PureWow-Advertising-Reviews-Pricing

PureWow is a digital publication dedicated to finding ways to make life more interesting, beautiful and manageable for women. Our motto, "Elevate the Everyday,"​ drives us to deliver irresistible discoveries to our readers every single day.

Launched in 2010 with a National focus, our editors scour the country to cover the breadth of women’s lifestyle across fashion, beauty, home, recipes, tech, travel, food, health and more.

PureWow also uncovers the best local finds in its city-specific sections - New York, Los Angeles, Chicago, Dallas, San Francisco and the Hamptons.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Women's Fashion, Beauty, Life Hacks & Recipes
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Food & Beverage, Health & Beauty, Technology, Travel & Leisure
  • Key Differentiator
    PureWow offers numerous opportunities to connect to our audience of engaged, loyal women.
  • Owned / Operated Properties
    purewow.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Anna Lee
Senior Director of Marketing at PureWow
Kevin Stetter
Senior Vice President Sales and Operations at PureWow
Site Traffic
  • 24013 Global Rank
  • 5118
    United States
  • 3.27M Estimated Visits
Traffic Sources
  • Direct
    30.96%
  • Search
    23.44%
  • Referrals
    14.99%
  • Social
    12.97%
  • Mail
    12.74%
  • Display
    4.90%
Geography Breakdown
  • United States
    80.13%
  • Canada
    3.07%
  • United Kingdom
    1.65%
  • Australia
    1.06%
  • Germany
    0.68%
Powered by Similar web
Network Data
Email / Social Data
  • 2.5M
    Email subscribers
  • 1.08M
    Facebook fans
  • 55k
    Twitter followers
  • 35k
    Instagram followers
  • 180k
    Pinterest followers
Desktop Display
  • 3M display total monthly uniques
  • 30M display total monthly impressions
Audience Demographics
8% male
92% female
Reviews
Online Marketing Manager
May 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on PureWow, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 26, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on PureWow, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 26, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on PureWow, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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Macy's
Burberry
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Nordstrom
Dior
Clinique
L'Oréal
Sephora
PureWow advertising reaches 3.27M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on PureWow will allow you to reach consumers in industries or verticals such as Entertainment, Travel & Leisure, Health & Beauty, Technology, Clothing & Fashion, Food & Beverage.

They are headquartered at 1261 Broadway Suite 604 New York, NY 10001 United States, and have 32 advertising & marketing contacts listed on Thalamus.