About

The ONA-Poynter Leadership Academy, taking place the week of May 1, 2016, at Poynter’s campus in St. Petersburg, Florida, is a transformative, tuition-free leadership program to train digital media’s best and brightest women.

The interactive, week-long academy will focus on critical leadership skills specific to digital media for the industry’s next generation of women leaders. Sessions will explore developing effective management styles; understanding journalism business models; navigating newsroom and digital culture; building entrepreneurial collaborative teams; managing across differences; and coaching critical thinking. The program will be structured to encourage open, candid discussion and mentoring, and participants will walk away with not only strong leadership skills, but a built-in support system for the future. All participants will get one-on-one coaching, seek and analyze 360 feedback, and create a personal leadership strategy.

Capabilities
  • Desktop Display
    • Brand Integrations
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    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Poynter. | Create. Inform. Engage. | Journalism training, media news & how to's
  • Key Differentiator
    Advertising appears in the following areas of Poynter Online: as banner ads atop selected pages of the site and within the body of the columns; as banner ads atop selected e-mail newsletters and in the body of the newsletters; in tile ads at the right top of each page throughout the site; in skyscraper ads run of site, midway down the column below careers on each page of Poynter Online. In addition to these options, we offer TEXT ADS in the right rail, run of site below the job postings and above the skyscraper. Each display ad and text ad allows advertisers to connect with their site through a URL. We also publish help-wanted advertising and special “Featured Employer” ads. You’ll find details about those here. Here are a few questions and answers about advertising on Poynter Online: What are your standards for ads posted on Poynter Online? Poynter Online reserves the right to reject any advertising. Some considerations that may prompt us to reject an ad include: Offensive: Content must not be patently offensive and cannot contain attacks of personal nature. They must not be libelous, threatening, harassing or overly competitive or refer abusively to the goods and services of others. Misleading: Content must be accurate and in no way fraudulent, deceptive or misleading. Ads that describe a book or product as “best seller” must contain a citation to the relevant best seller list. Illegal: The Content cannot violate civil, municipal, provincial/state or federal laws. Conflict with Poynter Values: The content cannot conflict with the values the Poynter Institute upholds. (See our mission and standards guiding publishing.) www.poynter.org/ethicsguidelines. Why have you added advertising to Poynter Online? In order to enhance the services that Poynter provides to the journalism community — better training, a new site designs, additional scholarships — we need additional revenue. And just like the news organizations we serve, we need to develop new ways to generate that income. The help-wanted advertising included in the new Poynter Career Center is designed to serve media companies as well as individuals. We’re working hard to make sure that this and other forms of advertising on Poynter Online measure up to Poynter’s standards of integrity and transparency at the same time they help us finance the work of the Institute. What organizations do you expect will purchase ads on Poynter Online? We believe there will be a variety of advertisers: all groups that are interested in reaching the site’s targeted audience of journalists, educators, and students around the world. But we also accept advertising from non journalism vendors and retailers who want to reach our audience. Poynter reserves the right to reject any ad. What do you know about the audience? According to Google Analytics, about 410,000 unique visitors come to Poynter Online each month. More than 80,000 people receive e-mail newsletters that Poynter sends to their inboxes each week. The newsletters include such columns as MediaWire (formerly Romenesko), Regret the Error, as well as top stories and other articles. Thousands of people connect with Poynter’s content on Twitter and Facebook, as well.
Site Traffic
  • 74146 Global Rank
  • 25461
    United States
  • 1 M Estimated Visits
Traffic Sources
  • Search
    59.30%
  • Direct
    18.06%
  • Social
    13.52%
  • Referrals
    8.08%
  • Mail
    1.04%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 25,954
147
United States Rank 12,370
447
United States Page Views 38.0%
3.9%
Top Countries
Top Search Keywords
  • Writers Resources
  • Non-Fiction
  • Journalism
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 100 Downloads
  • 10 SDKs
  • 1.0 Avg. Rating
  • 2 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=org.newsu.mobile
  • App Support: http://poynter.org
  • Genre: education
  • Bundle ID: org.newsu.mobile
  • App Size: 0
  • Version: 1000000
  • Release Date: April 28th, 2017
  • Update Date: April 28th, 2017

Description:

Poynter's News University is one of the world's most innovative online journalism and media training programs ever created. From trending topics like analytics, drones, data, mobile, digital, multimedia techniques to basic skills like writing, editing and reporting, NewsU has more than 400 free and low-cost courses. As the e-learning project of The Poynter Institute, NewsU extends Poynter’s mission as a school for journalists, future journalists, teachers of journalism and anyone interested in the craft and values of journalism.

