Data
Country Breakdown
  • United States
Email / Social Data
  • 3k
    Facebook fans
  • 5k
    Twitter followers
  • 200
    Instagram followers
Reviews
Online Marketing Manager
Apr 09, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Photonics.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, India, Germany, United Kingdom, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Photonics.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, India, Germany, United Kingdom, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Photonics.com, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, India, Germany, United Kingdom, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Photonics.com advertising reaches 200k visitors across desktop and mobile web, in countries such as United States, India, Germany, United Kingdom, China. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Photonics.com will allow you to reach consumers in industries or verticals such as Technology, Education.

They are headquartered at 100 West Street Pittsfield, MA 01201 United States, and have 2 advertising & marketing contacts listed on Thalamus.