Begun in 2005 with generous support from the John S. and James L. Knight Foundation, Poynter's News University currently has almost 400,000 registered users, including a growing percentage from outside North America.

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Gson
Gson is a Java library that can be used to convert Java Objects into their JSON representation. It can also be used to convert a JSON string to an equivalent Java object. Gson can work with arbitrary Java objects including pre-existing objects that you do not have source-code of.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    2.54%
  • Standard
    89.33%
  • Direct
    8.13%
Ads Seen Recently
4,667
Longest Running Ad
Poynter
Device
Desktop
Dimensions
other
Poynter
Device
Desktop
Dimensions
300x600
Poynter
Device
Mobile
Dimensions
300x600
Poynter
Device
Desktop
Dimensions
300x600
Poynter
Device
Desktop
Dimensions
other
Poynter
Device
Desktop
Dimensions
728x90
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
conversantmedia.com
direct
41090
03113cd04947736d
criteo.net
reseller
136805
amazon-adsystem.com
reseller
3000
aolcloud.net
reseller
10109
adtech.com
reseller
10109
appnexus.com
reseller
8331
google.com
direct
pub-1835489473992347
f08c47fec0942fa0
google.com
direct
pub-4678789722166017
f08c47fec0942fa0
appnexus.com
reseller
1356
f5ab79cb980f11d1
emxdgt.com
direct
1444
1e1d41537f7cad7f
rhythmone.com
direct
1230894478
a670c89d4a324e47
Poynter advertising reaches 1M visitors across desktop and mobile web, in countries such as United States, Canada, Australia, United Kingdom, India. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Poynter will allow you to reach consumers in industries or verticals such as .

They are headquartered at Saint Petersburg, FL, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Poynter inventory partners include: conversantmedia.com, criteo.net, amazon-adsystem.com, aolcloud.net, adtech.com, appnexus.com, google.com, emxdgt.com, rhythmone.com, adyoulike.com, video.unrulymedia.com, improvedigital.com, spotx.tv, spotxchange.com, advertising.com, pubmatic.com, cedato.com, rubiconproject.com, openx.com, gumgum.com, lijit.com, sovrn.com, indexexchange.com, freewheel.tv, lkqd.net, contextweb.com, beachfront.com, synacor.com, districtm.io, ucfunnel.com, springserve.com, sonobi.com, loopme.com, groundtruth.com, smartadserver.com, rtbhouse.com, coxmt.com, aps.amazon.com, advangelists.com, telaria.com, tremorhub.com, connatix.com, ssp.ynxs.io, aralego.com, 33across.com, insticator.com, aol.com, yieldlift.com, valueclickmedia.com, spoutable.com, sharethrough.com, bidtellect.com, engagebdr.com, undertone.com, cosmoshq.com, aniview.com, valo.ai, e-planning.net, outbrain.com.

Poynter works with Advertising technology companies such as DoubleClick.Net, Flashtalking, Google Adsense for Search, Google Publisher Tag, Google Adsense, Eq Ads, Facebook Custom Audiences, Facebook Exchange FBX, Openads/OpenX, Pubmatic, Rubicon Project, Videology, PointRoll, IponWeb BidSwitch, Undertone, Resonate Insights, LiveRail, Twitter Ads, ContextWeb, Adify, Neustar AdAdvisor, Yahoo Small Business, Aggregate Knowledge, SpotXchange, Tapad, Jumptap, AOL-Time Warner Online Advertising, DemDex, Adap.TV, Experian, eXelate, Simpli.fi, Digilant, Integral Ad Science, Magnetic, MyBuys MyAds, BlueKai DMP, DoubleClick Bid Manager, AudienceScience, Drawbridge, Nativo, AdRoll, Teads, DoubleVerify, StickyAds TV, Crosswise, VINDICO, ADTECH, Media Innovation Group, TripleLift, GumGum, Adhigh, Jivox, Atlas, Yahoo Ad Sync, MthSense, AppNexus, NewsMax Feed Network, Polymorph, Rocket Fuel, Advertising.com, Turn, The Trade Desk, Amazon Ad System, Amazon Associates, Dstillery, Beeswax, SiteScout, Media.net, RadiumOne, Consumable, Adbrain, Walmart, Infolinks, AppNexus Segment Pixel, Criteo, Burst Media, RUN Ads, Connexity, JustPremium, Tribal Fusion, Adobe Audience Manager Sync, Google Adsense Asynchronous, Index Exchange, Improve Digital, DynAdmic, RhythmOne, DistrictM, Sonobi, BlueKai, Taboola, AcuityAds, Yieldmo, MLN Advertising, StackAdapt, Bidtellect, AdGear, Admedo, 161Media, GetIntent, eyeReturn, Ads.txt, Google Direct, Google AdSense Integrator, AppNexus Reseller, AOL Reseller, Amazon Reseller, Converstand Media Direct, OpenX Reseller, Google Reseller, IndexExchange Reseller, Outbrain Reseller, RhythmOne Reseller, RubiconProject Reseller, SpringServe Reseller, Sovrn Reseller, Lijit Reseller, GumGum Reseller, PubMatic Reseller, ContextWeb Reseller, ShareThrough Reseller, SpotXChange Reseller, Spoutable Reseller, ORC International Reseller, 33 Across Reseller, Criteo Reseller, Sonobi Reseller, Tremor Video Reseller, DistrictM Reseller, Beachfront Reseller, LKQD Reseller, Carambola Reseller, Converstand Media Reseller, Brightcom Reseller, SmartAdServer Reseller, FreeWheel Reseller, Taboola Reseller, Fyber Reseller, Comet Cox Media Reseller, Bidfluence Reseller, Adform Reseller, Improve Digital Reseller, LoopMe Reseller, Evidon, Smart Adserver, Link Share, AdTheorent, Emerse, Eye View Digital, Adblade, AdBlade Embed, Admixer, Falk Realtime, Sharethrough, MicroAd, AdMatrix, Eyeota, Epsilon Reseller, Yieldlab Reseller, Native Ads Reseller, saambaa Reseller, Insticator Reseller, Somoaudience Reseller, Mobile Ad Trading Reseller, SmartyAds Reseller, Admixer Reseller, Mobfox Reseller, Primis Reseller, Smartclip Reseller, SpotX, Connatix, AdStanding, Insticator, Blis, Mobile Ad Trading, DistrictM Direct, ORC International Direct, AOL Direct, AppNexus Direct, SmartAdServer Direct, Sonobi Direct, IndexExchange Direct, plista, Innovid, MaxPoint Interactive, bRealtime, Adelphic, ZypMedia, Loopme, 33 Across Direct, ucfunnel Direct, Carambola Direct, Cedato Reseller, Connatix Reseller, Consumable Reseller, DistroScale Reseller, GumGum Direct, Insticator Direct, Media.net Direct, MemeVideo Reseller, OpenX Direct, PubMatic Direct, RhythmOne Direct, RubiconProject Direct, Caraytech e-planning, PLAYGROUND XYZ, Avocet, Advangelists, Outbrain, Intimate Merger, BidSwitch, Adition, Powerlinks, Technorati Media, LifeStreet Media, SpringServe, Clickagy, Hybrid.ai, ZergNet, Appier, OnAudience, Lijit Direct, Sovrn Direct, Amazon Direct, Beachfront Direct, E-Planning Direct, Aniview Reseller, Undertone Direct, Bidtellect Reseller, Synacor Reseller, Improve Digital Direct, RTB House Direct, GroundTruth Reseller, SpringServe Direct, ucfunnel Reseller, Synacor Direct, Connatix Direct, Telaria Reseller, Cedato Direct, AdYouLike Direct, Amazon Transparent Ad Marketplace, Brightcom Direct, Yahoo Reseller, FLoC, Adform Direct, Criteo Direct.